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Encyclopedia > Southwestern Bell

For information on holding company Southwestern Bell Corporation, later SBC Communications, Inc., now AT&T, Inc., see AT&T. AT&T Inc. ...

Southwestern Bell Telephone Company
Southwestern Bell logo, 1969-2000
Type Holding of AT&T
Founded 1920
Location San Antonio, TX, USA
Key people Jose Guiterrez, President
Industry Telecommunications
Products Local Telephone Service
Revenue
Operating Income {{{operating_income}}}
Net Income {{{net_income}}}
Employees
Parent {{{parent}}}
Subsidiaries {{{subsid}}}
Website http://www.swbell.com/
{{{footnotes}}}

Southwestern Bell Telephone Company was the name of the Bell System's telephone operations in Arkansas, Kansas, Missouri, Oklahoma, and Texas adopted in 1920. Image File history File links Swbell_logo. ... AT&T Inc. ... 1920 (MCMXX) was a leap year starting on Thursday (link will take you to calendar) // Events January January 7 - Forces of Russian White admiral Kolchak surrender in Krasnoyarsk. ... The Alamo in San Antonio San Antonio is a city in the U.S. state of Texas. ... Telecommunication is the extension of communication over a distance. ... The telephone or phone (Greek: tele = far away and phone = voice) is a telecommunications device which is used to transmit and receive sound (most commonly voice and speech) across distance. ... Revenue is a US business term for the amount of money that a company can receive from its activities, mostly from sales of products and/or services to customers. ... EBIT stands for Earnings before Interest and Taxes (operating income). ... Net income is equal to the income that a firm has after subtracting costs and expenses from the total revenue. ... Employment is a contract between two parties, one being the employer and the other being the employee. ... A holding company is a company that owns enough voting stock in another firm to control management and operations by influencing or electing its board of directors. ... In business, a subsidiary is a company controlled by another company or corporation. ... The front page of the English Wikipedia Website. ... The Bell System was a trademark and service mark used by the US telecommunications company American Telephone & Telegraph Company (AT&T) and its affiliated companies to co-brand their extensive circuit-switched telephone network and their affiliations with each other. ... Official language(s) English Capital Little Rock Largest city Little Rock Area  - Total  - Width  - Length  - % water  - Latitude  - Longitude Ranked 29th 137 732 km² 385 km 420 km 2. ... Official language(s) None Capital Topeka Largest city Wichita Area  - Total  - Width  - Length  - % water  - Latitude  - Longitude Ranked 15th 82,277 mi²; 213,096 km² 211 mi; 340 km 400 mi; 645 km 0. ... Official language(s) English Capital Jefferson City Largest city Kansas City Area  - Total  - Width  - Length  - % water  - Latitude  - Longitude Ranked 21st 69,709 mi²; 180,693 km² 240 mi; 385 km 300 mi; 480 km 1. ... Official language(s) None Capital Oklahoma City Largest city Oklahoma City Area  - Total  - Width  - Length  - % water  - Latitude  - Longitude Ranked 20th 181,196 km² 355 km 645 km 1. ... Official language(s) None. ... 1920 (MCMXX) was a leap year starting on Thursday (link will take you to calendar) // Events January January 7 - Forces of Russian White admiral Kolchak surrender in Krasnoyarsk. ...

Contents


Overview

Southwestern Bell was one of "crown jewels" of the Bell System, since it was one of the biggest of the 22 wholly-owned Bells AT&T owned, as well as one of the more profitable ones. The company was often considered the first step of the AT&T corporate "ladder" before the 1984 breakup. After the 1984 breakup of AT&T, it was allowed to keep its directory publishing operations, commonly known as "SWBYP'S" (Southwestern Bell Yellow Pages), and founded some of its own organizations: The Bell System was a trademark and service mark used by the US telecommunications company American Telephone & Telegraph Company (AT&T) and its affiliated companies to co-brand their extensive circuit-switched telephone network and their affiliations with each other. ... AT&T Inc. ... AT&T Inc. ... 1984 (MCMLXXXIV) was a leap year starting on Sunday of the Gregorian calendar. ... 1984 (MCMLXXXIV) was a leap year starting on Sunday of the Gregorian calendar. ...


"Southwestern Bell", after 1984, was organized as such:

  • Southwestern Bell Corporation
    • Southwestern Bell Telephone Company
      • Southwestern Bell-Arkansas
      • Southwestern Bell-Kansas
      • Southwestern Bell-Missouri
      • Southwestern Bell-Oklahoma
      • Southwestern Bell-Texas
    • Southwestern Bell Internet Services, Inc.
    • Southwestern Bell Mobile Systems, Inc.
    • Southwestern Bell Wireless, Inc.
    • Southwestern Bell Interexchange Services, Inc.
    • Southwestern Bell Video Services, Inc.
    • Southwestern Bell Messaging Services, Inc.
    • Southwestern Bell Communications Services, Inc.
    • Southwestern Bell Yellow Pages, Inc.
      • Southwestern Bell Advertising, L.P.

SBC Communications (NYSE: SBC) is an American telecommunications company based in San Antonio, Texas. ...

Changes

Southwestern Bell Corporation

For current information on SBC, see AT&T. AT&T Inc. ...


After the AT&T breakup in 1984, Southwestern Bell Telephone Company was managed by Southwestern Bell Corporation, which was ironically the smallest of all of the 7 RBOCs, as it only held 1 telephone company. Both the holding company, SBC, and SWBT often were referred to as one "Southwestern Bell". In 1995, however, SBC decided to change its corporate name to SBC Communications, Inc., a decision made to make itself a national telecommunications company. The Telecommunications Act of 1996 enabled SBC to become a national company, and SBC acquired the Pacific Telesis Group in 1997; Southern New England Telecommunications in 1998, and Ameritech in 1999. AT&T Inc. ... 1984 (MCMLXXXIV) was a leap year starting on Sunday of the Gregorian calendar. ... SBC Communications (NYSE: SBC) is an American telecommunications company based in San Antonio, Texas. ... The Regional Bell operating companies (RBOC) are the result of the United States antitrust action against AT&T in 1983. ... 1995 (MCMXCV in Roman) was a common year starting on Sunday of the Gregorian calendar. ... AT&T Inc. ... The Telecommunications Act of 1996 was the first major overhaul of United States telecommunications policy in nearly 62 years, modifying earlier legislation, primarily the Communications Act of 1934. ... The former parent company of Pacific Bell and Nevada Bell. ... 1997 (MCMXCVII in Roman) is a common year starting on Wednesday of the Gregorian calendar. ... The Southern New England Telephone Company (commonly referred to as SNET by its customers) started operations on January 27, 1878 as the District Telephone Company of New Haven. ... 1998 (MCMXCVIII) was a common year starting on Thursday of the Gregorian calendar, and was designated the International Year of the Ocean. ... Ameritech (American Information Technologies) is a U.S. telecommunications company that arose out of the 1984 AT&T divestiture. ... 1999 (MCMXCIX) was a common year starting on Friday, and was designated the International Year of Older Persons by the United Nations. ...


Branding

After completion of the acquisitions, in 1999, SBC began to attach its corporate name to the names of the Bell Operating Companies it owned. The first change was "Southwestern Bell" with the Bell logo being followed by a divider line with "SBC Global Network" being enclosed in a circle with the Pacific Telesis "access" mark. In 2000, the Bell logo was dropped from the mark of Southwestern Bell. In 2001, SBC decided to drop the old font of Southwestern Bell and "SBC Global Network" altogether, and place the SBC corporate logo in front of the name "Southwestern Bell", with the name beginning under the "C" of SBC. Finally, in 2002, SBC dropped the names of all its operating companies, simply resulting in "SBC" as a national brand. 1999 (MCMXCIX) was a common year starting on Friday, and was designated the International Year of Older Persons by the United Nations. ... The Regional Bell operating companies (RBOC) are the result of the United States antitrust action against AT&T in 1983. ... This article is about the year 2000. ... 2001: A Space Odyssey. ... For the Cusco album, see 2002 (album). ...


As SBC was made a national brand, Southwestern Bell Telephone Company continued to provide its services under the name "Southwestern Bell". In March 2003, however, SBC began to change its d/b/a names, resulting in Southwestern Bell Telephone Company being conjoined with the titles d/b/a SBC Arkansas, d/b/a SBC Kansas, d/b/a SBC Missouri, d/b/a SBC Oklahoma, and d/b/a SBC Texas in official business. SBC collectively refers to the states SBC covers through Southwestern Bell as SBC Southwest. Only the directory publishing operations retained the "Southwestern Bell" name. Look up March in Wiktionary, the free dictionary March is the third month of the year in the Gregorian Calendar and one of seven Gregorian months with the length of 31 days. ... 2003 (MMIII) was a common year starting on Wednesday of the Gregorian calendar. ... The phrase doing business as (abbreviated DBA or d/b/a) is a legal term, meaning that the name of the business or operation does not include the legal name of its proprietor, the names of all partners, or the official registered name of the limited partnership or corporation that... Southwestern Bell logo Southwestern Bell Telephone Company was the name of the Bell Systems telephone operations in Arkansas, Kansas, Missouri, Oklahoma, and Texas adopted in 1920. ...


Southwestern Bell, following rebranding, is similiarly organized, with some divisions merged, some placed under a new division's control, and others with new d/b/a names. The following d/b/a corporate name changes took place by January 1, 2006: The phrase doing business as (abbreviated DBA or d/b/a) is a legal term, meaning that the name of the business or operation does not include the legal name of its proprietor, the names of all partners, or the official registered name of the limited partnership or corporation that... January 1 is the first day of the calendar year in both the Julian and Gregorian calendars. ... 2006 (MMVI) is a common year starting on Sunday of the Gregorian calendar. ...

  • AT&T, Inc.
    • Southwestern Bell Telephone Company d/b/a AT&T Southwest
      • Southwestern Bell Telephone Company d/b/a AT&T Arkansas
      • Southwestern Bell Telephone Company d/b/a AT&T Kansas
      • Southwestern Bell Telephone Company d/b/a AT&T Missouri
      • Southwestern Bell Telephone Company d/b/a AT&T Oklahoma
      • Southwestern Bell Telephone Company d/b/a AT&T Texas
    • Cingular Wireless
      • Southwestern Bell Mobile Systems, Inc.
      • Southwestern Bell Wireless, Inc.
    • SBC Internet Services, Inc.
    • SBC Southwestern Bell Yellow Pages, Inc.
      • Southwestern Bell Advertising L.P. d/b/a SBC Advertising, L.P.
    • AT&T Knowledge Ventures, L.P.
      • Southwestern Bell Media Ventures, Inc.

AT&T Inc. ... Cingular Wireless LLC is the largest United States mobile phone company, with headquarters in Atlanta, Georgia, United States. ... AT&T Knowledge Ventures, L.P. is the holding company used for AT&T, Inc. ...

Headquarters

Headquarters for AT&T Southwest are currently located in San Antonio, Texas, where corporate headquarters for AT&T, Inc., its parent company, are located in another building, One AT&T Plaza. AT&T Southwest also has offices in St. Louis, MO, at One Bell Center. Nickname: Alamo City, Countdown City, River City, Military City, USA, Saytown Motto: Official website: www. ... AT&T Inc. ... The Gateway Arch, shown here behind the Old Courthouse, is the most recognizable part of the St. ...


Brand History

Southwestern Bell logo, 1969-2000 Southwestern Bell Telephone Company
In 1969, AT&T revamped its corporate indentity, resulting in a simplified Bell logo, absent of "Bell System". This logo will remain with SWBT until 2000.
Southwestern Bell logo, 2000-2001 SBC Global Network
In 1999, SBC Communications, Inc., parent of Southwestern Bell Telephone, has completed its acquistion of Ameritech. SBC begins adding "SBC Global Network" to the names of its companies in preparation for unifying its corporate image. The Bell logo is dropped in 2000.
SBC Southwestern Bell logo, 2001-2002 SBC Southwestern Bell
SBC overhauls the identities of its operating companies by adding the "SBC" corporate logo to the operating company logos, and advertising SWBT as "SBC Southwestern Bell".
SBC Corporate Logo, 1995–1997; 2001–2005 SBC Southwest
In 2001, SBC begins to rebrand all of its Bells to reflect their being a part of a national telecommuncations provider. SBC eventually drops the names of all of its Bells in late 2002, and adds the title "d/b/a SBC (name of state or region)" to the official names of its companies. Southwestern Bell's d/b/a name becomes "SBC Southwest", and does business in states as "SBC Arkanas", "SBC Kansas", "SBC Missouri", "SBC Oklahoma", and "SBC Texas".
AT&T logo AT&T Southwest
In 2005, completed its acquisition of AT&T Corp., forming AT&T, Inc. AT&T changes the d/b/a names of its Bell Operating Companies on January 1, 2006, resulting in "AT&T Southwest" and "AT&T Kansas", "AT&T Arkansas", "AT&T Missouri", "AT&T Oklahoma", and "AT&T Texas".

Image File history File links Swbell_logo. ... 1969 (MCMLXIX) was a common year starting on Wednesday For other uses, see Number 1969. ... AT&T Inc. ... This article is about the year 2000. ... Image File history File links Swbelllogo2. ... 1999 (MCMXCIX) was a common year starting on Friday, and was designated the International Year of Older Persons by the United Nations. ... Ameritech (American Information Technologies) is a U.S. telecommunications company that arose out of the 1984 AT&T divestiture. ... This article is about the year 2000. ... Image File history File links Swbelllogo. ... SBC logo This is a copyrighted and/or trademarked logo. ... 2001: A Space Odyssey. ... For the Cusco album, see 2002 (album). ... The phrase doing business as (abbreviated DBA or d/b/a) is a legal term, meaning that the name of the business or operation does not include the legal name of its proprietor, the names of all partners, or the official registered name of the limited partnership or corporation that... The phrase doing business as (abbreviated DBA or d/b/a) is a legal term, meaning that the name of the business or operation does not include the legal name of its proprietor, the names of all partners, or the official registered name of the limited partnership or corporation that... Image File history File links Att_new_logo. ... 2005 (MMV) was a common year starting on Saturday of the Gregorian calendar. ... AT&T (formerly an abbreviation for American Telephone and Telegraph) Corporation (NYSE: T) is an American telecommunications company. ... AT&T Inc. ... The phrase doing business as (abbreviated DBA or d/b/a) is a legal term, meaning that the name of the business or operation does not include the legal name of its proprietor, the names of all partners, or the official registered name of the limited partnership or corporation that... Bell System trademark used by AT&T and affiliated companies from 1921 to 1939 The Bell System was a trademark and service mark used by the US telecommunications company American Telephone & Telegraph Company (AT&T) and its affiliated companies to co-brand their extensive circuit-switched telephone network and their... January 1 is the first day of the calendar year in both the Julian and Gregorian calendars. ... 2006 (MMVI) is a common year starting on Sunday of the Gregorian calendar. ...

See also

AT&T West refers to the area of telephone service provided by AT&T, Inc. ... AT&T uses the name AT&T Midwest as a d/b/a for Ameritech. ... For the French electric power company, see Société nationale délectricité et de thermique (SNET) The Southern New England Telephone Company (commonly referred to as SNET by its customers) started operations on January 27, 1878 as the District Telephone Company of New Haven. ... SBC Communications (NYSE: SBC) is an American telecommunications company based in San Antonio, Texas. ...

External links

AT&T Inc.

Corporate Directors: Edward E. Whitacre Jr. - Chairman and CEO | Gilbert F. Amelio | August A. Busch III | Martin K. Eby, Jr. | James A. Henderson | Charles F. Knight | Lynn M. Martin | John B. McCoy | Mary S. Metz | Toni Rembe | S. Donley Ritchey | Joyce M. Roche | Laura D. Tyson | Patricia P. Upton AT&T Inc. ... It has been suggested that Incorporation (business) be merged into this article or section. ... It has been suggested that Board of Trustees be merged into this article or section. ... Edward E. Whitacre, Jr. ... Gil Amelio Gilbert F. Amelio (born March 1, 1943 in New York City) is an American technology executive. ... August Anheuser Busch III. (1937-) is the great-grandson of Anheuser-Busch founder Adolphus Busch and the companys current Chairman. ... Martin K. Eby, Jr. ... James A. Henderson was Chairman of the Board from 1995 and Chief Executive Officer from 1994 of Cummins Inc. ... Charles F. Knight is chairman emeritus of Emerson Electric Co. ... Lynn M. Martin is a former Professor at the J. L. Kellogg Graduate School of Management, Northwestern University from 1993 until 1999 and Chair of the Council for the Advancement of Women and Advisor to the firm of Deloitte & Touche LLP for Deloittes internal human resources and minority advancement... John B. McCoy was Chairman from November 1999 and Chief Executive Officer from October 1998 of BANK ONE CORPORATION (commercial and consumer bank) until his retirement in December 1999, and Chairman and Chief Executive Officer of its predecessor, BANC ONE CORPORATION, from 1987 to 1998. ... Mary S. Metz is Chair of the Board of Trustees of American Conservatory Theater (a nonprofit nationally renowned theater and an accredited conservatory), San Francisco, California, and has served in this capacity since November 2004. ... Toni Rembe was a partner in the law firm of Pillsbury Winthrop LLP, San Francisco, California, from 1971 until her retirement in December 2004. ... S. Donley Ritchey is Managing Partner of Alpine Partners (a family investment general partnership), Danville, California, and has served in this capacity since 1981. ... Joyce M. Roche is President and Chief Executive Officer of Girls Incorporated (a national nonprofit research, education, and advocacy organization), New York, New York, and has served in this capacity since September 2000. ... Laura DAndrea Tyson is currently Dean of the London Business School. ... Patricia P. Upton, age 66, is President and Chief Executive Officer of Aromatique, Inc. ...

Assets
Holding Companies: SBC Communications | Pacific Telesis | Southern New England Telecommunications Corp. | Ameritech | AT&T Corp. | BellSouth (pending merger)
Bell Operating Companies: Southwestern Bell | Pacific Bell | Nevada Bell | Southern New England Telephone | Illinois Bell | Indiana Bell | Michigan Bell | Ohio Bell | Wisconsin Bell | South Central Bell (pending merger) | Southern Bell (pending merger)
Wireless Services: Cingular Wireless
Internet Services: AT&T WorldNet | AT&T Yahoo! | Prodigy (ISP)
Long Distance Services: AT&T Communications
Miscellaneous Assets: AT&T Knowledge Ventures | Sterling Commerce AT&T Inc. ... For current information on this topic, see AT&T. Pacific Telesis Group was one of the seven Regional Bell Operating Companies created after the 1984 breakup of AT&T as a holding company for Pacific Bell and Nevada Bell. ... The Southern New England Telephone Company (commonly referred to as SNET by its customers) started operations on January 27, 1878 as the District Telephone Company of New Haven. ... Ameritech (American Information Technologies) is a U.S. telecommunications company that arose out of the 1984 AT&T divestiture. ... AT&T Inc. ... BellSouth Corporation NYSE: BLS is a U.S. telecommunications company based in Atlanta, Georgia. ... Bell System trademark used by AT&T and affiliated companies from 1921 to 1939 The Bell System was a trademark and service mark used by the US telecommunications company American Telephone & Telegraph Company (AT&T) and its affiliated companies to co-brand their extensive circuit-switched telephone network and their... Pacific Bell logo Pacific Bell was a telephone company which provided service in the state of California. ... Nevada Bell was the name of the Pacific Telesis telephone operations in Nevada. ... The Southern New England Telephone Company (commonly referred to as SNET by its customers) started operations on January 27, 1878 as the District Telephone Company of New Haven. ... Illinois Bell is the name of the Bell Operating Company serving Illinois. ... Indiana Bell Telephone Company, Inc. ... Michigan Bell logo Michigan Bell was one of the 22 Local Exchange Carriers that were part of the AT&T Bell System. ... The Ohio Bell Telephone Company is the Bell Operating Company serving most of Ohio. ... Wisconsin Bell, Inc. ... South Central Bell is one of the two telephone companies that, after the 1984 AT&T divestiture, was held by the BellSouth Corp. ... BellSouth Corporation (NYSE: BLS) is a U.S. telecommunications company based in Atlanta, Georgia. ... Cingular Wireless LLC is the largest United States mobile phone company, with headquarters in Atlanta, Georgia, United States. ... AT&T Yahoo! logo AT&T Yahoo! is an information service from SBC Internet Services. ... Prodigy Communications Corporation was a dialup service (a sort of mega-BBS) for home computers in the United States before the advent of the Internet. ... AT&T Long Lines logo, 1969-1983 The AT&T Long Lines microwave relay network provided long-distance transport services to AT&T and its customers from the late 1940s to the early 1980s. ... AT&T Knowledge Ventures, L.P. is the holding company used for AT&T, Inc. ... Sterling Commerce is a company that provides process automation solutions. Formerly a subsidiary of Sterling Software, SC became a separate company in 1996. ...

Annual Revenue: $90.5 billion USD ( image:green up.png FY 2006) | Employees: 162,000 | Stock Symbol: NYSE: T | Website: www.att.com This article is about general United States currency. ... Green up arrow for a positive change in revenue from last fiscal year. ... A fiscal year or financial year is a 12-month period used for calculating annual (yearly) financial reports in businesses and other organizations. ... New York Stock Exchange (June 2003) The New York Stock Exchange (NYSE), also nicknamed the Big Board, is the largest stock exchange in the world (by dollar volume) and second largest by number of listings. ...


  Results from FactBites:
 
AT&T- News Room (553 words)
Southwestern Bell succeeds Mobil Corporation as the Cotton Bowl's only previous title sponsor and will assume its role beginning with the 1997 Cotton Bowl Classic game following the conclusion of the current college football season.
The Southwestern Bell Cotton Bowl Classic will pit the new Big 12 Conference's first selection after the Bowl Alliance, against the Champion of the Western Athletic Conference or the first selection from the Pacific-10 Conference once the Alliance and Rose Bowl berths have been determined.
The Southwestern Bell Cotton Bowl Classic will be played on New Year's Day, 1997, at the historic Cotton Bowl in Fair Park, just minutes from downtown Dallas, and will be televised live on CBS.
  More results at FactBites »

 
 

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