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Encyclopedia > Oldsmobile
Oldsmobile
Type
Founded 1897
Headquarters Lansing, Michigan, United States
Key people Ransom E. Olds, founder
Industry Automotive
Products Luxury vehicles
Mainstream vehicles
Parent General Motors

Oldsmobile is a brand of automobile produced for most of its existence by General Motors. Founded by Ransom E. Olds in 1897, the company produced automobiles in the United States until 2004. In its 107-year history, it produced 35.2 million cars, including at least 14 million built at its Lansing, Michigan factory. When it was phased out, Oldsmobile was the oldest surviving American automobile marque, and one of the oldest in the world, after Daimler and Peugeot. Oldsmobile Logo, claiming fair use This is a copyrighted and/or trademarked logo. ... Location in Ingham County, Michigan1 Coordinates: Country United States State Michigan County Ingham, Eaton Settled 1835 Incorporation 1859 Government  - Type Strong Mayor-Council  - Mayor Virg Bernero (D) Area  - City  35. ... Ransom E. Olds Ransom Eli Olds (June 3, 1864–August 26, 1950) was a pioneer of the American automobile industry, for whom both the Oldsmobile and Reo brands were named. ... Car redirects here. ... A 2002 Lincoln Town Car, an example of a flagship luxury sedan A luxury vehicle is a vehicle which provides a great abundance of ease and comfort. ... For the band, see Big Brother and the Holding Company. ... General Motors Corporation, also known as GM, an American multinational corporation, is the worlds largest auto company by production volume for the first 9 months of 2007, and by sales volume for 76 consecutive years. ... This article is about brands in marketing. ... “Car” and “Cars” redirect here. ... General Motors Corporation, also known as GM, an American multinational corporation, is the worlds largest auto company by production volume for the first 9 months of 2007, and by sales volume for 76 consecutive years. ... Ransom E. Olds Ransom Eli Olds (June 3, 1864–August 26, 1950) was a pioneer of the American automobile industry, for whom both the Oldsmobile and Reo brands were named. ... Location in Ingham County, Michigan1 Coordinates: Country United States State Michigan County Ingham, Eaton Settled 1835 Incorporation 1859 Government  - Type Strong Mayor-Council  - Mayor Virg Bernero (D) Area  - City  35. ... A marque (French for brand and pronounced as mark) is a brand name, most commonly used for automobile brands. ... This page is about the Mercedes-Benz brand of automobiles and trucks from the DaimlerChrysler automobile manufacturer. ... Peugeot is a major French car brand, part of PSA Peugeot Citroën. ...

Contents

History

Early history

Ransom Eli Olds
Ransom Eli Olds
Setting the Pace painted in 1909 by William Hardner Foster depicts the race between an Oldsmobile Limited and the 20th Century Limited
Setting the Pace painted in 1909 by William Hardner Foster depicts the race between an Oldsmobile Limited and the 20th Century Limited
1904 Olds Model 6C Curved-Dash-Olds
1934 Oldsmobile 8 Convertible Coupe
1957 Oldsmobile Super 88

Oldsmobiles were first manufactured by the Olds Motor Vehicle Company in Lansing, Michigan, a company founded by Ransom E. Olds in 1897. In 1901, the company produced 425 cars, making it the first high-volume automobile manufacturer of the day. Olds became the top selling car company in the United States for a few years. Ransom Olds left the company in financial difficulties and formed the REO Motor Car Company. The last Curved Dash Olds was made in 1907. General Motors purchased the company in 1908. Image File history File links Olds2. ... Image File history File links Olds2. ... Image File history File links SettingthepaceWHF.jpg Setting the Pace by William Harnden Foster dipicts an Oldsmobile Limited beating the 20th Century Limited locomotive. ... Image File history File links SettingthepaceWHF.jpg Setting the Pace by William Harnden Foster dipicts an Oldsmobile Limited beating the 20th Century Limited locomotive. ... Image File history File links Size of this preview: 800 × 533 pixelsFull resolution (900 × 600 pixel, file size: 70 KB, MIME type: image/jpeg)1904 Olds Model 6C Curved-Dash-Olds photographed at the Forney Museum of Transportation in Denver, Colorado, by Douglas Wilkinson for www. ... Image File history File links Size of this preview: 800 × 533 pixelsFull resolution (900 × 600 pixel, file size: 70 KB, MIME type: image/jpeg)1904 Olds Model 6C Curved-Dash-Olds photographed at the Forney Museum of Transportation in Denver, Colorado, by Douglas Wilkinson for www. ... Image File history File links Size of this preview: 800 × 533 pixelsFull resolution (900 × 600 pixel, file size: 100 KB, MIME type: image/jpeg)1934 Oldsmobile 8 Convertible Coupe photographed at the Grand Experience CCCA Concours at the Gilmore car Museum in Hickory Corners, Michigan, June 5, 2005, by Douglas... Image File history File links Size of this preview: 800 × 533 pixelsFull resolution (900 × 600 pixel, file size: 100 KB, MIME type: image/jpeg)1934 Oldsmobile 8 Convertible Coupe photographed at the Grand Experience CCCA Concours at the Gilmore car Museum in Hickory Corners, Michigan, June 5, 2005, by Douglas... Image File history File links Size of this preview: 800 × 533 pixelsFull resolution (900 × 600 pixel, file size: 96 KB, MIME type: image/jpeg)1957 Oldsmobile Super 88 photographed at the Masters Ultimate Car Show in Knoxville, Tennessee, July 22, 2005, by Douglas Wilkinson for www. ... Image File history File links Size of this preview: 800 × 533 pixelsFull resolution (900 × 600 pixel, file size: 96 KB, MIME type: image/jpeg)1957 Oldsmobile Super 88 photographed at the Masters Ultimate Car Show in Knoxville, Tennessee, July 22, 2005, by Douglas Wilkinson for www. ... Location in Ingham County, Michigan1 Coordinates: Country United States State Michigan County Ingham, Eaton Settled 1835 Incorporation 1859 Government  - Type Strong Mayor-Council  - Mayor Virg Bernero (D) Area  - City  35. ... Ransom E. Olds Ransom Eli Olds (June 3, 1864–August 26, 1950) was a pioneer of the American automobile industry, for whom both the Oldsmobile and Reo brands were named. ... The REO Motor Car Company was a Lansing, Michigan based company that produced automobiles and trucks from 1905 to 1975. ... General Motors Corporation (NYSE: GM), also known as GM, is an American automobile maker with worldwide operations and brands including Buick, Cadillac, Chevrolet, GMC, Holden, Hummer, Opel, Pontiac, Saturn, Saab and Vauxhall. ...


The 1901 to 1904 Curved Dash was the first mass-produced car, made from the first automotive assembly line, an invention that is often miscredited to Henry Ford and the Ford Motor Company. After Olds sold the company in 1899, it was renamed Olds Motor Works and moved to a new plant in Detroit. By March 1901, the company had a whole line of models ready for mass production. Unfortunately, a mistake by a worker caused the factory to catch fire, and it burned to the ground, with all of the prototypes destroyed. The only car that survived the fire was a Curved Dash prototype, which was wheeled out of the factory by two workers while escaping the fire. A new factory was built, and production of the Curved Dash commenced. In My Merry Oldsmobile songbook featuring an Oldsmobile Curved Dash automobile The Curved Dash Oldsmobile is credited as the first high-volume mass-produced automobile. ... This page lists superlatives of the automobile industry - that is, the smallest, largest, fastest, lightest, best-selling, and other such topics. ... Henry Ford (1919) Henry Ford (July 30, 1863 – April 7, 1947) was the founder of the Ford Motor Company and father of modern assembly lines used in mass production. ... “Ford” redirects here. ...


Officially, the cars were called "Olds automobiles," colloquially referred to as "Oldsmobiles." It was this moniker, as applied especially to the Curved Dash Olds, that was popularized in the lyrics and title of the 1905 hit song "In My Merry Oldsmobile." From then on, the company and its products were known as Oldsmobile. Some two decades later, it was apparently the reputation of the vehicles that spawned a revival of the song for another round of popularity, essentially "returning the favor." 1902 Oldsmobile Curved Dash runabout In My Merry Oldsmobile songbook featuring an Oldsmobile Curved Dash automobile The Curved Dash Oldsmobile is credited as the first high-volume mass-produced automobile. ... In My Merry Oldsmobile is the name of a popular song from 1905, with music by Gus Edwards and lyrics by Vincent P. Bryan. ...


The 1910 Limited Touring was a high point for the company. Riding atop 42-inch wheels, and equipped with factory "white" tires, the Limited was the prestige model in Oldsmobile's two model lineup. The Limited retailed for US$4,600, an amount greater than the purchase of a new, no-frills three bedroom house. Buyers received goatskin upholstery, a 60 hp (45 kW) 707 in³ (11.6 L) straight-6 engine, Bosch Magneto starter, running boards and room for five. Options included a speedometer, clock, and a full glass windshield. A limousine version was priced at $5,800. While Oldsmobile only sold 725 Limiteds in its three years of production, the car is best remembered for winning a race against the famed 20th Century Limited train, an event immortalized in the painting "Setting the Pace" by William Hardner Foster. The straight-6 (also inline 6, I-6, or I6) is an internal combustion engine with six cylinders aligned in a single row. ... The 20th Century Limited was a passenger train operated by the New York Central (NYC) railroad. ...


1930s

In the 1930s through the 1990s, Oldsmobile used a two digit model designation similar to that used by the European makes today. As originally implemented, the first digit signified the body size while the second represents the number of cylinders. Body sizes were 6, 7, 8, and 9, and 6- and 8-cylinder engines were offered. Thus, Oldsmobiles were named 66 through 98. The Oldsmobile Series 60 Special was an automobile from General Motors in the 1940s. ... The Oldsmobile 98 (formerly Series 90 Custom Cruiser) was a full-size automobile sold by the Oldsmobile division of General Motors in the United States. ...


In 1937, Oldsmobile was a pioneer in introducing a four-speed semi-automatic transmission called the "Automatic Safety Transmission", although this accessory was actually built by Buick, which would offer it in its own cars in 1938. This transmission featured a conventional clutch pedal, which the driver pressed before selecting either "low" or "high" range. In "low", the car shifted between first and second gears. In "high", the car shifted between first, third and fourth gears. Buick is a brand of automobile built in the United States, Canada, China and in Spain by General Motors Corporation. ... For other uses, see Clutch (disambiguation). ...


1940s

For the 1940 model, Oldsmobile was the first auto manufacturer to offer a fully automatic transmission, called the Hydramatic, which featured four forward speeds. The automatic gear selector in a Ford Five Hundred vehicle An automatic transmission (commonly abbreviated as AT) is an automobile gearbox that can change gear ratios automatically as the vehicle moves, thus freeing the driver from having to shift gears manually (similar but larger devices are also used for railroad... Hydramatic (also known as Hydra-Matic) was an automatic transmission developed by General Motorss Oldsmobile division. ...


The last pre-war Oldsmobile rolled off the assembly line on February 5, 1942. During World War II, Oldsmobile produced numerous kinds of materiel for the war effort, including large-caliber guns and shells. Combatants Allied powers: China France Great Britain Soviet Union United States and others Axis powers: Germany Italy Japan and others Commanders Chiang Kai-shek Charles de Gaulle Winston Churchill Joseph Stalin Franklin Roosevelt Adolf Hitler Benito Mussolini Hideki Tōjō Casualties Military dead: 17,000,000 Civilian dead: 33,000...


Production resumed on October 15, 1945 with a warmed-over 1942 model serving as the offering for 1946.


Oldsmobile once again was a pioneer when, for the 1949 model, they introduced their Rocket engine, which used an overhead valve V-8 design rather than the flathead "straight-8" design which prevailed at the time. This engine produced far more power than the engines that were popular during that era, and found favor with hot-rodders and stock car racers. The basic design, with few minor changes, endured until Oldsmobile discontinued V-8 production in 1990. This article does not cite any references or sources. ... OHV redirects here. ... Ford flathead V8 engine, modified for power, depicted on cover of Hot Rod magazine. ... 1933 Bugatti DOHC straight-8 in a Type 59 Grand Prix racer 1940s Oldsmobile Straight-8 engine A Straight-8 is a straight engine with eight cylinders. ...


1950s

Oldsmobile entered the 1950s following a divisional image campaign centered on its 'Rocket' engines and its cars appearance followed suit. Oldsmobile's Rocket V8 engine was the leader in performance, generally considered the fastest cars on the market and by the mid 1950s their styling was among the first to offer a wide, "open maw" grille, suggestive of jet propulsion. Oldsmobile adopted a ringed-globe emblem to stress what marketers felt was its universal appeal. Throughout the 1950s, the make used twin jet pod-styled taillights as a nod to its "Rocket" theme. Oldsmobile was among the first of GM's divisions to receive a true hardtop in 1949, and it was also the among the first divisions (along with Buick and Cadillac) to receive a wraparound windshield, a trend that eventually all American makes would share at sometime between 1953 and 1964.


In the 1950s the nomenclature changed again, and trim levels also received names that were then mated with the model numbers. This resulted in the Oldsmobile 88 emerging as base Dynamic 88 the better trimmed Delta 88, and the highline Super 88. Other full-size model names included the "Holiday" used on hardtops, and "Fiesta" used on its station wagons. When the 98 was retired in 1996, its length of service was the longest of any model name used on American cars. A 1950s Olds Rocket 88, still running in 2003 The Oldsmobile 88 was a fullsize car from General Motors produced from 1949 until 1999. ...


GM styling as a whole lost its frontrunner status in 1957 when Chrysler introduced Virgil Exner's "Forward Look" designs. When compared side to side, Oldsmobile looked dated next to its price-point competitor DeSoto. Compounding the problem for Oldsmobile and Buick was a styling mistake which GM called the "Strato Roof". Both makes had models which contained the heavily framed rear window, but Detroit had been working with large curved backlights for almost a decade. Consumers disliked the roof and its blind spots, forcing GM to rush a redesign into production on some of its models. Virgil Ex Exner (September 24, 1909–December 22, 1973) was an automobile designer for numerous American companies, notably Chrysler and Studebaker. ... DeSoto Logo, used in the 1950s The DeSoto (sometimes De Soto) was a brand of automobile based in the United States, marketed by the Chrysler Corporation from 1928 to 1961. ...


Oldsmobile's only off year in the 1950s was 1958. The nation was beginning to feel the results of its first significant post war recession, and US automobile sales were down for the model year. Oldsmobile, Buick and Cadillac received a heavy handed makeover of the 1957 GM designs. The Oldsmobile that emerged in 1958 bore little resemblance to the design of its forerunners; instead the car emerged as a large, over-decorated "chromemobile".


Up front, all 1958 Oldsmobiles received one of GM's heavily styled front fascias and quad-headlights. Streaking back from the edge of the headlights, was a broad belt consisting of two strips on regular 88s, three strips on Super 88s, and three strips (top and bottom thin, inside thick on 98s) of chrome that ended in a point at mid-body. The bottom of the rear fender featured a thick stamping of a half tube that pointed forward, atop which was a chrome assembly of four horizontal chrome speed-lines that terminated into a vertical bar. The tail of the car featured massive vertical chrome taillight housings. Two chrome stars were fitted to the trunklid.


Ford styling consultant Alex Tremulis (designer of the 1948 Tucker Sedan) mocked the 1958 Oldsmobile by drawing cartoons of the car, and placing musical notes in the rear trim assembly. Another Detroit stylist employed by Ford bought a used 1958 Oldsmobile in the early 1960s, driving it daily to work. He detached and rearranged the OLDSMOBILE lettering above the grille to spell out SLOBMODEL as a reminder to himself and co-workers of what "bad" auto design meant to their business. Alexander Sarantos Tremulis (1914 - 1991) was the chief stylist at the Tucker corporation from 1947 to 1949, where he played a crucial role in making Preston Tuckers dream into automotive reality: the legendary Tucker 48 (also known as the Tucker Torpedo), a sleek fastback sedan with a rear engine... A 1948 Tucker Sedan at the Blackhawk Auto Museum. ...


1960s

1960 Oldsmobile 98 Vista brochure
GM Tilt wheel promotional image using a 1963 Oldsmobile

In the 1960s Oldsmobile's position between Pontiac and Buick in GM's hierarchy began to dissolve. Notable achievements included the introduction of the first turbocharged engine in 1962 (the Turbo Jetfire), the first modern front-wheel drive car (the 1966 Toronado), the Vista Cruiser station wagon (noted for its roof glass), and the upscale 442 muscle car. Olds briefly used the names Jetstar 88" (1963-1966) and Delmont 88" (1967-1968) on its least expensive full size models in the 1960s. Image File history File links Olds6098vista. ... Image File history File links Olds6098vista. ... Image File history File links Oldsmobile63tiltsteering. ... Image File history File links Oldsmobile63tiltsteering. ... This article is about Pontiac automobiles; for the Native American leader, see Chief Pontiac, for other uses see the Pontiac (disambiguation). ... Buick is a brand of automobile built in the United States, Canada, China and in Spain by General Motors Corporation. ... Air foil bearing-supported turbocharger cutaway made by Mohawk Innovative Technology Inc. ... This article does not cite any references or sources. ... Front-wheel drive is the most common form of engine/transmission layout used in modern passenger cars, where the engine drives the front wheels. ... The Toronado was produced by the Oldsmobile Division of General Motors from 1966 to 1992. ... The Vista Cruiser was a station wagon built by the Oldsmobile Division of General Motors from 1964-1977, which was based on the Oldsmobile Cutlass/F-85 model, but had a slightly longer wheelbase than the cars it was based upon. ... 1972 Oldsmobile Cutlass 442 The Oldsmobile 442 (pronounced four-four-two) was a muscle car produced by the Oldsmobile division of General Motors. ... The Pontiac GTO is a classic example of the muscle car. ... The Oldsmobile 88 was a full-size car sold by the Oldsmobile division of General Motors and produced from 1949 until 1999. ...


Notable models for the 1960s:

  • Oldsmobile 442 - began as a 1964 muscle car option package (4-barrel carburetor, 4-speed manual transmission, 2 exhausts) on the F-85/Cutlass. In 1965, to better compete with the Pontiac GTO, the original 330 in³ V8 rated at 310 hp (231 kW) was replaced by a new 400 in³ V8 rated at 345 hp (257 kW). The 442 definition was changed to "4" hundred in³ V8 engine, "4"-barrel carburetor, and "2" exhaust pipes. In 1968 the 442 became its own model and got a larger 455 in³ (7.4 L) V8 engine in 1970. Was named by "Car Craft Nationals" as the "Top Car of 1965"
  • Oldsmobile Cutlass (1961 - 1999) - mid-size car. Oldsmobile's best seller in the 1970s and 1980s, and in some of those years America's best selling car. In 1966 a top-line Cutlass Supreme was introduced as a four-door hardtop sedan with a more powerful 320 hp (239 kW) 330 in³ Jetfire Rocket V8 than the regular F-85/Cutlass models, a more luxurious interior and other trimmings. In 1967 the Cutlass Supreme was expanded to a full series also including two-door hardtop and pillared coupes, a convertible and a four-door pillared sedan.
  • Oldsmobile F-85 (1961-1972) - compact sedan, coupe and station wagon powered by a 215 in³ aluminum block V8 engine from 1961 to 1963. In 1964 the F-85 was upgraded to an intermediate sized car and the aluminum V8 was replaced by conventional cast iron six-cylinder and V8 engines. The Cutlass was initially the top model of the F-85 line but became a separate model by 1964 with the F-85 nameplate continued only on the lowest priced models through the 1972 model year, after which all Oldsmobile intermediates were Cutlasses.
  • Oldsmobile Vista Cruiser (1964-1977) - a stretched wheelbase Cutlass station wagon, which was stretched to 120" from 115" in the 1964-67 models and to 121" from 116" in the 1968-72 models, the stretched area being in the second-row seating area. This car featured an elevated roof over the rear seat and cargo area and glass skylights over the rear seating area, which consisted of a transverse skylight over the second seat (two-piece from 1964-67, one-piece from 1968-72) and small longitudinal skylights directly over the rear cargo-area windows, and also featured standard second-row sunvisors. The three-seat models featured forward-facing seating, at a time when most three-seat station wagons had the third row of seats facing the rear. The third-generation 1973-77 models no longer had skylights other than an optional front-row pop-up sunroof. This car was merely a up-line trim package on the Cutlass Supreme wagon and carried the Vista Cruiser nameplate rather than the Cutlass nameplate. The optional third seat was rear-facing in the third-generation Vista Cruiser.
  • Oldsmobile Starfire (1961-1966) - a sporty and luxurious hardtop coupe and convertible based on the 88. The Starfire featured interiors with leather bucket seats and a center console with floor shifter, along with a standard Hydra-Matic transmission, power steering and brakes (and power windows and seats on convertibles). It was powered by Oldsmobile's most powerful Rocket V8 engine, a 394 in³ engine from 1961 to 1964 rated from 330 to 345 hp (257 kW), and a larger 425 in³ Super Rocket V8 from 1965 to 1966, rated at 375 hp (280 kW).
  • Oldsmobile Jetstar I (1964-1965) - Life for the somewhat obscure Jetstar 1 started in 1964. It was designed to be a low cost option to the successful full size Starfire series. Standard equipment included the 345 hp (257 kW) 394ci Starfire engine, bucket seats and console. Keeping the “sport” part of the Starfire, it possessed less of the luxury and glitz. It weighed in at 4028#, and 16,084 were produced for 1964. It was a Starfire without the frills and was informally dubbed “the poor man’s Starfire”. Proving to be an ill-fated model, 1965 concluded the 2 year run for the Jetstar 1. Only 6552 were sold. The introduction of the GTO in ’64 insured the future of the musclecars were the intermediates, and the Toronado loomed big in Oldsmobiles future taking over the flagship status from the Starfire. Further confused with its less brethren with the Jetstar nameplate, there was no way but out for the Jetstar 1. And close examination of prices revealed that unless one bought a sparsely optioned JS1, there was little financial incentive to buy a JS1 over the Starfire. Take the $3602 base price and add the $107.50 power steering, the $43.00 power brakes, and the $242.10 automatic transmission (all standard on the Starfire), and you had a $4000 Jetstar 1. And less than $150 more would buy you the $4148 based priced Starfire. But lost the mix was a jewel of a high performance car in the ’65 Jetstar1. Trimmed down to 3963#, the ’65 model was an overlooked performance car. The new 370 hp (276 kW) 425ci Starfire engine delivered 470 ft·lbf (637 N·m) of torque, was durable, and was quite an improvement over the ’64 394. How serious was that horsepower and torque in ’65? If you wanted this much power in a Pontiac, it was only available in the top-of-the-line 421 HO Tri-Power engine that was not standard in any Pontiac model. The new Oldsmobile Turbo Hydra-Matic transmission was a vast performance improvement over the previous “slim-jim” Hydra-Matic transmission. But best of all, Olds offered the Muncie 4-speed in ’65. Oldsmobile boasted in a 1965 press release that “a Jetstar1 proved to be the top accelerator of the entire event” at the 1965 Pure Oil Performance Trials in Daytona beach. Those trials were sanctioned and supervised by NASCAR.

Note: between 1963 and 1966, Oldsmobile named its least expensive full size model the Oldsmobile Jetstar 88 which the Jetstar I was not related to, and priced $500-$600 below the Jetstar I. 1972 Oldsmobile Cutlass 442 The Oldsmobile 442 (pronounced four-four-two) was a muscle car produced by the Oldsmobile division of General Motors. ... The Pontiac GTO is a classic example of the muscle car. ... The Oldsmobile Cutlass was an automobile made by the Oldsmobile division of General Motors. ... The Oldsmobile Cutlass Supreme was an intermediate-size car produced by General Motors for the American market. ... The Oldsmobile Cutlass Supreme was an intermediate-size car produced by General Motors for the American market. ... The Oldsmobile Cutlass is a type of automobile made by General Motors. ... The Vista Cruiser was a station wagon built by the Oldsmobile Division of General Motors from 1964 to 1977, which was based on the Oldsmobile Cutlass/F-85 model, but had a longer full-sized car wheelbase (120-121 inches) than the intermediate sedan chassis (115-116 inches) it was... The Chevrolet Monza was a rear wheel drive hatchback, coupe and wagon sold from 1975 through 1980. ...

  • Oldsmobile Toronado (1966-1992) - a front-wheel drive coupe in the personal luxury car category, introduced in 1966. At the time, the largest and most powerful front wheel drive car ever produced, and one of the first modern front wheel drive cars equipped with an automatic transmission. The original Toronado was powered by a 425 in³ Super Rocket V8 engine rated at 385 hp (287 kW), mated to a three speed Turbo Hydra-Matic transmission. The Toronado was Motor Trend magazine's 1966 "Car of the Year."

The Toronado was produced by the Oldsmobile Division of General Motors from 1966 to 1992. ... Front-wheel drive is the most common form of engine/transmission layout used in modern passenger cars, where the engine drives the front wheels. ... Ford Thunderbird A personal luxury car is a highly styled, luxurious automobile intended for the comfort and satisfaction of its owner/driver, sacrificing passenger space, cargo capacity, and other practical concerns for the sake of style. ... Motor Trend is one of the oldest automotive magazines still publishing. ...

1970s-1980s

1977 Oldsmobile Cutlass Supreme Sedan
1977 Oldsmobile Cutlass Supreme Sedan
In 1985, Oldsmobile downsized the Ninety-Eight for the second time in a decade.
In 1985, Oldsmobile downsized the Ninety-Eight for the second time in a decade.

Oldsmobile sales soared in the 1970s and 1980s based on popular designs, positive reviews from critics and the perceived quality and reliability of the Rocket V8 engine, with the Cutlass series becoming the North America's top selling car by 1976. By this time, Olds had displaced Pontiac and Plymouth as the #3 best selling brand in the U.S. behind Chevrolet and Ford. In the early 1980s, model-year production topped one million units on several occasions, something only Chevrolet and Ford had achieved. Image File history File links 1977Cutlass4Door. ... Image File history File links 1977Cutlass4Door. ... Image File history File links No higher resolution available. ... Image File history File links No higher resolution available. ... The Oldsmobile Cutlass was an automobile made by the Oldsmobile division of General Motors. ...


The soaring popularity of Oldsmobile vehicles resulted in a major issue in the late 1970s. At that time, each General Motors division produced its own V-8 engines, and in 1977, Oldsmobile, Chevrolet, Pontiac and Buick each produced a unique 350 cubic inch displacement V-8. The popularity of Oldsmobile models caused demand to exceed production capacity for the Oldsmobile V-8, and as a result Oldsmobile quietly began equipping some full size Delta 88 models and the very popular Cutlass/Cutlass Supreme with the Chevrolet 350 engine instead. Although it was widely debated whether there was a difference in quality or performance between the two engines, there was no question that the engines were different from one other. Many customers were loyal Oldsmobile buyers who specifically wanted the Rocket V-8, and did not discover that their vehicle had the Chevrolet engine until they performed maintenance and discovered that purchased parts did not fit. This became a public relations nightmare for GM. Disclaimers stating that "Oldsmobiles are equipped with engines produced by various GM divisions" were tacked on to advertisements and sales literature. GM quickly stopped associating engines with particular divisions, and to this day all GM engines are produced by "GM Powertrain" (GMPT) and are called GM "Corporate Engines" instead of GM "Division Engines". Although the popularity of the Oldsmobile division vehicles prompted this change, declining sales of V-8 engines would have made this change inevitable as all but the Chevrolet version were eventually dropped.

1987 Oldsmobile 88
1987 Oldsmobile 88

Notable models: Image File history File linksMetadata 86to89delta88. ... Image File history File linksMetadata 86to89delta88. ...

The Oldsmobile Cutlass Supreme was a mid-size car produced by General Motors for the American market. ... Ford Thunderbird A personal luxury car is a highly styled, luxurious automobile intended for the comfort and satisfaction of its owner/driver, sacrificing passenger space, cargo capacity, and other practical concerns for the sake of style. ... The Pontiac Grand Prix is an automobile produced by the Pontiac division of General Motors. ... The Chevrolet Monte Carlo was an American mid-size car. ... The Buick Regal is a mid-size car produced by General Motors Buick division from 1973 through 2004, during which Buick also used the Century name on mid-size models; the two frequently shared bodies and powertrains. ... The Oldsmobile 98 (formerly Series 90 Custom Cruiser) was a full-size automobile sold by the Oldsmobile division of General Motors in the United States. ... The Toronado was produced by the Oldsmobile Division of General Motors from 1966 to 1992. ... The Oldsmobile Omega was a compact car sold from 1973 through 1984 by the Oldsmobile division of General Motors. ... The Chevrolet Citation was a compact car sold by the Chevrolet brand of American automaker General Motors from 1980 through 1985. ... The Oldsmobile Cutlass Calais was a compact car produced by General Motors from 1985 through 1991. ... Pre-facelift Oldsmobile Cutlass Ciera sedan Oldsmobile Ciera coupe with second facelift The Oldsmobile Cutlass Ciera was a mid-size car produced from 1982 through 1996 at the Oklahoma City plant, the Saint Therese Assembly plant (until 1991) Framingham, Massachusetts and Doraville, Georgia plant for the Oldsmobile division of General... 1987 Chevrolet Celebrity station wagon The General Motors A platform (commonly called the A-body) was a midsize car automobile platform. ... Oldsmobile used the Custom Cruiser name on their large rear-wheel drive station wagons from 1971 to 1992. ... The Chevrolet Monza was a rear wheel drive hatchback, coupe and wagon sold from 1975 through 1980. ... It has been suggested that this article be split into multiple articles accessible from a disambiguation page. ... The then-innovative Chevrolet Vega was a subcompact car sold from 1971 through 1977. ... The Oldsmobile Firenza was produced from 1982-1988. ... The Chevrolet Cavalier was Chevrolets version of the compact GM J platform. ... There have been two different vehicles bearing the name Pontiac Sunbird. ... There have been two small cars from Buick called the SkyHawk or Skyhawk: 1975-1980 RWD Chevrolet Monza clone (H-body) 1982-1989 FWD Chevrolet Cavalier clone (J-body) Categories: Buick vehicles | Front wheel drive vehicles | Rear wheel drive vehicles ... The Cadillac Cimarron was a compact car built by Cadillac based on the GM J platform. ...

1990s

1994 Oldsmobile Eighty-Eight Royale
1994 Oldsmobile Eighty-Eight Royale

After the tremendous success of the early 1980s, things changed quickly for Oldsmobile, and by 1990 the brand had lost its place in the market, squeezed between the resurgent Pontiac and Buick divisions. Oldsmobile's signature cars gave way to rebadged models of other GM cars, and GM shifted the performance mantle to Chevrolet and Pontiac. GM continued to use Oldsmobile sporadically to showcase futuristic designs and as a "guinea pig" for testing new technology, with Oldsmobile offering the Toronado Trofeo, which included a visual instrument system with a calendar, datebook, and climate controls. Later, Oldsmobile introduced the Aurora, which would be the inspiration for the design of its cars from the mid-1990s onward. By this time, GM had shifted Oldsmobile from their technology leader back to a brand that filled a traditional slot between Pontiac and Buick that in reality no longer existed. Oldsmobile also received a new logo based on the familiar "rocket" theme, but by 1997 all the familiar model names (Cutlass Supreme, 88, 98 and Toronado) were gone. New models were introduced with designs inspired by the Aurora. ImageMetadata File history File links Download high resolution version (1600x1200, 679 KB) Summary (C) 2004 Matthew Bowen Licensing File links The following pages link to this file: Oldsmobile 88 ... ImageMetadata File history File links Download high resolution version (1600x1200, 679 KB) Summary (C) 2004 Matthew Bowen Licensing File links The following pages link to this file: Oldsmobile 88 ... Chevrolet (IPA: - French origin) (colloquially Chevy) is a brand of automobile, produced by General Motors (GM). ... This article is about Pontiac automobiles; for the Native American leader, see Chief Pontiac, for other uses see the Pontiac (disambiguation). ... For other uses, see Guinea pig (disambiguation). ... The Toronado was produced by the Oldsmobile Division of General Motors from 1966 to 1992. ... The Oldsmobile Aurora was a luxury car made by the Oldsmobile division of General Motors and launched in 1995. ... This article is about Pontiac automobiles; for the Native American leader, see Chief Pontiac, for other uses see the Pontiac (disambiguation). ... Buick is a brand of automobile built in the United States, Canada, China and in Spain by General Motors Corporation. ...

First Generation Oldsmobile Aurora
First Generation Oldsmobile Aurora

Notable models, 1990–2004: Image File history File linksMetadata Download high-resolution version (1632x987, 543 KB) 1996 Oldsmobile Aurora in Silver Teal Metallic. ... Image File history File linksMetadata Download high-resolution version (1632x987, 543 KB) 1996 Oldsmobile Aurora in Silver Teal Metallic. ...

The Oldsmobile Achieva was introduced in 1992 and was a front-wheel drive compact car based on the GM N platform with Pontiac Grand Am, Buick Skylark, Oldsmobile Cutlass, and Chevrolet Malibu. ... The Oldsmobile Alero was introduced in spring 1998 as a 1999 model to replace the Achieva and Cutlass. ... The Oldsmobile Aurora was a luxury car made by the Oldsmobile division of General Motors and launched in 1995. ... The Bravada was a mid-size luxury SUV from the Oldsmobile marque of General Motors. ... A fourth-generation (2006-) Ford Explorer, the best-selling mid-size SUV in the United States. ... The Oldsmobile Cutlass was an automobile made by the Oldsmobile division of General Motors. ... The Oldsmobile 88 was a full-size car sold by the Oldsmobile division of General Motors and produced from 1949 until 1999. ... The Oldsmobile Intrigue was a mid-size sedan manufactured from 1998 through 2002 by the Oldsmobile division of General Motors. ... The Oldsmobile Silhouette and its siblings, the Pontiac Trans Sport (and later, the Pontiac Montana) and Chevrolet Lumina APV (and later, the Chevrolet Venture), were a trio of minivans that débuted in late 1989 as 1990 models. ... It has been suggested that Mini MPV be merged into this article or section. ...

2000s

2002 Oldsmobile Alero
2002 Oldsmobile Alero

Due to falling sales, General Motors announced in December 2000 they might phase out the Oldsmobile brand. Download high resolution version (2048x1536, 1263 KB)picture of Tufts University, taken by Schmiddy File links The following pages link to this file: Tufts University Categories: GFDL images ... Download high resolution version (2048x1536, 1263 KB)picture of Tufts University, taken by Schmiddy File links The following pages link to this file: Tufts University Categories: GFDL images ... General Motors Corporation, also known as GM, an American multinational corporation, is the worlds largest auto company by production volume for the first 9 months of 2007, and by sales volume for 76 consecutive years. ...


The phaseout was going to conducted on the following schedule:

The final 500 Aleros, Auroras, Bravadas and Intrigues produced received special emblems and markings which signified 'Final 500'. All would painted dark cherry red and came with special literature. The Bravada was a mid-size luxury SUV from the Oldsmobile marque of General Motors. ... The Oldsmobile Intrigue was a mid-size sedan manufactured from 1998 through 2002 by the Oldsmobile division of General Motors. ... The Oldsmobile Aurora was a luxury car made by the Oldsmobile division of General Motors and launched in 1995. ... The Oldsmobile Aurora was a luxury car made by the Oldsmobile division of General Motors and launched in 1995. ... The Bravada was a mid-size luxury SUV from the Oldsmobile marque of General Motors. ... This article or section may be confusing or unclear for some readers, and should be edited to rectify this. ... The Oldsmobile Silhouette and its siblings, the Pontiac Trans Sport (and later, the Pontiac Montana) and Chevrolet Lumina APV (and later, the Chevrolet Venture), were a trio of minivans that débuted in late 1989 as 1990 models. ... It has been suggested that Mini MPV be merged into this article or section. ... The Oldsmobile Alero was introduced in spring 1998 as a 1999 model to replace the Achieva and Cutlass. ... The Rambler American introduced in the late 1950s was an early compact car. ...


The final production day for Oldsmobile was April 29, 2004. The last car built was an Alero GL 4-door sedan, which was signed by all of the Olds assembly line workers. It is on display at the R.E. Olds Transportation Museum located in Lansing. is the 119th day of the year (120th in leap years) in the Gregorian calendar. ... Year 2004 (MMIV) was a leap year starting on Thursday of the Gregorian calendar. ... The R.E. Olds Transportation Museum is named for Ransom E. Olds, founder of Oldsmobile, and is located in Lansing, Michigan. ... Lansing is the name of several places in the United States of America: Lansing, Illinois Lansing, Kansas Lansing, Michigan Lansing (town), New York Lansing, North Carolina Lansing, Iowa Lansing is the name of several settlements: Lansing, a former settlement that is part of Toronto Lansing, West Virginia, north of Oak...


Oldsmobile is well remembered today as one of America's oldest marques, for its technological innovations and for its tremendous popularity and sales in the 1970s and 1980s.


Oldsmobile models

Circa 1980s Logo
Circa 1980s Logo

Image File history File links Oldsmobile_rocket_old. ... Image File history File links Oldsmobile_rocket_old. ... In My Merry Oldsmobile songbook featuring an Oldsmobile Curved Dash automobile The Curved Dash Oldsmobile is credited as the first high-volume mass-produced automobile. ... The Oldsmobile Series 60 Special was an automobile from General Motors in the 1940s. ... The Oldsmobile 88 was a full-size car sold by the Oldsmobile division of General Motors and produced from 1949 until 1999. ... The Oldsmobile 98 (formerly Series 90 Custom Cruiser) was a full-size automobile sold by the Oldsmobile division of General Motors in the United States. ... The Oldsmobile Series 60 Special was an automobile from General Motors in the 1940s. ... The Oldsmobile Series 70 Dynamic Cruiser was an automobile from General Motors in the 1940s. ... The Oldsmobile 98 (formerly Series 90 Custom Cruiser) was a full-size automobile sold by the Oldsmobile division of General Motors in the United States. ... 1972 Oldsmobile Cutlass 442 The Oldsmobile 442 (pronounced four-four-two) was a muscle car produced by the Oldsmobile division of General Motors. ... The Oldsmobile Cutlass was an automobile made by the Oldsmobile division of General Motors. ... The Oldsmobile Cutlass Supreme was a mid-size car produced by General Motors for the American market. ... The Oldsmobile Cutlass was an automobile made by the Oldsmobile division of General Motors. ... The Oldsmobile Calais, renamed the Cutlass Calais for 1988, was a compact car produced by the Oldsmobile division of General Motors from 1985 through 1991. ... Pre-facelift Oldsmobile Cutlass Ciera sedan Oldsmobile Ciera coupe with second facelift The Oldsmobile Cutlass Ciera was a mid-size car produced from 1982 through 1996 at the Oklahoma City plant, the Saint Therese Assembly plant (until 1991) Framingham, Massachusetts and Doraville, Georgia plant for the Oldsmobile division of General... Oldsmobile used the Custom Cruiser name on their large rear-wheel drive station wagons from 1971 to 1992. ... The Vista Cruiser was a station wagon built by the Oldsmobile Division of General Motors from 1964 to 1977, which was based on the Oldsmobile Cutlass/F-85 model, but had a longer full-sized car wheelbase (120-121 inches) than the intermediate sedan chassis (115-116 inches) it was... The Oldsmobile Cutlass is a type of automobile made by General Motors. ... The Toronado was produced by the Oldsmobile Division of General Motors from 1966 to 1992. ... The Chevrolet Monza was a rear wheel drive hatchback, coupe and wagon sold from 1975 through 1980. ... The Oldsmobile Firenza was produced from 1982-1988. ... Oldsmobile Aerotech The Oldsmobile Aerotech, an experimental high-speed vehicle created around 1986/1987/1988 incorporating the latest in performance technology, was driven by three-time Indy 500 winner A.J. Foyt to a world closed-course speed record of 257mph (413 km/h). ... The Oldsmobile Achieva was introduced in 1992 and was a front-wheel drive compact car based on the GM N platform with Pontiac Grand Am, Buick Skylark, Oldsmobile Cutlass, and Chevrolet Malibu. ... The Oldsmobile Alero was introduced in spring 1998 as a 1999 model to replace the Achieva and Cutlass. ... The Oldsmobile Aurora was a luxury car made by the Oldsmobile division of General Motors and launched in 1995. ... The Bravada was a mid-size luxury SUV from the Oldsmobile marque of General Motors. ... The Oldsmobile Intrigue was a mid-size sedan manufactured from 1998 through 2002 by the Oldsmobile division of General Motors. ... The Oldsmobile Silhouette and its siblings, the Pontiac Trans Sport (and later, the Pontiac Montana) and Chevrolet Lumina APV (and later, the Chevrolet Venture), were a trio of minivans that débuted in late 1989 as 1990 models. ...

Oldsmobile in popular culture

In My Merry Oldsmobile songbook featuring an Oldsmobile Curved Dash automobile
In My Merry Oldsmobile songbook featuring an Oldsmobile Curved Dash automobile

The Oldsmobile is notable for having inspired several popular songs: Download high resolution version (797x1002, 290 KB) Wikipedia does not have an article with this exact name. ... Download high resolution version (797x1002, 290 KB) Wikipedia does not have an article with this exact name. ... Popular music, sometimes abbreviated pop music, is music belonging to any of a number of musical styles that are broadly popular. ...

Oldsmobile cars can also been seen in several popular movies: In My Merry Oldsmobile is the name of a popular song from 1905, with music by Gus Edwards and lyrics by Vincent P. Bryan. ... Gus Edwards (August 18, 1879 - November 7, 1945) was a songwriter and vaudevillian. ... Vincent Patrick Bryan (June 22, 1878 - April 27, 1937) was a composer and lyricist. ... Fleischer Studios, Inc. ... The tone or style of this article or section may not be appropriate for Wikipedia. ... Rocket 88 is a rhythm and blues song from 1951. ... Izear Luster Turner (born November 5, 1931) is an African American musician (piano, guitar), bandleader, talent scout and record producer, best known for his work with his former wife Tina Turner. ... There are many candidates for the title of the first rock and roll record. ... Public Enemy, also known as PE, is a hip hop group from Long Island, New York, known for their politically charged lyrics, criticism of the media, and active interest in the concerns of the African American community. ... Yo! Bum Rush The Show is a 1987 album by Public Enemy. ... The Oldsmobile 98 (formerly Series 90 Custom Cruiser) was a full-size automobile sold by the Oldsmobile division of General Motors in the United States. ... Kathy Mattea Kathy Mattea, full name Kathleen Alice Mattea (born June 21, 1959, in South Charleston, West Virginia), is a female country music and bluegrass performer who often brings celtic sounds to her music, particularly with her release of Love Travels, one of her most critically popular albums. ... For the self-titled album, see Elliott Smith (album). ... Roman Candle (1994) was Elliott Smiths debut album as a solo artist, having previously been a singer for the band Heatmiser. ...

  • No Country for Old Men (film) (2007) - Chirgurh (Javier Bardem) is driving an early 1980s green Cutlass Supreme Brougham Sedan when he is hit by another car at an intersection, breaking his arm in a compound fracture.
  • Million Dollar Baby (2004) - Clint Eastwood's character, Frank Dunn, drives a beat-up early 1980s Oldsmobile Ninety Eight Sedan.
  • 8 Mile (2002) - Jimmy "B. Rabbit" Smith Jr. (Eminem) drives a barely running 1974 Delta 88.
  • Sgt. Pepper's Lonely Hearts Club Band (1978) A stretch Toronado Limo is used
  • The Blues Brothers (1980) - During the famous chase scene inside the Dixie Square Mall, the Blues Brothers skid through the windows of an Oldsmobile showroom filled with 1980 models. As they pull away, Elwood remarks, "New Oldsmobiles are in early this year."
  • Any Which Way You Can (1980) - When Clint Eastwood arrives in Jackson Hole, Wyoming, for the big fight, his opponent and friend William Smith is driving a brand-new, red 1980 98 Regency sedan which is featured prominently in the end of the film.
  • The Great Muppet Caper (1981) - Though one is not featured in the film, Kermit, Gonzo, Fozzie, and Miss Piggy are in a very fancy restaurant, and when Kermit glances at the menu, he gasps, and when Miss Piggy asks "What?", Kermit says, "Oh nothing, it's just sort of amusing that the roast beef is the same price as an Oldsmobile."
  • Cheaper By The Dozen (2003) - Tom Baker (Steve Martin) gives his son Charlie (Tom Welling) a well-worn early 1980s Olds Cutlass Supreme.
  • A Christmas Story (1983) - Ralphie says, "Some men are Baptists, others Catholics, my father was an Oldsmobile man."
  • Sudden Impact (1983) - Clint Eastwood's co-star and real life girlfriend Sondra Locke squeals the front tires while driving away in a then-new Olds Firenza hatchback.
  • Lethal Weapon (1987) - Murtaugh drives a 1986 Oldsmobile Delta 88. 1985 Oldsmobile 98 Regency is seen as the villain's vehicle.
  • The Dead Pool (1988) - Clint Eastwood's character, Harry "Dirty Harry" Callahan, is pursued by a remote controlled bomb disguised as a radio controlled car through hilly San Francisco in a 1985 Oldsmobile 98 Regency .
  • Lethal Weapon 2 (1989) - Murtaugh is driving his wife's brand new Custom Cruiser station wagon, which is slowly and methodically destroyed throughout the movie.
  • Groundhog Day (1993) - An 1992 Olds Eighty Eight is briefly involved in a chase of Phil Conners (Bill Murray) who is driving a Chevrolet pickup.
  • Turner and Hooch (1989) - this comedy stars Tom Hanks as a police officer who is in charge of a dog that destroys the interior of Hank's character's 1989 Oldsmobile 88 Royale Brougham.
  • King of New York (1990) - A 1978-80 Ninety Eight Regency is used as a undercover vehicle by crooked NYPD narcotics where they pursue Frank White (Christopher Walken) in a mid-1980s Cadillac Fleetwood limousine. The Ninety Eight was totalled.
  • The Hunt for Red October (1990) - Alec Baldwin can be seen getting out of a dark-colored early 1980s 98 Regency just before he enters the White House briefing.
  • The Dark Half (1993) - The villain, George Stark (played by Timothy Hutton), is seen driving a jet-black 1966 Toronado in several scenes.
  • Demolition Man (1993) - Set mostly in the year 2032, a bright red 1970 Olds 442 is discovered by police officers John Spartan (played by Sylvester Stallone), Lenina Huxley (played by Sandra Bullock) and Alfredo Garcia (played by Benjamin Bratt) in the slums beneath San Angeles. Using an old elevator, the car bursts up through the floor of a modern-day Oldsmobile dealer, and Stallone's character drives it out of the showroom onto the street, beginning an extensive car chase scene. Many other GM cars and concept vehicles were used in the film including the GM Ultralite, which was featured prominently. Ironically, since Oldsmobile folded in 2004, the Oldsmobile dealer set in the year 2032 is now an anachronism. The dealer was also still using the early-90s version of the Oldsmobile logo, which was replaced only 3 years after the release of the film.
  • Get Shorty (1995) - John Travolta's character is incredulous at being given an Oldsmobile Silhouette minivan for a rental instead of his requested Cadillac, to which the rental clerk responds, "You got the Cadillac of minivans," a line oft-repeated outside of the movie.
  • Fargo (1996) - late 1980s Oldsmobile cars including the Cutlass Ciera and Ninety-Eight Regency Brougham were featured, as William H. Macy's character was general manager of his father-in-law's Oldsmobile dealership.
1990 Oldsmobile Ninety-Eight featured in Fargo
  • Memphis Bleek (2003) - 'Round Here' music video produced by Def Jam.
  • Kingpin (1996) - Roy Munson's car is a Cutlass convertible that he received new when he left home, but after several years pass, the car is in very questionable shape.
  • The X-Files (1998) - an Oldsmobile Intrigue was heavily used by the characters as part of a promotional tie-in between General Motors and the movie's producers. Earlier on in the series, Oldsmobile Cutlass Cieras were featured.
  • That 70's Show (1998-2006) features a 1969 Oldsmobile Vista Cruiser driven by lead character Eric Forman, and many scenes take place in or around "the Vista Cruiser".
  • The A-Team (1982-1985) In the early seasons of the show, a character named Amy Amanda Allen drives an Oldsmobile Firenza hatchback.
  • Reindeer Games (2000) - a 1989 or 1990 Cutlass Ciera sedan is used as a getaway vehicle.
Agent Johnson destroying an Aurora during the famous freeway chase scene in The Matrix Reloaded.
  • According to Jim (2001-) Jim's best friend, Andy, drives an Intrigue.
  • The Matrix Reloaded (2003) - many Oldsmobiles are used as cameo vehicles, especially during the famous highway chase scene. Even though the characters never drive an Oldsmobile in the film, there was interaction between Oldsmobiles in the scene. There is one part when Agent Johnson jumps on top of the front of an Aurora, completely destroying the front end and causing the car to do a front flip and land on its roof. Another scene involves the Twins gunning down an Intrigue and shoving it into the divider wall, causing it to do a barrel roll and land on its roof.
  • Cars (2006) Piston Cup Championship Sportscaster Bob Cutlass, voiced by Bob Costas, is a 1999 Aurora.
  • Sam Raimi, the film director, tends to feature a yellow 1973 Oldsmobile Delta 88 as a cameo in many of his films, particularly the Evil Dead films where it is driven by main character Ash. This vehicle was personally owned by Raimi.
  • An Oldsmobile 88 is featured on the cover art and opening sequence of the video game Driver 2.
  • Tenacious D in the Pick of Destiny (2006) A Blue 1987 Cutlass Supreme sedan is used in the Car chase scene, and is also referenced in one of the songs during the movie

No Country for Old Men is an award-winning 2007 film adaptation of Cormac McCarthys 2005 novel of the same name. ... Javier Bardem (born Javier Ángel Encinas Bardem on March 1, 1969) is a Spanish actor. ... The Oldsmobile Cutlass Supreme was an intermediate-size car produced by General Motors for the American market. ... Million Dollar Baby is an Academy Award winning 2004 dramatic film directed by Clint Eastwood. ... Sgt. ... The Toronado was a two-door coupe automobile produced by the Oldsmobile Division of General Motors from 1966 to 1992. ... This article does not cite any references or sources. ... Front cover of mall directory. ... Any Which Way You Can is a 1980 comedy movie, starring Clint Eastwood, Sondra Locke, Geoffrey Lewis, William Smith, and Ruth Gordon. ... The Great Muppet Caper is the second of a series of live-action musical feature films, starring Jim Hensons Muppets. ... Cheaper by the Dozen is a 2003 American comedy film about a family with twelve children (seven boys and five girls). ... For the Christian Christmas story, see Nativity of Jesus A Christmas Story is a 1983 film based on the short stories and semi-fictional anecdotes of author and raconteur Jean Shepherd, including material from his books In God We Trust, All Others Pay Cash and Wanda Hickeys Night of... Sudden Impact is a 1983 movie in the Dirty Harry series, directed by and starring Clint Eastwood. ... This article does not cite any references or sources. ... The Oldsmobile 88 was a full-size car sold by the Oldsmobile division of General Motors and produced from 1949 until 1999. ... The Oldsmobile 98 (formerly Series 90 Custom Cruiser) was a full-size automobile sold by the Oldsmobile division of General Motors in the United States. ... The Dead Pool (1988) is the fifth and last film in the Dirty Harry series. ... The Oldsmobile 98 (formerly Series 90 Custom Cruiser) was a full-size automobile sold by the Oldsmobile division of General Motors in the United States. ... Lethal Weapon 2 is the second movie in the Lethal Weapon series, released in 1989. ... Oldsmobile used the Custom Cruiser name on their large rear-wheel drive station wagons from 1971 to 1992. ... For the movie of the same name, see Groundhog Day (film) Groundhog Day or Groundhogs Day is a traditional holiday celebrated in the United States and Canada on February 2. ... Turner & Hooch is a 1989 comedy film starring Tom Hanks, Mare Winningham, Craig T. Nelson, and Reginald VelJohnson. ... The Oldsmobile 88 was a full-size car sold by the Oldsmobile division of General Motors and produced from 1949 until 1999. ... King of New York is a 1990 film, starring Christopher Walken, Laurence Larry Fishburne, David Caruso, Wesley Snipes, Victor Argo, Steve Buscemi and Giancarlo Esposito. ... The Fleetwood name was used on the top of the Cadillac line since 1927. ... For the song from the band: Brand New, see Limousine (MS Rebridge). ... This article contains a trivia section. ... --58. ... Demolition Man is an American science fiction-action film released in 1993. ... The character Lenina Huxley (played by Sandra Bullock) from the 1993 science fiction movie Demolition Man is a dissatisfied San Angeles police lieutenant bored with the conservatism of Raymond Cocteaus neo-puritanical world views in the year 2032. ... A concept car is a car prototype made to showcase a new vehicles styling, technology, and overall design before production. ... Categories: Stub | Concept vehicles ... European book cover Get Shorty is a novel by American novelist Elmore Leonard, first published in 1990, and a movie adaptation of the same name, released in 1995. ... Fargo is a 1996 American crime-comedy-drama film written, directed and produced by the Coen Brothers. ... Not to be confused with Bill Macy. ... Image File history File links No higher resolution available. ... Image File history File links No higher resolution available. ... The Oldsmobile 98 (formerly Series 90 Custom Cruiser) was a full-size automobile sold by the Oldsmobile division of General Motors in the United States. ... Fargo is a 1996 American crime-comedy-drama film written, directed and produced by the Coen Brothers. ... Malik Thuston Cox (born on June 23, 1980), better known by his rap persona of Memphis Bleek, is a New York rapper who regularly came in contact with rap legends such as The Notorious B.I.G. and Jay-Z. After his childhood, he has collaborated with artists such as... Kingpin is a 1996 Farrelly brothers film starring Woody Harrelson, Bill Murray, Vanessa Angel, and Randy Quaid. ... The X-Files is an American Peabody and Emmy Award-winning science fiction television series created by Chris Carter, which first aired on September 10, 1993, and ended on May 19, 2002. ... That 70s Show logo That 70s Show is a Fox Network television sitcom centered around the lives of a group of teenagers living in the fictional suburb of Point Place, near Green Bay, during the late 1970s. ... The Vista Cruiser was a station wagon built by the Oldsmobile Division of General Motors from 1964 to 1977, which was based on the Oldsmobile Cutlass/F-85 model, but had a longer full-sized car wheelbase (120-121 inches) than the intermediate sedan chassis (115-116 inches) it was... For the 2008 movie, see The A-Team (film). ... Reindeer Games (known as Deception in the UK) is a 2000 movie, directed by John Frankenheimer and starring Ben Affleck, Gary Sinise, and Charlize Theron. ... Image File history File links Agent_Reloaded. ... Image File history File links Agent_Reloaded. ... The Oldsmobile Aurora was a luxury car made by the Oldsmobile division of General Motors and launched in 1995. ... The Matrix Reloaded is the second installment of The Matrix series, written and directed by the Wachowski Brothers. ... According to Jim is an American situation comedy television series originally broadcast by ABC. The show premiered with little publicity in October 2001, following the surprise hit comedy My Wife and Kids. ... The Oldsmobile Intrigue was a mid-size sedan manufactured from 1998 through 2002 by the Oldsmobile division of General Motors. ... The Matrix Reloaded is the second installment of The Matrix series, written and directed by the Wachowski Brothers. ... Actor and martial arts expert, Daniel Bernhardt (born on August 31, 1965, in Worblaufen BE, Switzerland) plays, voice acts, and portrays Agent Johnson, one of the characters from the The Matrix Series. ... The Oldsmobile Aurora was a luxury car made by the Oldsmobile division of General Motors and launched in 1995. ... Poster featuring The Twins In The Matrix, The Twins (played by Neil and Adrian Rayment) are the two silvery henchmen of The Merovingian who can become translucent and move through solid objects. ... The Oldsmobile Intrigue was a mid-size sedan manufactured from 1998 through 2002 by the Oldsmobile division of General Motors. ... This article is about the animated movie. ... American Sportscasters A sportscaster, sports announcer, or sports commentator is a type of journalist on radio or television who specializes in reporting or commenting on sports events. ... Robert Quinlan Costas (born March 22, 1952) is an American sportscaster, on the air for the NBC network since the early 1980s. ... The Oldsmobile Aurora was a luxury car made by the Oldsmobile division of General Motors and launched in 1995. ... For the American opera singer, see Samuel Ramey. ... For other uses, see The Evil Dead (disambiguation). ... Driver 2 screenshot (PlayStation) Driver 2: The Wheelman Is Back (in the UK, Driver 2: Back on the Streets) is the second installment of the Driver video game series. ... This article or section contains a plot summary that is overly long or excessively detailed compared to the rest of the article. ... The Oldsmobile Cutlass Supreme was an intermediate-size car produced by General Motors for the American market. ... A notchback full-size luxury sedan. ...

Marketing themes

Early on in their history, Olds enjoyed a healthy public relations boost from the 1905 hit song " In My Merry Oldsmobile". The well known song was updated in the fifties to sing about "The Rocket 88".


The strong public relations efforts by GM in the 1950s was epitomized in the Motorama auto show. The impact of that traveling show, was literally a "one company", auto-show extravaganza. Millions of Americans attended, in a spirit not unlike a "mini-World's Fair". Every GM division had a "Dream Car". Oldsmobile's dream/concept car was called "The Golden Rocket". Motoramas were auto shows staged by General Motors from 1949 to 1961. ... Worlds Fair is any of various large expositions held since the mid-19th century. ...

1970 Oldsmobile 442
1970 Oldsmobile 442

The Dr. Oldsmobile theme was one of Oldsmobile's most successful marketing campaign's in the early '70s, it involved fictional characters created to promote the wildly popular 442 muscle car. 'Dr. Oldsmobile' was a tall lean professor type who wore a white lab coat. His assistants included 'Elephant Engine Ernie' who represented the big block 455 Rocket engine. 'Shifty Sidney' was a character who could be seen swiftly shifting his hand using a Hurst shifter. 'Wind Tunnel Waldo' had slicked back hair that appeared to be constantly wind blown. He represented Oldsmobile's wind tunnel testing, that produced some of the sleekest designs of the day. Another character included 'Hy Spy' who had his ear to the ground as he checked out the competition. Image File history File linksMetadata Download high resolution version (1200x900, 177 KB) Summary 1970 oldsmobile 442. ... Image File history File linksMetadata Download high resolution version (1200x900, 177 KB) Summary 1970 oldsmobile 442. ...


In the 1970s, the mid-size Oldsmobile Cutlass was the division's best-selling model, and for several years in the late 1970s and early 1980s, it was the best-selling car in America. But the sales of the Cutlass and other Oldsmobile models fell beginning in the 1990s. The brand was hurt by its image as old and stuffy, and this perception continued despite a public relations campaign in the late 1980s that proclaimed this was "not your father's Oldsmobile." Ironically, many fans of the brand say that the declining sales were in fact caused by the "this is not your father's Oldsmobile" campaign", as the largest market for Oldsmobiles was the population whose parents had in fact owned Oldsmobiles.[1] The Oldsmobile Cutlass was an automobile made by the Oldsmobile division of General Motors. ...


See also

// The following data show the automobile manufacturers which produce or have produced automobiles, and some data on their relative sizes. ... This article does not cite any references or sources. ...

Notes and references

  1. ^ In the '90s, General Motors hired a slew of marketers from outside the auto industry -- gurus of selling soap, toothpaste, disposable diapers and the like. But given the blunders behind Oldsmobile's failure, perhaps GM should have taken its marketing lessons from radio instead! WINTER, 2001, RESEARCH INSIGHTS
  • Kimes, Beverly R., Editor. Clark, Henry A. (1996). The Standard Catalog of American Cars 1805-1945. Kraus Publications. ISBN 0-87341-428-4. 
  • Gunnell, John, Editor (1987). The Standard Catalog of American Cars 1946-1975. Kraus Publications. ISBN 0-87341-096-3. 
  • 1957-58 Oldsmobile: From Beautiful to Baroque. John Lawler, author. Collectible Automobile Magazine. February, 1994, pp.22-37.

Further reading

External links

Wikimedia Commons has media related to:
Oldsmobile vehicles

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Oldsmobile Cars | All pricing information available at CarsDirect.com (108 words)
Oldsmobile was an American brand of automobile produced for most of its existence by General Motors.
When it was phased out, Oldsmobile was the oldest surviving American automobile marque, and one of the oldest in the world, after Daimler and Peugeot.
In their early years, Oldsmobile was well known for their technological advancements and were credited for creating cars with the first: speedometers, chrome plating, V8 engines, automatic transmissions, turbochargers, driver's side airbags, and navigation systems.
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