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Encyclopedia > Starz!

Starz is a US pay TV network which features mainly first-run motion pictures. Starz launched in 1994 and it is owned by Starz Entertainment Group, a division of Liberty Media. Starz is considered the flagship network of Starz Entertainment Group, though Encore, its sister network, was launched three years earlier. Image File history File links Starz. ... Pay television, or pay-TV, usually refers to subscription-based television services, usually provided by both analogue and digital cable and satellite, but also increasingly by digital terrestrial methods. ... A television network is a distribution network for television content whereby a central operation provides programming for many television stations. ... For other uses see film (disambiguation) Film refers to the celluliod media on which movies are printed Film — also called movies, the cinema, the silver screen, moving pictures, photoplays, picture shows, flicks, or motion pictures, — is a field that encompasses motion pictures as an art form or as part of... The Starz Entertainment Group (formally the Starz Encore Group) is a wholly-owned television programming subsidiary of Liberty Media Corp. ... The Liberty Media Corporation (NYSE: L) is an American media conglomerate. ... Encore is a US cable TV network which exclusively features mostly recent motion pictures. ...

Contents


Channels

Starz! operates six multiplex channels and a high definition channel. In telecommunications, multiplexing (also muxing or MUXing) is the combining of two or more information channels onto a common transmission medium using hardware called a multiplexer or (MUX). ... When used as a specific technical term used to distinguish from standard definition television in the context of High Definition Television (HDTV) the term high definition has become associated with a particular set of technical specifications or with the values of certain parameters within such specifications. ...

Starz is also the only premium channel with an online movie service, Vongo. Starz also has a movies-on-demand service (Starz on Demand) as well as a high-definition service: Starz HDTV. // General Information Vongo is a new subscription service only available in the USA that allows the user to download and view movies for a fixed price per month out of a large catalogue. ... Projection screen in a home theater, displaying a high-definition television image. ...


Starz recently added a downloadable movie service available as part of RealNetworks' Real Player installation. RealNetworks NASDAQ: RNWK is a provider of Internet media delivery software and services based in Seattle, United States. ...


The Starz Family of Networks

In 1994, Encore launched the industry's first "themed" network - 7 additional channels that each focused on a specific genre. Initially this was to be six networks, but Encore decided to launch its own competitor to HBO and Showtime, dubbed Starz!, acquiring the rights to first-run Universal Studios films. 1994 (MCMXCIV) was a common year starting on Saturday of the Gregorian calendar, and was designated as the International Year of the Family and the International Year of the Sport and the Olympic Ideal. // Events January Bill Clinton January 1 : North American Free Trade Agreement (NAFTA) goes into effect. ... HBO (Home Box Office) is a premium cable television network with headquarters in New York City. ... Showtime is a subscription television brand used by a number of channels and platforms around the world, but primarily refers to a group of channels in the United States. ... The current Universal Studios logo Universal Studios, a subsidiary of NBC Universal, is a Big Ten movie studio that has production studios and offices located at 100 Universal City Plaza Drive in Universal City, California, an unincorporated area of Los Angeles County between Los Angeles and Burbank. ...


Each was given its own number to identify itself as an Encore channel: Love Stories was Encore 2, Westerns was Encore 3, and so on. Encore soon abandoned the numbering system for most of its channels, using the tagline "An Encore Network" instead. Starz was the notable exception as it continued to use the "Encore 8" branding in its main idents and movie openers until 2002, even as it was separated entirely from the Encore brand and given its own family of networks. For album titles with the same name, see 2002 (album). ...


On March 28, 2005, Starz and Encore both underwent major rebrands. While Encore's rebrand involved a slightly modified logo and the addition of the Encore name to all of its channels, Starz's makeover was more dramatic, opting for a completely redesigned logo and cohesive graphics package across all channels. Several channel's formats were changed completely. Starz Theater, a channel that showed four Starz films at fixed times all week, was replaced with Starz Edge, a movie channel for young men. Starz Kids and Starz Family were combined into one channel (Starz Kids and Family) to make room for Starz Comedy. And to fit in with the new look, Black Starz was renamed Starz inBlack. 2005 (MMV) was a common year starting on Saturday of the Gregorian calendar. ...


The Starz Multiplex has been given several names over the years, including "Starz Super Pak". It now has no "official" name, and viewers are simply told they are watching "one of the six Starz channels". An unofficial name for the Starz and Encore networks is the Starz Moviepack, a name used for the package by Dish Network. Dish Network is a direct broadcast satellite (DBS) service that broadcasts digital satellite television and audio to households in the United States, owned by parent company EchoStar Communications Corporation (NASDAQ: DISH). ...

Starz! logo, used from 1994 to 2005.

Image File history File linksMetadata Starz!_Old_Logo. ...

Branding

Just as Encore's is a starburst, Starz's signature logo is a star. In the 1994 launch design, the star was comprised of two stars, one large one and one smaller one a silhouette inside the first star. In the 2005 relaunch, this version of the Starz logo was abandoned for a hand-drawn like star.


In 2005, Starz began branding its feature film content with a semi-transparent version of logo appearing in the lower-right corner of the screen to the consternation of viewers who feel subscribers should be exempt from visual commercial clutter on a pay channel.


Starz's Tom Southwick explains his channel's apparent identity crisis: "Our research found that a large number of our viewers did not know which channel they were watching when they tuned in, particularly if they were channel surfing and came in after the start of the film. We do not use the bug continuously or on all our films. But we need to get attribution for the films we run, and for which we pay hefty fees to the studios. The situation has grown worse as additional premium channels have launched in the past few years and many viewers subscribe to more than one package."


Regardless of Southwick's comments, Starz has been completely branding some Starz Edge movies and the logo has been appearing with greater length and frequency on other Starz channels. If the trend continues and is adopted by other pay cable outlets, clean screenings of major motion pictures without commercial branding may be little but a pleasant memory.


Showtime and Cinemax have already begun branding its feature film and series content with a semi-transparent version of logo appearing in the lower-right corner of the screen on their networks.


Starz HDTV

Starz HDTV is a high definition simulcast of Starz! and its related multiplex channels; it features the newest Hollywood hits and blockbuster films. Image File history File links Starz_HDTV.jpg‎ Summary Starz HDTV Logo from http://www. ... Projection screen in a home theater, displaying a high-definition television image. ... Simulcast is a contraction of simultaneous broadcast, and refers to programs or events broadcast across more than one medium at the same time. ...


Movies

Starz is known to air new hit movies and premiering a new movie every Saturday night on Starz Saturday Premiere. Starz and its fellow movie channels have exclusive film output deals with Walt Disney Pictures, Touchstone Pictures, Hollywood Pictures, Columbia Pictures, Miramax Films, Sony Pictures Classics, Revolution Studios, Dimension Films and Screen Gems among other leading distributors. Walt Disney Pictures is an American movie studio, with off-shoot studios in Japan and other sites in the United States. ... The Touchstone lightning logo, used from 1986 to 2003. ... Hollywood Pictures is one of The Walt Disney Companys subsidiary movie studios. ... Columbia Pictures current logo. ... Miramax Films was a Big Ten film motion picture distribution and production company headquartered in New York City before being bought out by The Walt Disney Company. ... Sony Pictures Classics is the specialty films division of Sony Pictures. ... Revolution Studios was founded in 2000 by Joe Roth, a former chairman of Walt Disney Studios and Twentieth Century Fox. ... Dimension Films is a motion picture label currently a part of The Weinstein Company. ... Screen Gems is an American subsidiary company of Columbia Pictures Corp. ...


External link

  • Official Site

  Results from FactBites:
 
Variety.com - Starz scores four (426 words)
Starz and the Weinstein Co. declined to discuss license fees, but the dollar figures were modest because none of the four took off at the box office.
Starz will soon be part of a full-fledged media company (Daily Variety, Aug. 30) that, under Chris McGurk, will buy and produce as many as 12 movies a year for eventual use by the network in the pay TV window.
The expanded Starz Media operation also will allow the network to buy more premiere movies because it'll be able to offer the sellers multiple platforms for their pictures, from theatrical and DVD to pay per view and basic cable.
DIRECTV - Starz Super Pack (455 words)
Starz is where the new hit movies live.
Minimum two (2) month paid subscription to Starz Super Pack with DIRECTV required to be eligible for the Fill It Up® Card worth $25.
Starz and related channels and service marks are the property of Starz Entertainment, LLC.
  More results at FactBites »

 
 

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