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Encyclopedia > Neopets
Neopets


Screenshot of the Neopets homepage as of 3 December 2007.
Developer(s) Neopets, Inc.
Publisher(s) Neopets Inc.; Viacom Inc
Designer(s) Adam Powell
Platform(s) Cross-platform
Release date Flag of the United Kingdom 15 November 1999
Genre(s) Fantasy, Digital pet
Mode(s) Single-player with multiplayer interaction.
Media Web browser
System requirements Web browser with Adobe Flash Player plugin. Adobe Shockwave and 3D Life Player (both optional)
Input methods Keyboard, mouse

Neopets (originally NeoPets) is a virtual pet website launched by Adam Powell and Donna Williams on 15 November 1999.[1] Six months after the web site was launched, Adam Powell and Donna Williams successfully sold a majority share to a consortium of investors led by Doug Dohring. On 20 June 2005, Viacom bought Neopets, Inc. for $160 million (USD).[2] Image File history File links Edit-copy_purple. ... Computer and video games redirects here. ... Neopets, Inc. ... Image File history File links Download high resolution version (731x730, 103 KB)Screenshot of the Neopets homepage This is a screenshot of a copyrighted website, video game graphic, computer program graphic, television broadcast, or film. ... is the 337th day of the year (338th in leap years) in the Gregorian calendar. ... Year 2007 (MMVII) was a common year starting on Monday of the Gregorian calendar in the 21st century. ... A video game developer is a software developer (a business or an individual) that creates video games. ... Neopets, Inc. ... Viacom (NYSE: VIA) (NYSE: VIAb) is an American media conglomerate with various worldwide interests in cable and satellite television networks (MTV Networks and BET), and movie production and distribution (the Paramount Pictures and DreamWorks movie studios). ... A game designer is a person who designs games. ... In computing, a platform describes some sort of framework, either in hardware or software, which allows software to run. ... A cross-platform (or platform independent) programming language, software application or hardware device works on more than one system platform (e. ... Image File history File links Flag_of_the_United_Kingdom. ... is the 319th day of the year (320th in leap years) in the Gregorian calendar. ... Events of 2008: (EMILY) Me Lesley and MIley are going to China! This article is about the year. ... Further information: Game classification Video games are categorized into genres based on their gameplay interaction. ... For other uses, see Fantasy (disambiguation). ... A digital pet, also known as a virtual pet, is a type of artificial human companion. ... This article does not cite any references or sources. ... Online gaming redirects here. ... An example of a Web browser (Mozilla Firefox) A web browser is a software application that enables a user to display and interact with text, images, videos, music and other information typically located on a Web page at a website on the World Wide Web or a local area network. ... An example of a Web browser (Mozilla Firefox) A web browser is a software application that enables a user to display and interact with text, images, videos, music and other information typically located on a Web page at a website on the World Wide Web or a local area network. ... Adobe Flash (previously called Shockwave Flash and Macromedia Flash) is a set of multimedia technologies developed and distributed by Adobe Systems and earlier by Macromedia. ... Adobe Shockwave (formerly Macromedia Shockwave) was Macromedias first and most successful multimedia player prior to the introduction of Macromedia Flash (now Adobe Flash). ... A 104-key PC US English QWERTY keyboard layout The Dvorak Simplified Keyboard layout A standard Hebrew keyboard showing both Hebrew and QWERTY. A computer keyboard is a peripheral partially modelled after the typewriter keyboard. ... A contemporary computer mouse, with the most common standard features: two buttons and a scroll wheel. ... A digital pet, also known as a virtual pet, is a type of artificial human companion. ... A website (alternatively, web site or Web site) is a collection of Web pages, images, videos or other digital assets that is hosted on one or more web servers, usually accessible via the Internet. ... is the 319th day of the year (320th in leap years) in the Gregorian calendar. ... Events of 2008: (EMILY) Me Lesley and MIley are going to China! This article is about the year. ... Doug Dohring is owner of the Dohring Company, a marketing research firm based in Glendale, California. ... is the 171st day of the year (172nd in leap years) in the Gregorian calendar. ... Year 2005 (MMV) was a common year starting on Saturday (link displays full calendar) of the Gregorian calendar. ... Viacom (NYSE: VIA) (NYSE: VIAb) is an American media conglomerate with various worldwide interests in cable and satellite television networks (MTV Networks and BET), and movie production and distribution (the Paramount Pictures and DreamWorks movie studios). ... USD redirects here. ...


Neopets is based around the eponymous virtual pets that inhabit the virtual world of Neopia. Visitors can create an account and take care of up to four virtual pets, buying them food, toys, clothes, and other accessories using a virtual currency called Neopoints. Neopoints can be earned through playing games, investing in the stock market, trading, winning contests and making your own shop. Users can explore the world of Neopia with their Neopets and interact with each other through the NeoBoards, NeoMail, and guilds. This article does not cite any references or sources. ... A stock market or (equity market) is a private or public market for the trading of company stock and derivatives of company stock at an agreed price; both of these are securities listed on a stock exchange as well as those only traded privately. ...


In addition to the main site, Neopets also operates a pay-to-play version known as Neopets Premium, which offers additional features and benefits for a monthly fee of $7.99 (USD). Several issues with the site, such as immersive advertising and gambling-based games have garnered criticism. Pay to Play can refer to several different concepts. ... USD redirects here. ...

Contents

History

See also: Neopets, Inc.

Neopets was conceived by Adam Powell while studying at the University of Nottingham in 1997. Powell left and started UK-based advertising company Shout! Advertising in 1997, which grew to be the third largest click-through program on the Internet by 1999. He also co-founded Netmagic, an online banner advertising design and sales firm and Powlex Ltd., a web site design firm.[3] Donna Williams was a marketing manager for Shout! Advertising from September 1997 to July 1999 responsible for internet advertising, sales and services, graphic and web design.[3] He and Williams started creating the site in September 1999 and launched it two months later on 15 November 1999.[1] Powell was responsible for the programming and database, and Williams the web design and art. Neopets, Inc. ... The University of Nottingham is a leading research university in the city of Nottingham, in the East Midlands of England. ... is the 319th day of the year (320th in leap years) in the Gregorian calendar. ... Events of 2008: (EMILY) Me Lesley and MIley are going to China! This article is about the year. ...


The site grew by word of mouth and by Christmas, they received 600,000 page views daily and sought investment to cover the high cost of running the site.[4] The same month, Doug Dohring was introduced to the creators of the site[5] and, along with other investors, bought a majority share in January of the following year.[4] Neopets, Inc. was created in February 2000 and began business in April. The website made profit from the first paying customers for an advertising method trademarked as "immersive advertising",[5] touted as "an evolutionary step forward in the traditional marketing practice of product placement" in television and film.[6] For other uses, see Word of mouth (disambiguation). ... A Page view is generally defined as a request to load a single page of an Internet site. ... Doug Dohring is owner of the Dohring Company, a marketing research firm based in Glendale, California. ... Neopets, Inc. ... Wikibooks [[wikibooks:|]] has more about this subject: Marketing Product placement advertisements are promotional ads placed by marketers using real commercial products and services in media, where the presence of a particular brand is the result of an economic exchange. ...


Media conglomerate Viacom bought Neopets, Inc. on 20 June 2005 for $160 million[2] and planned to focus more on banner ads instead of immersive advertising.[7] The entire Neopets site was revamped on 27 April 2007, referred to as Neopets 2.0 in the Neopets FAQ.[8] On 17 July 2007, the NC Mall was launched[9] in a partnership with Korean gaming company Nexon Corporation.[10] The next day, Viacom announced on their website that by the end of 2008, Neopets would be changing to NeoStudios, "which will focus on developing new virtual world gaming experiences online, while continuing to grow and evolve the existing ones."[11] This does not adequately cite its references or sources. ... Viacom (NYSE: VIA) (NYSE: VIAb) is an American media conglomerate with various worldwide interests in cable and satellite television networks (MTV Networks and BET), and movie production and distribution (the Paramount Pictures and DreamWorks movie studios). ... Neopets, Inc. ... is the 171st day of the year (172nd in leap years) in the Gregorian calendar. ... Year 2005 (MMV) was a common year starting on Saturday (link displays full calendar) of the Gregorian calendar. ... A web banner or banner ad is a form of advertising on the World Wide Web. ... is the 117th day of the year (118th in leap years) in the Gregorian calendar. ... Year 2007 (MMVII) was a common year starting on Monday of the Gregorian calendar in the 21st century. ... is the 198th day of the year (199th in leap years) in the Gregorian calendar. ... Year 2007 (MMVII) was a common year starting on Monday of the Gregorian calendar in the 21st century. ... Nexon Corporation should not be confused with KRU Interactive (Formerly Nexon Inc. ...


After the changes in ownership, the site still retained its British English spellings.[4] To date, since August 2003, the site has been translated into ten other written languages: Japanese, Traditional and Simplified Chinese, Spanish, German, Italian, Korean, Portuguese, Dutch and French.[12] British English (BrE, BE, en-GB) is the broad term used to distinguish the forms of the English language used in the United Kingdom from forms used elsewhere in the Anglophone world. ... Traditional Chinese (Traditional Chinese: 正體字/繁體字, Simplified Chinese: 正体字/繁体字) refers to one of two standard sets of printed Chinese characters. ... This article or section does not adequately cite its references or sources. ...


Gameplay

A room in a Neohome that can be customized
A room in a Neohome that can be customized

Users are free to choose their own path in the world of Neopia, from collecting things to battling against other users. Visitors can create a free account. A user then creates a Neopet and chooses the name, physical characteristics, and personality[13] and may own up to four per account. A newly created pet comes with randomly rolled stats used for battling in the Battledome. Players need to feed and care for their Neopets when they grow hungry or get sick, although they will not die if they are neglected.[14] New users start out with a newbie pack of various items that introduce a basic feature of the site, such as food for feeding a pet. They can get more items for their Neopets by earning Neopoints, the site's currency, through various activities including playing games and selling items. Image File history File links No higher resolution available. ... Image File history File links No higher resolution available. ... User in a computing context refers to one who uses a computer system. ... A statistic or stat, in role-playing games, is a piece of data which represents a particular aspect of a fictional character. ...


Users can interact with their Neopets by reading books to them, caring for them, and playing with them. They can train their Neopets to be fighters in the Battledome against other player's Neopets or non-player characters. Wearable items, such as certain clothing, can be used to customize a Neopet. Players can build a customizable Neohome for their Neopets, furnish them, and buy extensions that reflect the socioeconomic quality of the house. An NPC from the video game The Elder Scrolls IV: Oblivion. ...


Players can collect certain virtual items and display them in a gallery or album. In addition to items, players can also collect trophies, avatars, and site themes, although there is no function to display the latter two. Maple Story desktop theme for Windows Server 2003. ...


Users found breaking the rules set in the Terms and Conditions may have their account suspended or "frozen", a temporary or permanent block. On the internet, a block is a technical measure intended to restrict access to information or resources. ...


Site content

The site includes a navigation bar along the top of the page with links to various sections of the site. The navigation bar also includes an in-game clock set to Neopian Standard Time. When logged in, there are pet and Neofriend modules on the left side of the page, which display the current status of a player's active pet and which Neofriends are online, respectively. By default, the site theme is "Neopets Basic" and users may customize this with other default site themes or site themes they unlock as they explore the site. In computing, skins and themes are custom graphical appearances (GUIs) that can be applied to certain software and websites in order to suit the different tastes of different users. ...


The content of the site is updated almost on a daily basis with the addition of new games and items, weekly content, and other things.[15] In addition to the site content updated by Neopets, players also contribute user-generated content to the site.[16] Player contributions come in the form of prescreened submissions and readily editable content that is automatically filtered, such as the site's weekly electronic newspaper The Neopian Times and their own user lookup, respectively.[17] User-generated content (UGC), also known as Consumer Generated Media or User-created Content (UCC) [1], refers to various kinds of media content that are produced by end-users, (as opposed to traditional media producers such as professional writers, publishers, journalists, licensed broadcasters and production companies). ... Wikipedia provides user pages to facilitate communication among participants in the project. ...


Environment

Neopets is set in the fictional world of Neopia, which includes the planet Neopia and its surrounding space. Neopia itself has several lands, some similar to nations, which have their own themes. Within each land, users will usually find unique shops, games, items, and activities based around that land's theme. Larger lands may have several regions or levels.[18] Neopia has its own economy based on a currency called Neopoints.[14] Neopia uses its own Gregorian calendar and its own time system called "Neopian Standard Time". Neopian Standard Time, or NST, is a fictional timezone that runs concurrent with the real-world Pacific Time.[19] Neopia has special days and events, some with equivalents to special events and holidays from the real world.[20] Special events that tie to the real world include April Fools' Day hoaxes and the month long Christmas Advent Calendar. For the calendar of religious holidays and periods, see liturgical year. ... TimeZone is an Internet forum for discussion of watches and horology. ...  PST or UTC-8 The Pacific Time Zone observes standard time by subtracting eight hours from Coordinated Universal Time (UTC-8). ... April Fools Day and April Fools Day redirect here. ... For other uses, see Christmas (disambiguation). ...


Neopets

The site takes its name from its core feature, Neopets, the cartoon-like inhabitants of the fictional world of Neopia. There are fifty-four different species of Neopets, some of which are limited edition or have special criteria for creation.[21] Users are allowed to have up to four Neopets per account. To obtain a new Neopet, users can either create a pet, allowing them to choose its name, gender, basic colour, species, and some personality options,[13] or adopt another user's unwanted pet through an adoption or transfer in a system called "The Pound." Once a user has a Neopet, they can use special items, such as paintbrushes, to alter their Neopets' physical characteristics. They can also customise their Neopet by purchasing wearable items for them, such as clothing and backgrounds. Users can feed their Neopet, play games with them, and use them to stage battles with another user's Neopet or a non-playable character in the Battledome. A playable character is a character in a video game that can be used as the players avatar within the game world. ...


Neopets may own pets called Petpets, which can be found throughout Neopia in shops or random events. Like Neopets, Petpets have levels and can be painted a variety of colours using Petpet paintbrushes. Petpets can be used to perform a few actions pets can not perform, such as attempt to wake the giant petpet Turmaculus (at the risk of having one's petpet eaten) and jump into the Mysterious Symol Hole. Petpets also have a battling area called the "Petpet Battle Arena". Taking the concept of pets owning pets further, petpets can have their own pets called petpetpets.


Economy

The Neopian economy is a mixed economy with the Neopoint as its smallest denomination, but it is mostly a capitalist economy on the player's side with capital gains, as players try to earn Neopoints to buy things.[22] There are other forms of currency used in-game that can be sold for Neopoints. With the introduction of the NC Mall, players may also exchange real money for Neocash, used exclusively for the NC Mall; however, Neopoints cannot be exchanged for Neocash and vice versa to keep Neopets fair.[23] Players can earn Neopoints through playing games, selling items, and other transactions.[22][24] Once earned, they can be saved in the bank, used to buy items from other players or non-player character (NPC) shops, used to buy and sell stocks in the Neopian stock market called the Neodaq, or used to buy various other things.[24] A mixed economy is an economic system that incorporates aspects of more than one economic system. ... A denomination is a unit of currency. ... In economics, a capitalist is someone who owns capital, presumably within the economic system of capitalism. ... In finance, a capital gain is profit that results from the appreciation of a capital asset over its purchase price. ... An NPC from the video game The Elder Scrolls IV: Oblivion. ...


Items can be bought from shops found throughout the world of Neopia that are run by NPCs who may allow haggling. Players can open their own shops to sell items, sometimes after obtaining those items at a lower price from sources such as other shops. One may also exchange items at the trading post or use the auction house. The worth of an item is not only based on its use but also its rarity.[22] Player-run shops have prices fixed by the seller up to a maximum; any items with a price over the maximum must be sold by trading or auctioning. Haggling is the process of negotiating the price of something (eg, an piece of merchandise or a service) with the intent of getting a better deal than the stated price. ... In Marxian political economy, any commodity, i. ...


Games

There are many active games from which users can earn Neopoints and awards. Before 22 November 2006 the games were divided into three categories: Puzzle, Action, and Luck/Chance. After that date the Games Room was revamped and now games are divided into many more categories.[25] Various games and activities include Flash and Shockwave games, PHP games, 3D Life Player games, contests and spotlights, and quests to retrieve items. is the 326th day of the year (327th in leap years) in the Gregorian calendar. ... Year 2006 (MMVI) was a common year starting on Sunday of the Gregorian calendar. ... Adobe Flash (previously called Shockwave Flash and Macromedia Flash) is a set of multimedia technologies developed and distributed by Adobe Systems and earlier by Macromedia. ... Adobe Shockwave (formerly Macromedia Shockwave) was Macromedias first and most successful multimedia player prior to the introduction of Macromedia Flash (now Adobe Flash). ... For other uses, see PHP (disambiguation). ...


Neopoints can be earned from playing games, most of which have a set maximum of earnings or playtime. Players may also earn trophies for their trophy cabinet from games if they score high enough for the Hi-Score Tables, which are reset on the first day of each month. Challenges may be made against other players or random players in a "World Challenge" for a prize piece for certain Flash games. A monthly competition also exists for multiplayer PHP games with four week-long elimination rounds. High score of the Commodore 64 game Great Giana Sisters. ...


Neopets offers several different contests and spotlights, where winners are chosen by judges on the Neopets staff or voted on by members of the Neopets community. Contests include several formats, such as writing a story or making a short animated film. Spotlights showcase what users have done with customizable content. Winners also receive a trophy and a reward, which varies with the contest or spotlight.


In Australia, a cross-promotion with McDonald's where McDonald's promoted Neopets plushies in their Happy Meals and Neopets featured McDonald's-related content led to a controversy with Neopets' luck/chance games in October 2004. A story on the Australian tabloid television show Today Tonight featured a nine-year-old boy who claimed that the site requires one to gamble in order to receive enough Neopoints to feed one's Neopet or else it would be sent to the Pound.[26] While this is factually incorrect (gambling is not required, nor are pets ever sent to an orphanage if they are not fed), it is true that the website has a number of games of chance that are directly based on real-life games such as blackjack and lottery scratchcards. Neopets has prohibited users under the age of 13 from playing most games that involve gambling.[4] McDonalds Corporation (NYSE: MCD) is the worlds largest chain of fast-food restaurants, primarily selling hamburgers, chicken, french fries, milkshakes and soft drinks. ... A WNYW-TV full screen segment intro from 2005. ... Today Tonight is an Australian tabloid current affairs program, produced by the Seven Network and shown weeknightly at in direct competition with rival Nine Network program A Current Affair. ... Gambling (or betting) is any behavior involving the risk of money or valuables on the outcome of a game, contest, or other event in which the outcome of that activity is partially or totally dependent upon chance. ... This article is about the gambling game. ... A scratchcard (also called scratch off, scratch game, scratch ticket, scratcher or scratchie) is a small piece of card where an area has been covered by a substance that cannot be seen through, but can be scratched off. ...


Exclusive content

Certain features on Neopets require a user to pay some amount of real money and include the Neopets Premium, Neopets Mobile, and use of the NC Mall. Neopets Premium and Mobile both allow access to areas of the site otherwise restricted. Purchase of NeoCash allows use of the NC Mall to purchase items to customize a user's Neopet.


Neopets Premium is an extended version of the site, for which members pay for monthly or yearly subscriptions. With Premium membership, external ads are removed and certain benefits are added, like extra Neopoints and access to beta versions of games. Neopets Mobile is a simpler version of the site using a web-to-wireless application developed by In-Fusio.[27] Initially released to Cingular/AT&T, it allows access from a mobile phone where users get exclusive access to Lutari Island and other exclusive content.[27] Software development stages In computer programming, development stage terminology expresses how the development of a piece of software has progressed and how much further development it may require. ... This article is about the wireless subsidiary of AT&T. For the defunct wireless provider that was merged into Cingular in 2004, see AT&T Wireless Services. ...


The NC Mall allows players to buy items for customizing their Neopets using Neocash. Players much purchase Neocash with real money through PayPal. Customers in the United States can also buy Neocash cards at Target stores, the Target website, and at selected Wal-mart stores.[28] The Mall was created through a partnership with Nexon,[10] which also handles the sale of the similar NX Cash used in the analogous "Cash Shop" of MapleStory. It was initially released for beta on 28 June 2007 and then fully released to players on 17 July.[9] Most Neocash purchased items remain with the buyer permanently, but can not be transferred or sold to other players. A few items have expiration times, after which they disappear from the buyer's accounts. eBays North First Street satellite office campus (home to PayPals corporate headquarters) PayPal is an e-commerce business allowing payments and money transfers to be made through the Internet. ... This article is about the United States retail company. ... Wal-Mart Stores, Inc. ... Nexon Corporation should not be confused with KRU Interactive (Formerly Nexon Inc. ... Nexon Corporation should not be confused with KRU Interactive (Formerly Nexon Inc. ... This article is about the original game for Windows. ... is the 179th day of the year (180th in leap years) in the Gregorian calendar. ... Year 2007 (MMVII) was a common year starting on Monday of the Gregorian calendar in the 21st century. ...


In February 2008, Neopets announced that Key Quest, a new feature to be introduced in the spring, will engage users by having them buy Neopets merchandise at Target and using a virtual code to redeem tokens for their user accounts.[29]


Community

Screenshot of NeoBoards homepage. This screenshot was taken on 3 July.

Neopets has a community in which users can chat with and contact each other. Users may request other users to be "Neofriends" or block other users from contacting them. Players are represented by small icons known as avatars that are provided by the website, as players cannot upload their own. To comply with COPPA, players under 13 years of age cannot access any of the site's communication features without sending in parental consent.[30] The main features include: Image File history File links Download high-resolution version (601x1321, 111 KB) Summary Copyright 2000-2006 Neopets, Inc. ... Image File history File links Download high-resolution version (601x1321, 111 KB) Summary Copyright 2000-2006 Neopets, Inc. ... The Childrens Online Privacy Protection Act of 1998 (COPPA)[1] is a United States federal law, located at Title 15, Section 6501, , of the United States Code. ...

  • NeoMail, a personal in-game communication system like regular email. Players can write messages to other players and restrict who can contact them through NeoMail. However, players cannot send messages to another player who is under the age of 13 unless that player has parental permission.
  • NeoBoards, public discussion boards for on-topic discussions. Users can enter their own "neoHTML", a restricted form of BBCode, to customize their own posts and signatures, which are also used in guilds.
  • Guilds, groups of users with similar interests and their own message board. Public guilds can be found through guild listings and anyone can join whenever they want, whereas private guilds are unlisted and invitation-only. Players are only allowed to be a member of one guild.

Discussions through these features are restricted and may not involve topics such as dating and romance or controversial topics like politics and religion. Continuous moderation is performed by paid Neopets staff members,[30] and users can help moderate the site by reporting messages they believe are inappropriate or offensive.[30] Messages are also automatically filtered to prevent users from posting messages with profanity or lewd content,[30] although filters cannot catch everything. E-mail, or email, is short for electronic mail and is a method of composing, sending, and receiving messages over electronic communication systems. ... A typical Internet forum discussion, with common elements such as quotes and spoiler brackets A page from a forum showcasing emoticons and Internet slang An Internet forum is a web application for holding discussions and posting user generated content. ... BBCode is an abbreviation for Bulletin Board Code, the lightweight markup language used to format posts in many message boards. ... This article does not cite any references or sources. ... Wordfilters are scripts that change one word or phrase into another. ...


Immersive advertising

Immersive advertising is a trademarked term for the way Neopets displayed advertisements to generate profit after Doug Dohring bought the site.[4] Instead of running pop-up and banner ads, immersive ads integrate advertisements into the site's content in interactive forms, including games and items. Players can earn Neopoints from them by doing things such as playing advergames and taking part in online marketing surveys.[31] Prior to the arrival of the NC Mall, it contributed to 60% of the revenue from the site[14] with paying Fortune 1000 companies including Disney, General Mills, and McDonald's.[31] Doug Dohring is owner of the Dohring Company, a marketing research firm based in Glendale, California. ... Dozens of pop-up ads covering a desktop. ... A web banner or banner ad is a form of advertising on the World Wide Web. ... Fortune 1000 is a reference to a list maintained by the American business magazine Fortune. ... Disney redirects here. ... General Mills (NYSE: GIS) is a Fortune 500 corporation, mainly concerned with food products, which is headquartered in Golden Valley, Minnesota, a suburb of Minneapolis. ... McDonalds Corporation (NYSE: MCD) is the worlds largest chain of fast-food restaurants, primarily selling hamburgers, chicken, french fries, milkshakes and soft drinks. ...


It is arguably the most contentious issue with the site with regard to the ethics of marketing to children. Half a million of the 25 million users were under the age of eight in 2005 and children under eight have difficulty recognizing ads.[4][32][31] It draws criticism from parents, psychologists, and consumer advocates who argue that children may not know that they are trying to be sold something, as it blurs the line between site content and advertisement. A psychology professor at Georgetown University stated, "It's self marketing, selling to kids that don't know they are seeing anything".[32] Dohring responded to such criticism: Marketing ethics is the area of applied ethics which deals with the moral principles behind the operation and regulation of marketing. ...

"[O]ver 60 percent of our audience is 13 and over, so it is not like we are dealing with four- to six-year-olds that may not quite understand the difference between content and advertising. And of the 40 percent of our users who are 12 or under, the ages start at around seven or eight years old and go up from there. The preschoolers are not really our audience, because you have to be a pretty fluid reader to navigate the site."[33]

Other criticised the functionality of the site. Susan Linn, another psychologist and author of Consuming Kids: The Hostile Takeover of Childhood said, "The whole purpose of this site at this point is to keep kids in front of products".[32] Kalle Lasn, editor-in-chief and co-founder of Adbusters magazine, said the site was "encouraging kids to spend hours in front of the screen and at the same time recruiting them into consumer culture", which was "the most insidious mind-fuck ever".[4] Neopets executives have stated in 2004 and 2006 that paid content comprised of less than 1% of the site's total content.[31][32] Children are not required to play or use sponsor games and items.[34][4] Kalle Lasn (born 1942) is the founder of Adbusters magazine and author of the book Culture Jam. ... Adbusters is a political magazine, founded by Kalle Lasn and Bill Schmalz that is published in Vancouver, British Columbia, Canada by the Media Foundation. ...


Consumer advocates also argue that immersive ads should be clearly labelled as advertisements. Dohring has said, "We're not trying to be subliminal or deceive the user. We label all the immersive ad campaigns as paid advertisements."[31]


Reception

Neopets has been compared to the antecedent virtual pet fad Tamagotchi and the Pokémon franchise. It has been described as an online cross of Pokémon and Tamagotchi.[5][34] The website maintains high "stickiness" rankings, which is a measure of the amount of time a user spends on the site. Its popularity spawned real world plushies, a magazine, book series, cereal, and merchandise in other media as well.[14][24][35] The Tamagotchi (たまごっち) is a handheld digital pet created in 1996 by Aki Maita and sold by Bandai. ... The official Pokémon logo. ... Neopets, Inc. ...


A press release from Neopets in 2001 stated that Neopets.com led in site "stickiness" in May and June, with the average user spending 117 minutes a week.[36] Neopets also led in the average number of hours spent per user per month in December 2003 with an average of 4 hours and 47 minutes.[24] A 2004 article stated that Nielsen//NetRatings reported that people were spending around three hours a month on Neopets, more than any other site in its Nielsen category.[37] By May 2005, a Neopets-affiliated video game producer cited about 35 million unique users, 11 million unique IP addresses per month, and 4 billion web page views per month. This producer also described 20% of the users as 18 or older, with the median of the remaining 80% at about 14.[38] Neopets was consistently ranked among the top ten "stickiest" sites by both Nielsen//NetRatings and comScore Media Metrix in 2005 and 2006.[39][40] According to Nielsen//NetRatings, in 2007, Neopets lost about 15% of its audience over the previous year.[41] In February 2008, comScore ranked it as the stickiest kids entertainment site with the average user spending 2 hours and 45 minutes.[42][43] Sticky content refers to content published on a website, which has the purpose of getting a user to return to that particular website. ... When TV viewers or entertainment professionals in the United States mention ratings they are often referring to Nielsen Ratings, a system developed by Nielsen Media Research to determine the audience size and composition of television programming. ... comScore is an internet marketing research company that provides marketing data and services to many of the internets largest businesses [1]. comScore tracks all internet data on its surveyed computers, giving it a great deal of insight into online behavior. ...


Most of the users are female, higher than in other massively multiplayer online games (MMOGs) but equivalent to social-networking-driven communities.[44] Cuteness is one of the main factors.[44][32] Open-endedness is another. Lucy Bradshaw, a vice president of Electronic Arts, said, "Games that have a tendency to satisfy on more than one dimension have a tendency to have a broader appeal and attract girls".[45] MMO redirects here. ... Electronic Arts (EA) (NASDAQ: ERTS) is an American developer, marketer, publisher, and distributor of computer and video games. ...


Merchandise

Neopets produces a range of merchandise, including plushies, stickers, cereals, and video games. The merchandise retails at mainstream outlets such as Wal-Mart, Target, and Limited Too. There are also exclusively online retailers involved, such as Zazzle. Each merchandise has a prize code which can be redeemed at the site for an in-game reward. Neopets had planned to "bring the online and offline worlds together in ways that have never been done before".[46] An investment banker at Allen & Company in New York said Neopets was the only online media he had seen "that might have the ability to capture market share in the offline world".[14] Neopets signed a licensing deal with Viacom Consumer Products in 2001 to get the right developers and publishers for their offline content.[47] A deal with Thinkway Toys brought the first merchandise to an international market.[48] Offline products expanded in 2005 with film and video game deals.[14] In February 2008, offline products were further expanded when it was announced that Jakks Pacific and Enterplay would produce a new line of merchandise, including new plushies and trading cards, to tie into Key Quest.[29] Plush toys A plush toy or plushie is a soft, often furry, stuffed toy made of plush. ... Computer and video games redirects here. ... Wal-Mart Stores, Inc. ... This article is about the United States retail company. ... Too, Inc. ... Zazzle is a customized products marketplace for consumers to create apparel, posters, cards, stamps and other products. ... Allen & Company is a boutique investment bank based in New York, NY. Founded in 1922 by brothers Herbert and Charles Allen, the firm has quietly become the premier investment house in the media and entertainment sector despite employing only 60 investment professionals. ... Jakks Pacific, Inc. ...


Wizards of the Coast released the Neopets Trading Card Game in September 2003 based on the online characters and setting. The TCG received two different nominations for "Toy of the Year" and two other recognitions.[49] Wizards of the Coast (often referred to as WotC or simply Wizards) is a publisher of games, primarily based on fantasy and science fiction themes. ... This article needs to be updated. ...


Neopets: The Official Magazine, published by Beckett Media, was a bi-monthly magazine released in September 2003.[50] The magazine was sold through a subscription service and in stores, with back issues available for order on the magazine web site. The magazine's features included Neopet games, stories, guides to the Flash games on the Neopets site, news on upcoming site events and merchandise, and drawings for readers. It also regularly offered games tied to the site that allowed the reader to receive a prize on the Neopets site. After 26 issues, Beckett sent a notice to subscribers announcing that the January 2008 issue would be the final issue of the magazine and that Beckett would replace the issues remaining in the subscription with their new magazine Beckett Plushie Pals, which would still include some Neopets news, but also news related to various other companies, including Ganz Webkinz, Disney's Club Penguin, TY Beanie Babies, and Kookeys. Various Webkinz animals Webkinz are stuffed animals that were originally released by the Ganz gift company in 2005. ... Teddy Beanie Baby A Beanie Baby is a stuffed animal filled with plastic pellets, or beans, rather than stuffing (see PVC). ...


Neopets signed a deal with Warner Bros. Pictures in March 2005 to produce films. The unreleased first film was announced to be written by Rob Lieber and produced by Dylan Sellers and John A. Davis in February 2006 by Variety.[51] Warner Bros. ... John A. Davis is an American animator who created the computer-animated television series Jimmy Neutron. ... Variety is a daily magazine for the entertainment industry. ...


In November 2005 Sony Computer Entertainment America Inc. released Neopets: The Darkest Faerie, for the PlayStation 2. A second game, Neopets: Petpet Adventures: The Wand of Wishing, was released March 14, 2006 for the PlayStation Portable. PS2 redirects here. ... is the 73rd day of the year (74th in leap years) in the Gregorian calendar. ... Year 2006 (MMVI) was a common year starting on Sunday of the Gregorian calendar. ... The PlayStation Portable (officially abbreviated PSP)[5] is a handheld game console manufactured and marketed by Sony Computer Entertainment. ...


A very popular form of merchandise for Neopets was their set of toys in 2005 at McDonald's, which brought many people in to Neopets. A second release of Neopet toys occurred at McDonald's because of the success of the last promotion.[52] These toys have been released in countries such as Australia, USA, Singapore and the U.K. “UK” redirects here. ...


References

  1. ^ a b Neopets - About Us. Retrieved on 2007-04-27. “The site was launched on November 15, 1999.”
  2. ^ a b "Viacom agrees to buy Neopets", Reuters, 2005-06-20. Retrieved on 2007-04-27. "Viacom Inc has agreed to buy children's web company Neopets, Inc in a deal valued at $160 million, the media reported on Sunday." 
  3. ^ a b Neopets Press Kit: Biography. Neopets, Inc.. Archived from the original on 2007-07-02. Retrieved on 2008-06-09.
  4. ^ a b c d e f g h Kushner, David (December 2005). "The Neopets Addiction". Wired (13.12). 
  5. ^ a b c Weintraub, Arlene (2001-12-12). Real Profits from an Imaginary World. BusinessWeek Online. The McGraw-Hill Companies Inc.. Retrieved on 2007-08-08.
  6. ^ Immersive Advertising. Archived from the original on 2005-04-19. Retrieved on 2008-06-09.
  7. ^ Myerhoff, Matt. "Viacom adopts NeoPets and their millions of owners", Los Angeles Business Journal, 2005-07-04. Retrieved on 2008-06-13. 
  8. ^ Neopets New Features for the week of April 24th. Neopets, Inc.. Retrieved on 2007-09-26.
  9. ^ a b New Features. Retrieved on 2007-08-08. “The NC Mall is now officially open!”
  10. ^ a b Olson, Ryan (2007-06-20). Neopets to Sell Premium Items. Red Herring. Paradigm Communications. Retrieved on 2007-09-08.
  11. ^ Viacom (2007-07-18). "MTV Networks' Nickelodeon Kids and Family Group Commits $100 Million to Its Online Casual Games Business". Press release. Retrieved on 2007-07-18. “Neopets (www.neopets.com) will be transformed into Neostudios, which will focus on developing new virtual world gaming experiences online, while continuing to grow and evolve the existing ones. The first of these will launch at the end of 2008 with a goal to launch a new one every other year.”
  12. ^ Global Expansion. Neopets Press Kit. Neopets, Inc.. Archived from the original on 2007-07-02. Retrieved on 2008-06-09.
  13. ^ a b M. Baybak & Co. Inc.. "NeoPets.com Launches Dramatic New Form of Internet Advertising, Results Far", Business Wire, 2000-12-05. Retrieved on 2007-09-10. 
  14. ^ a b c d e f Wingfield, Nick. "Web's Addictive Neopets Are Ready for Big Career Leap", Wall Street Journal, 2005-02-22. Retrieved on 2007-09-04. 
  15. ^ New Features on Neopets. Retrieved on 2007-10-30.
  16. ^ Frequently Asked Questions. Neopets Press Kit. Neopets, Inc.. Archived from the original on 2007-07-01. Retrieved on 2008-06-09.
  17. ^ Neopets Company Information. Neopets Press Kit. Neopets Inc.. Archived from the original on 2007-07-04. Retrieved on 2008-06-09.
  18. ^ Neopets at Virtual Environments. Virtual Environments Info Group. Retrieved on 2007-09-04.
  19. ^ The Neopian Times, Issue 185, Editorial. Retrieved on 2007-09-24.
  20. ^ The Neopian Calendar. Neopets, Inc.. Retrieved on 2007-09-24.
  21. ^ The Most Popular Neopets. Neopets. Retrieved on 2008-02-25.
  22. ^ a b c Ito, Mimi; Heather Horst (2006-11-16). Neopoints, and Neo Economies: Emergent Regimes of Value in Kids Peer-to-Peer Networks. Retrieved on 2007-09-10.
  23. ^ Editorial. Neopian Times. Neopets, Inc. (2007-08-03). Retrieved on 2007-09-10.
  24. ^ a b c d Myers, Jack (2004-03-18). Neopets.com Fulfills Promise of Immersive Advertising. Jack Myers Report. JACK MYERS, LLC. Retrieved on 2007-09-10.
  25. ^ New Features on Neopets (2006-11-21 - 2006-11-23). Retrieved on 2007-05-06.
  26. ^ Wenn, Rohan (2004-10-14). Parents not McHappy over pokie toy (PDF). Today Tonight. Gambler's Help Southern. Retrieved on 2007-09-10.
  27. ^ a b Cingular Wireless (2006-06-27). "Neopets.com Goes Mobile with Groundbreaking Web-To-Wireless Application, Exclusive Launch with Cingular Wireless". Press release. Retrieved on 2007-09-25.
  28. ^ Neocash Cards. Neopets. Retrieved on 2008-05-30.
  29. ^ a b Nickelodeon, Viacom to launch slew of products based on Neopets. Indian Television Dot Com Pvt Ltd (2008-02-04). Retrieved on 2008-06-05.
  30. ^ a b c d Rosen, Craig. "It's a Whole Neo World; Neopets.com is a Raging Success. But Some Find It Inappropriate and Even Scary", Los Angeles Times, 2005-04-14. Retrieved on 2007-09-06. 
  31. ^ a b c d e Daren, Fonda. "Pitching It To Kids", Time.com, Time Inc., 2004-06-28. Retrieved on 2008-03-26. 
  32. ^ a b c d e Pace, Gina. "Kids And Neopets: Who's Getting Fed?", CBS Broadcasting Inc., 2006-02-09. Retrieved on 2008-06-09. 
  33. ^ Fehrenbacher, Karen (2005-07-31). Q&A: Doug Dohring. Redherring.com. RedHerring. Retrieved on 2008-06-13.
  34. ^ a b Headon, Martin. "Pet Hates", Guardian Unlimited, 2002-10-31. Retrieved on 2007-09-03. 
  35. ^ Afan, Emily Clair (2007-07-01). Neopets get animated on Nick. Brunico Communications Ltd. Retrieved on 2007-09-10.
  36. ^ NeoPets.com Continues Stickiness Leadership. Retrieved on 2007-09-10.
  37. ^ Eckstein, Sandra. "The next generation of toys play with interactivity", Seattle Post-Intelligencer, 2004-05-13. Retrieved on 2006-08-04. 
  38. ^ Gamespot interview, see "Neopets: The Darkest Faerie Developer Interview 1" video
  39. ^ Hefflinger, Mark (2005-06-17). MTV Acquires "Virtual Pet" Youth Online Community NeoPets. Digital Media Wire, Inc.. Retrieved on 2007-09-10.
  40. ^ Gaudiosi, John (2006-11-10). MTVN, Nexon team to grow Neopets site. Nielsen Business Media, Inc.. Retrieved on 2007-09-10.
  41. ^ Shields, Mike (2007-09-10). Buyers See Some Order in MTVN's Varied Web Plays. Mediaweek.com. Nielsen Business Media. Retrieved on 2008-06-12.
  42. ^ Indiantelevision.com Team (2008-02-04). Nickelodeon, Viacom to launch slew of products based on Neopets. Indiantelevision.com's Kidology. Indian Television Dot Com Pvt Ltd. Retrieved on 2008-06-12.
  43. ^ Nickelodeon (2008-02-14). "Neopets(R), the Leading Virtual World for Tweens, Showcases New Collectible Plush Toys, Fun Paks and Trading Cards at Toy Fair 2008". Press release. Retrieved on 2008-06-12.
  44. ^ a b ANALYSIS: Here Come the Girls. Next-Gen.biz. Future Network USA (2008-05-19). Retrieved on 2008-06-17.
  45. ^ Ha, K. Oanh. "Neopets site for children stirs controversy.", San Jose Mercury News, 2004-09-14. Retrieved on 2008-06-17. 
  46. ^ "NeoPets Trading Card Game", Raving Toy Maniac, 2003-02-04. Retrieved on 2008-06-18. 
  47. ^ Keough, Christopher. "Pets Go Mainstream", Los Angeles Business Journal, 2001-12-17. Retrieved on 2008-06-18. 
  48. ^ (2002-07-17). "Thinkway Toys and NeoPets, Inc. Announce Licensing Agreement.". Press release. Retrieved on 2008-06-20.
  49. ^ Business Wire (2004-01-19). "Neopets Trading Card Game: Excitement Continues with All-New Card Set". Press release. Retrieved on 2008-06-12. “Toy Wishes magazine recognized the Neopets TCG as a "Holiday All-Star," and the game received "Toy of the Year" nominations from the Toy Industry Association and Kidzworld.com. In addition, the Neopets TCG was selected as an "Editor's Pick" by Playthings magazine.”
  50. ^ Neopets News. Neopets (2003-09-11). Retrieved on 2008-06-12.
  51. ^ McClintock, Pamela. "WB taps NeoPets pic scribe", variety.com, 2006-02-06. Retrieved on 2008-06-18. 
  52. ^ Neopets Plush at McDonald's (2005-07-08). Retrieved on 2007-05-08.

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Year 2007 (MMVII) was a common year starting on Monday of the Gregorian calendar in the 21st century. ... is the 183rd day of the year (184th in leap years) in the Gregorian calendar. ... 2008 (MMVIII) is the current year, a leap year that started on Tuesday of the Anno Domini/Common Era, in accordance with the Gregorian calendar. ... is the 160th day of the year (161st in leap years) in the Gregorian calendar. ... Business Wire logo == THIS POSTING MAY BE IN VIOLATION AND MAY NEED TO BE EDITED. IT READS AS AN ADVETISIMENT AND ITS CLAIMS HAVE NOT BEEN VERIFIED. == Business Wire is a company that disseminates full-text news releases from thousands of companies and organizations worldwide to news media, financial markets... Year 2000 (MM) was a leap year starting on Saturday. ... is the 339th day of the year (340th in leap years) in the Gregorian calendar. ... 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Year 2007 (MMVII) was a common year starting on Monday of the Gregorian calendar in the 21st century. ... is the 247th day of the year (248th in leap years) in the Gregorian calendar. ... Year 2007 (MMVII) was a common year starting on Monday of the Gregorian calendar in the 21st century. ... is the 267th day of the year (268th in leap years) in the Gregorian calendar. ... Neopets, Inc. ... Year 2007 (MMVII) was a common year starting on Monday of the Gregorian calendar in the 21st century. ... is the 267th day of the year (268th in leap years) in the Gregorian calendar. ... 2008 (MMVIII) is the current year, a leap year that started on Tuesday of the Anno Domini/Common Era, in accordance with the Gregorian calendar. ... is the 56th day of the year in the Gregorian calendar. ... Mizuko Ito is a cultural anthropologist studying media technology use as a teaching fellow and research scientist at the Annenberg Center for Communication at the University of Southern California. ... 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For information on Wikipedia press releases, see Wikipedia:Press releases. ... 2008 (MMVIII) is the current year, a leap year that started on Tuesday of the Anno Domini/Common Era, in accordance with the Gregorian calendar. ... is the 163rd day of the year (164th in leap years) in the Gregorian calendar. ... Future US (formerly Imagine Media) is a United States media corporation specializing in targeted magazines and websites in the video games, action sports, music, and technology markets. ... 2008 (MMVIII) is the current year, a leap year that started on Tuesday of the Anno Domini/Common Era, in accordance with the Gregorian calendar. ... is the 139th day of the year (140th in leap years) in the Gregorian calendar. ... 2008 (MMVIII) is the current year, a leap year that started on Tuesday of the Anno Domini/Common Era, in accordance with the Gregorian calendar. ... is the 168th day of the year (169th in leap years) in the Gregorian calendar. ... The Mercs sections vary by day of the week, but Business, Sports, and The Valley are standard daily fare. ... Year 2004 (MMIV) was a leap year starting on Thursday of the Gregorian calendar. ... is the 257th day of the year (258th in leap years) in the Gregorian calendar. ... 2008 (MMVIII) is the current year, a leap year that started on Tuesday of the Anno Domini/Common Era, in accordance with the Gregorian calendar. ... is the 168th day of the year (169th in leap years) in the Gregorian calendar. ... Year 2003 (MMIII) was a common year starting on Wednesday of the Gregorian calendar. ... is the 35th day of the year in the Gregorian calendar. ... 2008 (MMVIII) is the current year, a leap year that started on Tuesday of the Anno Domini/Common Era, in accordance with the Gregorian calendar. ... is the 169th day of the year (170th in leap years) in the Gregorian calendar. ... This article is about the year. ... December 17 is the 351st day of the year (352nd in leap years) in the Gregorian calendar. ... 2008 (MMVIII) is the current year, a leap year that started on Tuesday of the Anno Domini/Common Era, in accordance with the Gregorian calendar. ... is the 169th day of the year (170th in leap years) in the Gregorian calendar. ... Also see: 2002 (number). ... is the 198th day of the year (199th in leap years) in the Gregorian calendar. ... For information on Wikipedia press releases, see Wikipedia:Press releases. ... 2008 (MMVIII) is the current year, a leap year that started on Tuesday of the Anno Domini/Common Era, in accordance with the Gregorian calendar. ... is the 171st day of the year (172nd in leap years) in the Gregorian calendar. ... Business Wire logo == THIS POSTING MAY BE IN VIOLATION AND MAY NEED TO BE EDITED. IT READS AS AN ADVETISIMENT AND ITS CLAIMS HAVE NOT BEEN VERIFIED. == Business Wire is a company that disseminates full-text news releases from thousands of companies and organizations worldwide to news media, financial markets... Year 2004 (MMIV) was a leap year starting on Thursday of the Gregorian calendar. ... is the 19th day of the year in the Gregorian calendar. ... For information on Wikipedia press releases, see Wikipedia:Press releases. ... 2008 (MMVIII) is the current year, a leap year that started on Tuesday of the Anno Domini/Common Era, in accordance with the Gregorian calendar. ... is the 163rd day of the year (164th in leap years) in the Gregorian calendar. ... Year 2003 (MMIII) was a common year starting on Wednesday of the Gregorian calendar. ... is the 254th day of the year (255th in leap years) in the Gregorian calendar. ... 2008 (MMVIII) is the current year, a leap year that started on Tuesday of the Anno Domini/Common Era, in accordance with the Gregorian calendar. ... is the 163rd day of the year (164th in leap years) in the Gregorian calendar. ... Variety is a weekly magazine for the entertainment industry. ... Year 2006 (MMVI) was a common year starting on Sunday of the Gregorian calendar. ... is the 37th day of the year in the Gregorian calendar. ... 2008 (MMVIII) is the current year, a leap year that started on Tuesday of the Anno Domini/Common Era, in accordance with the Gregorian calendar. ... is the 169th day of the year (170th in leap years) in the Gregorian calendar. ... Year 2005 (MMV) was a common year starting on Saturday (link displays full calendar) of the Gregorian calendar. ... is the 189th day of the year (190th in leap years) in the Gregorian calendar. ... Year 2007 (MMVII) was a common year starting on Monday of the Gregorian calendar in the 21st century. ... is the 128th day of the year (129th in leap years) in the Gregorian calendar. ...

External links

Image File history File links WikiNews-Logo. ... Wikinews is a free-content news source and a project of the Wikimedia Foundation. ... StrategyWiki is a wiki founded in December 2005 for the gaming community. ... Neopets, Inc. ... This article needs to be updated. ... Viacom Satellite Broadcasting is a division of media conglomerate Viacom that oversees the operation of many TV network and Internet brands, including the first MTV channel. ... Viacom (NYSE: VIA) (NYSE: VIAb) is an American media conglomerate with various worldwide interests in cable and satellite television networks (MTV Networks and BET), and movie production and distribution (the Paramount Pictures and DreamWorks movie studios). ... Country Music Television, or CMT as it usually called, is an American country music oriented cable television channel. ... CMT is a Canadian cable television specialty channel, which airs programming devoted to country music; in the form of music videos, award shows, concerts, television series, and more. ... Corus Entertainment Inc. ... CMT Pure Country CMT Pure Country is a digital cable and satellite television channel, it is the sister network to CMT. It showcases country music videos from 1980s to the 2000s. ... Comedy Central is an American cable television and satellite television channel in the United States. ... Logo is an American digital cable television channel owned by Viacoms MTV Networks division. ... Music: High Definition or MHD is a high definition music television network that first aired on January 16, 2006. ... This article is about the original U.S. music television channel. ... MTV2 is a cable network that is widely available in the United States on digital cable and satellite television, and is progressively being added to basic cable lineups across the nation. ... MTV Hits is an American music video channel that debuted on May 1, 2002. ... MTV Jams is a Viacom-owned American hip-hop/urban music video channel that debuted on May 1, 2002, replacing MTVX. Like its sister stations MTV Hits,VH1 Soul, and CMT Pure Country, MTV Jams is available exclusively on digital cable packages, such as Comcast, Charter, Cox, and other various... Tempo is a pan-Caribbean channel from MTV Networks that explores Caribbean culture and plays a range of Caribbean music including Calypso, Dancehall, Punta rock, Soca and Reggae. ... MTV Tr3́s (tres, Spanish for the number three) is an American cable, satellite and over-the-air network that prides itself as a bi-cultural entertainment destination. ... CTN redirects here. ... This article is about the TV channel. ... Nick-at-Nite (sometimes spelled Nick @ Nite, by its current logo) is the evening programming block broadcast over Nickelodeon Sunday–Thursdays from 9 PM–6 AM and Friday–Saturdays from 10 PM–6 AM Eastern and Pacific Standard Time. ... Nick Jr. ... MTV News is the news division of MTV, the first and most popular music television network in the U.S., as well as some of MTVs related channels around the world. ... Nicktoons Network, once known as Nicktoons TV and simply Nicktoons, is a digital cable and satellite television network. ... Noggin is a cable television network in the United States, intended to help children learn. ... The-N is the nighttime block on Noggin for teens. ... Spike (formerly called Spike TV), a division of MTV Networks, is an American cable network designed for an audience described demographically as young adult males. ... TV Land (originally Nick at Nites TV Land) is an American cable television network launched April 29, 1996. ... TV Land Canada is a Canadian category 2 digital cable specialty channel that airs classic television series from the 1950s to 1980s. ... Baton Broadcasting redirects here. ... VH1 (VH-1: Video Hits One until 1994 and VH1: Music First until 2003) is an American digital television channel that was created in January 1985 by Warner-Amex Satellite Entertainment, at the time a division of Warner Communications and owners of MTV. VH1 and sister channel MTV are currently... Categories: Possible copyright violations ... VH1 Soul is a digital cable and satellite television channel, it is a sister network to VH1. ... MTV Networks Latin America is a subsidiary of Viacom-owned MTV Networks, with operational headquarters in Miami, FL, USA. As being based in the United States, all MTVNLA channels are regulated by the Federal Communications Commission, the U.S. broadcast regulator, despite not transmitting for the United States. ... MTV Latin America (also known as MTV Latino or MTV Latin) is a cable television network aimed at residents in Latin American countries. ... Nickelodeon is a cable and satellite TV, for Latin American children, teens and adults. ... VH1 Latin America is a music channel from Viacom-owned MTV Networks Latin America. ... MTV Brasil is the Brazilian version of MTV, owned by Abril, the nations largest magazine publisher (70%), and by Viacom Networks Brasil, the Brazilian arm of Viacom-owned MTV Networks Latin America (30%). Unlike MTV USA, MTV Brasil is available in terrestrial television in many large areas of the... The Abril Group is a major Brazilian press media group, headquartered in São Paulo. ... Nickelodeon Brazil is a Portuguese language childrens television channel . ... VH1 Brazil is a music channel from Viacom-owned MTV Networks Latin America. ... The tone or style of this article or section may not be appropriate for Wikipedia. ... MTV Networks Asia Pacific comprises three distinctly branded channels, MTV, Nickelodeon and VH1 in the asia pacific region reaching more than 300 million households. ... MTVs official logo MTV Southeast Asia is a 24-hour Music/Entertainment television network, owned by MTV Networks Asia, a division of Viacom. ... MTV Australia is the Australian version of MTV Music Television, a channel specialising in music and youth culture programming. ... MTV (Music Television) India is the Indian subsidiary of MTV, a cable television network headquartered in New York. ... MTV Israel, is the Hebrew speaking branch of MTV. Serving Israel, the on-demand channel is available from MTV.co. ... MTV JAPAN (Music Television Japan) is an cable television network based in Japan. ... MTV New Zealand is a New Zealand music channel. ... MTVs official logo MTV (Music Television) Pakistan or IM-MTV Asia is the Pakistani subsidiary of MTV, a cable television network headquartered in New York. ... MTV Philippines is a 24-hour Music/Entertainment television network, owned by All Youth Channel, Inc. ... MTV Thailand is a 24-hour music and entertainment channel owned by MTV Networks Asia Pacific, a division of Viacom. ... MTV Arabia is the latest addition to the MTV network, and is a result of a joint venture between MTV Networks International and Arab Media Group, the largest media group in the United Arab Emirates. ... Nickelodeon Australia is a counterpart of the Nickelodeon network in the USA. However unlike other Viacom brand stations in Australia (ie; MTV and VH1), Nickelodeon Australia is not owned by Viacom however is owned by XYZnetworks. ... XYZnetworks owns, operates and distributes eleven of the leading subscription television channels in Australia. ... Nickelodeon Japan (Usually called Nickelodeon, or abbreviated to Nick Japan), is a satellite/cable TV station for Japanese children, teens and adults. ... Nickelodeon South East Asia is a satellite and cable TV channel for children and teenagers. ... Nickelodeon New Zealand is a 24 hour TV channel for kids aged 3-14 in New Zealand. ... Nick Jr. ... XYZnetworks owns, operates and distributes eleven of the leading subscription television channels in Australia. ... TMF Australia, which is owned by MTV Networks Australia, was soft-launched in April, 2007 on the Optus Television Network and will allow viewers to interact with the channel via the web and mobile (3G Network) commencing on June 22, 2007. ... VH1 Australia is a music channel in Australia. ... Atom Entertainment is owned by Viacoms MTV branch. ... Logo is an American digital cable television channel owned by Viacoms MTV Networks division. ... College Publisher is an online hosted college newspaper system used by hundreds of college newspapers around the United States. ... GameTrailers (GT) is a media website that specializes in video game related content. ... iFilm is an online archive of short films, movie trailers, and other video clips of interest. ... MTV Overdrive is MTVs newest broadband video channel. ... Quizillas logo. ... The TurboNick logo. ... VSPOT is VH1s broadband video channel. ... For the web service tool, see Codehaus XFire . ... There are very few or no other articles that link to this one. ... Comedy Central Records is a record label formed by Comedy Central that puts out comedy albums by comedians that have appeared on their network. ... Harmonix Music Systems (Harmonix for short) is a video game development company based in Cambridge, Massachusetts in the United States. ... MTV International or also know as (Music Television International) and MTVI is the International Version Of MTV. Is also an Internet network based around the world. ... Box Comedy launched in the Netherlands on December 1, 2006. ... This article should appear in one or more categories. ... MTV Chi is a spin-off network from MTV that is targeted at Chinese Americans. ... MTV Classic was name of the Polish version of the television channel VH1. ... MTV Desi is a spin-off network from MTV that is targeted at Asian Americans. ... MTV Flux is a television channel in the United Kingdom and the Republic of Ireland that launched on September 6, 2006. ... MTV K is a new spinoff network targeted towards Korean-Americans similar to MTV Chi and MTV Desi. ... MTVX was a Viacom-owned American rock music video channel that was replaced in mid-2002 by MTV Jams. ... Nick At Nite UK was a planned general entertainment television station. ... Nickelodeon Games and Sports for Kids (commonly referred to as Nickelodeon GAS, Nick GAS or GAS), was a U.S. cable television network which was launched on March 1, 1999 as part of MTV Networks suite of digital cable channels. ... Noggin is a cable television network in both the United States and the United Kingdom. ... VH1 Mega Hits is a digital cable and satellite television channel, which was the fourth sister network to VH1. ... VH1 Uno is a digital cable and satellite television channel, which is the fourth sister network to VH1. ... -1...

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