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Encyclopedia > McDonald's Corporation
McDonald's Corporation
Type Public (NYSE: MCD)
Founded May 15, 1940 in San Bernardino, California
Location Oak Brook, IL

United States McDonalds logo, claiming fair use This is a copyrighted and/or trademarked logo. ... New York Stock Exchange (June 2003) The New York Stock Exchange (NYSE) is one of the largest stock exchanges in the world. ... May 15 is the 135th day of the year in the Gregorian Calendar (136th in leap years). ... 1940 was a leap year starting on Monday (link will take you to calendar). ... San Bernardino is the county seat of San Bernardino County, California, United States. ... Oak Brook is a suburb of Chicago located in DuPage County, Illinois. ...

Key people Dick and Mac McDonald, Founders
Ray Kroc, Founder of McDonald's Corporation
Jim Skinner, CEO
Michael J. Roberts, President/COO
Ronald McDonald, Chief Happiness Officer
Industry Restaurants
Products Fast food, including Big Mac, Quarter Pounder, Chicken McNuggets, french fries, and sundaes
Revenue image:green up.png$19.1 billion USD (2004)
Website www.mcdonalds.com

McDonald's Corporation (NYSE: MCD) is the world's largest chain of fast-food restaurants[1]. Although McDonald's did not invent the hamburger or fast food, its name has become nearly synonymous with both. The company began in 1940 with a restaurant opened by brothers Dick and Mac McDonald, but it was their introduction of the "Speedee Service System" in 1948 that established the principles of the fast-food restaurant. However, the company today dates its "founding" to the opening of CEO Ray Kroc's first franchised restaurant, the company's ninth, in 1955. Richard Dick McDonald (February 16, 1909 - July 14, 1998) and Maurice Mac McDonald (died 1971), were two early fast food pioneers, originally from New Hampshire, who established the first McDonalds restaurant in 1940. ... Ray Kroc built the corporate empire that is the McDonalds chain of fast food restaurants. ... Ronald McDonald Ronald McDonald is an advertising mascot created in 1963, to promote the McDonalds fast-food restaurant chain. ... A typical restaurant in uptown Manhattan A restaurant is an establishment that serves prepared food and beverages to be consumed on the premises. ... Fast food is food prepared and served quickly at a fast-food restaurant or shop at low cost. ... McDonalds Big Mac The Big Mac is a type of hamburger sold since 1968 by the McDonalds chain of fast food restaurants. ... McDonalds Corporation (NYSE: MCD) is the worlds largest chain of fast-food restaurants[1]. Although McDonalds did not invent the hamburger or fast food, its name has become nearly synonymous with both. ... Chicken McNuggets are one of the most popular trademark items of the McDonalds resturaunt chain. ... French fries (or french-fried potatoes, or simply fries) are pieces of potato that have been deep-fried. ... Strawberry Sundae In the United States, one of the most familiar ice cream desserts is the ice cream sundae. ... For the tax agency in the UK of the same name , see HM Revenue and Customs. ... Green up arrow for a positive change in revenue from last fiscal year. ... The United States dollar, or American dollar, is the official currency of the United States. ... 2004 is a leap year starting on Thursday of the Gregorian calendar. ... The front page of the English Wikipedia website. ... New York Stock Exchange (June 2003) The New York Stock Exchange (NYSE) is the second largest stock exchange in the world. ... This article needs to be cleaned up to conform to a higher standard of quality. ... Hamburgers often contain lettuce, onions, and other toppings, as shown here. ... Fast food is food prepared and served quickly at a fast-food restaurant or shop at low cost. ... 1940 was a leap year starting on Monday (link will take you to calendar). ... Toms Diner, a restaurant in New York familiarized by Suzanne Vega and the television sitcom Seinfeld A restaurant is an establishment that serves prepared food and beverages to be consumed on the premises. ... Richard Dick McDonald (February 16, 1909 - July 14, 1998) and Maurice Mac McDonald (died 1971), were two early fast food pioneers, originally from New Hampshire, who established the first McDonalds restaurant in 1940. ... 1948 is a leap year starting on Thursday (link will take you to calendar). ... This article needs to be cleaned up to conform to a higher standard of quality. ... Chief Executive Officer (CEO) is the job of having the ultimate executive responsibility or authority within an organization or corporation. ... Ray Kroc built the corporate empire that is the McDonalds chain of fast food restaurants. ... 1955 is a common year starting on Saturday of the Gregorian calendar. ...

Contents


Quick facts

See the 2004 Summary Annual Report, 2004 financial report,


In 2004

  • Restaurants: 30,000
    • 18,000 franchisees/licensees
    • 8,000 company operated
    • 4,000 are operated by affiliate
  • Customers per day: 51,000,000
  • Customers per day and store (average): 1,700

Corporate overview

McDonald's trademark Golden Arches. The maple leaf indicates a Canadian location.
McDonald's trademark Golden Arches. The maple leaf indicates a Canadian location.
McDonald's Sekime national route store(Osaka Japan)
McDonald's Sekime national route store(Osaka Japan)

McDonald's brand is in 122 countries around the world. Thirty thousand locations serve 51 million customers each day. More than 70 percent of McDonald's restaurants around the world are owned and operated by independent local businesspeople. The McDonalds trademark Golden Arches on a sign overlooking a Canadian McDonalds restaurant in downtown Thunder Bay, Ontario. ... The McDonalds trademark Golden Arches on a sign overlooking a Canadian McDonalds restaurant in downtown Thunder Bay, Ontario. ... McDonalds CorporationOsaka City national route Sekime store photography day April, 2005 photography person MASA File links The following pages link to this file: McDonalds Corporation Categories: GFDL images ... McDonalds CorporationOsaka City national route Sekime store photography day April, 2005 photography person MASA File links The following pages link to this file: McDonalds Corporation Categories: GFDL images ...


In addition, the company operates other restaurant brands, such as Aroma Café, Boston Market, Chipotle Mexican Grill, and has a minority stake in Pret a Manger. Until December 2003 it also owned Donatos Pizza. This article is about the concept in marketing. ... Boston Market (formerly Boston Chicken) is a chain of American fast food restaurants that grew rapidly in the early and mid-1990s. ... Founded by Steve Ells in 1993, Chipotle Mexican Grill is a Colorado-based burrito and taco restaurant that is famous for their chunky guacamole and for being one of the first successful chains in the newer category of fast-casual dining establishments--with more emphasis on quality and slightly higher... Inside a Pret a Manger, Strand, London Pret a Manger (informally Pret or Prets) is a UK sandwich retailer. ... Donatos Pizza is a fast casual restaurant chain founded in 1963 by college sophomore Jim Grote. ...


Revenues for 2001 were US$14.87 billion, with net income at $1.64 billion. 2001: A Space Odyssey. ...


Most standalone McDonald's restaurants offer both counter and drive-through service, with indoor and sometimes outdoor seating. The Drive-Thru, or McDrive as it is known in many countries, often has separate stations for placing, paying for, and picking up orders, though the former two steps are frequently combined. In some countries "McDrive" locations near highways offer no counter service or seating. In contrast, locations in high-density neighborhoods, as in many downtowns, often omit drive-through service. A drive-through refers to a type of restaurant or part of a restaurant that serves customers in their vehicles. ... Mitchell Freeway in Perth, Western Australia For other uses, see Highway (disambiguation). ... A drive-through refers to a type of restaurant or part of a restaurant that serves customers in their vehicles. ...


(In early 2005, it was announced that the company was experimenting with using a call center in Fargo, North Dakota to take the drive-through orders from more than a dozen stores in Oregon and Washington states. The minimum wage in North Dakota is significantly lower than that in Oregon or Washington.) Fargo is a United States city located in the state of North Dakota. ... State nickname: Beaver State Other U.S. States Capital Salem Largest city Portland Governor Ted Kulongoski (D) Official languages None Area 255,026 km² (9th)  - Land 248,849 km²  - Water 6,177 km² (2. ... State nickname: The Evergreen State Other U.S. States Capital Olympia Largest city Seattle Governor Christine Gregoire (D) Official languages None Area 184,824 km² (18th)  - Land 172,587 km²  - Water 12,237 km² (6. ... The minimum wage is the minimum rate a worker can legally be paid (usually per hour) as opposed to wages that are determined by the forces of supply and demand in a free market. ... State nickname: Peace Garden State, Roughrider State, Flickertail State Other U.S. States Capital Bismarck Largest city Fargo Governor John Hoeven (R) Official languages English Area 183 272 km² (19th)  - Land 178 839 km²  - Water 4 432 km² (2. ...


Specially themed restaurants also exist, such as Rock-and-Roll McDonald's 50s themed restaurants. A select few McDonald's in many areas, such as suburban areas and certain cities feature large indoor or outdoor playgrounds, called McDonald's PlayPlace. These were primarily created in the 1970s and 1980s in the USA, but later internationally; much of Canada didn't have them until the mid-1990s. Older locations often retain the name Playland. Rock and roll (also spelled Rock n Roll, especially in its first decade), also called rock, is a form of popular music, usually featuring vocals (often with vocal harmony), electric guitars and a strong back beat; other instruments, such as the saxophone, are common in some styles. ... // Events and trends The 1950s in Western society was marked with a sharp rise in the economy for the first time in almost 30 years and return to the 1920s-type consumer society built on credit and boom-times, as well as the height of the baby-boom from returning... Combination playground structure for small children; slides, climbers (stairs in this case), playhouse A playground is an area designed for children to play freely, without structure, that helps to develop the childs physical, emotional, coginitive and social well being. ...

Times Square McDonald's
Times Square McDonald's

The McDonald's Corporation's business model is slightly different from that of most other fast-food chains. In addition to ordinary franchise fees, supplies, and percentage of sales, McDonald's also collects rent, partially linked to sales. As a condition of the franchise agreement, McDonald's owns the property on which most McDonald's franchises are located. Download high resolution version (2048x1536, 671 KB)A McDonalds in Times Square, from SXC http://sxc. ... Download high resolution version (2048x1536, 671 KB)A McDonalds in Times Square, from SXC http://sxc. ... A business model (also called a business design) is the mechanism by which a business intends to generate revenue and profits. ... Franchising (from the French for free) is a method of doing business wherein a franchisor licenses trademarks and methods of doing business to a franchisee in exchange for a recurring royalty fee. ... Renting is an agreement where a payment is made for the temporary use of a good owned by another person or company. ...


McDonald's trains its franchisees and others at Hamburger University in Oak Brook, Illinois. Hamburger University is a 130,000 square foot (12,000 m²) training facility of McDonalds Corporation, located in Oak Brook, Illinois, a suburb of Chicago. ... Oak Brook is a suburb of Chicago located in DuPage County, Illinois. ...


According to Fast Food Nation by Eric Schlosser (2001), nearly one in eight workers in the US has at some time been employed by McDonald's. The book also states that McDonald's is the largest private operator of playgrounds in the U.S., as well as the single largest purchaser of beef, pork, and potatoes. Fast Food Nation: The Dark Side of the All-American Meal (2001) is a book by Eric Schlosser which examines the fast food industry in the United States. ... Eric Schlosser is an American journalist and author. ... Wikiquote has a collection of quotations by or about: United States Wikinews has news related to this article: United States United States government CIA World Factbook Entry for United States House. ... Beef is meat obtained from a bovine. ... Hormel Pork Loin Filets This article is on meat. ... Binomial name Solanum tuberosum L. The potato (Solanum tuberosum) is a perennial plant of the Solanaceae, or nightshade, family, grown for its starchy tuber. ...


History

50s-themed McDonald's sign in Bangor, Maine.
50s-themed McDonald's sign in Bangor, Maine.
McDonald's in a Malaysian mall.
McDonald's in a Malaysian mall.
Restaurant interior, circa 2000.
Restaurant interior, circa 2000.
  • 1937: Brothers Dick and Mac McDonald open a hot dog stand called the Airdome in Arcadia, California.
  • 1940: The brothers move the Airdome building to San Bernardino, California, where they open the McDonald's restaurant on May 15. Its menu consists of 25 items, mostly barbecue. As is common at the time, they employ around 20 carhops. It became a popular and highly profitable teen hangout.
  • 1948: After noting that almost all of their profits came from hamburgers, the brothers close down the restaurant for several months to implement their innovative "Speedee Service System," a streamlined assembly line for hamburgers. The carhops are fired.
  • 1953: The McDonald brothers begin to franchise their restaurant, with Neil Fox as the first franchisee. The second McDonald's opens in Phoenix, Arizona. It is the first to feature the Golden Arches design; later in the year the original restaurant is rebuilt in this style.
  • 1953: Fourth McDonald's restaurant opens in Downey, California at the corner of Lakewood and Firestone Boulevards, and is today the world's oldest McDonald's restaurant still in operation.
  • 1954: Entrepreneur and milkshake-mixer salesman Ray Kroc becomes fascinated by the McDonald's restaurant when he learns of its extraordinary capacity and popularity. (Others who had visited the restaurant and come away inspired were James McLamore, founder of Burger King, and Glen Bell, founder of Taco Bell.) After seeing the restaurant in operation, Kroc approaches the McDonald brothers, who have already begun franchising, with a proposition to let him franchise McDonald's restaurants, with himself as the first franchisee. Kroc works hard to sell McDonald's. He even attempts to prevail on his wartime acquaintance with Walt Disney, in the failed hope of opening a McDonald's at the soon-to-be-opened Disneyland.
  • 1955: Ray Kroc opens the company's ninth restaurant in Des Plaines, Illinois, in suburban Chicago, Illinois in 1955. The first day's revenues are $366.12. Kroc founds "McDonald's Systems, Inc." on March 2. The company's literature usually refers to this date as the "beginning" of the company, then already 15 years old, writing the McDonald brothers out of its history in favor of Kroc. For decades, this restaurant was known as "McDonalds #1."
  • 1960: The company is renamed "McDonald's Corporation."
  • 1961: The McDonald brothers agree to sell Kroc business rights to their operation for one million dollars each, a sum that Kroc borrows from a number of investors (including Princeton University); it ends up costing Kroc $2.7 million, which he considers extreme, and which strains his relationship with the brothers. The agreement allows the brothers to keep their original restaurant, but in an oversight they fail to retain rights to the name. Renamed "The Big M," it remains open until Kroc drives it out of business by opening a McDonald's just one block north. Had the brothers maintained their original agreement, which granted them 0.5 percent of the chain's annual revenues, they and their heirs would have been collecting in excess of $100 million per year today.
  • Early 1960s: One of Kroc's marketing insights is his decision to market McDonald's hamburgers to families and children. A Washington, D.C. franchisee sponsors a children's show called Bozo's Circus. Bozo was a franchised character, played (in Los Angeles) by Willard Scott. After the show was cancelled, Goldstein hires Scott to portray McDonald's new mascot, "Ronald McDonald" in the first three television advertisements featuring the character. The character eventually spreads to the rest of the country via an advertising campaign, although it is later decided that both Scott and his version of the original costume are unsuitable for the role. An entire cast of McDonaldland characters is developed.
  • 1963: The Filet-O-Fish is introduced in Cincinnati, Ohio, in a restaurant located in a neighborhood dominated by Roman Catholics who practiced abstinence (the avoidance of meat) on Fridays. It is the first new addition to the original menu, and goes national the following year, with fish supplied by Gorton's of Gloucester.
  • 1967: The first McDonald's restaurant outside the United States opens in Richmond, British Columbia.
  • 1967: The chain's current stand-alone restaurant design, with mansard roof and indoor seating, is introduced.
  • 1968: The Big Mac, similar to the Big Boy hamburger, and Hot Apple Pie are introduced.
  • 1970: Having changed hands in 1968, the original "Big M" restaurant closes. It is demolished two years later, with only part of the sign remaining; this has since been restored.
  • 1971: The first Australian McDonald's opens in the Sydney suburb of Yagoona.
  • 1971: The first European McDonald's outlet opens in the Netherlands, in Zaandam (near Amsterdam). The franchisee is Ahold.
    1st McDonald's in Europe, in the Netherlands, Zaandam.
    1st McDonald's in Europe, in the Netherlands, Zaandam.
  • 1971: The first McDonald's opens in Germany. It is the first McDonald's to sell alcohol, as it offers beer. Other European countries follow in the early 1970s.
  • 1973: The Quarter Pounder is introduced.
  • 1974: On October 12, the first McDonald's opens in the United Kingdom in Woolwich, southeast London. It is the company's 3,000th restaurant.
  • 1975: The Drive-Thru is introduced. It would later be known as "McDrive" in some countries.
  • 1979: The Happy Meal is introduced in the U.S.
  • 1979: The first McDonald's opens in France (Strasbourg).
  • 1979: McDonald's opens its first outlet in Singapore.
  • 1980: McDonald's introduces the McChicken sandwich, its first poultry item. It flops, and is removed from the menu, but is later reintroduced after Chicken McNuggets prove successful.
  • 1983: McDonald's introduces the Chicken McNugget.
  • 1984: On July 18, James Oliver Huberty rakes a McDonald's restaurant with gunfire, killing 21 people in San Ysidro, California in the McDonald's massacre.
  • 1984: The company is a main sponsor of the 1984 Summer Olympics. Its U.S. restaurants lose money on the game "When America Wins, You Win" after the Soviet bloc nations boycott the Games, leading to a high number of medals won by the U.S.
  • 1985: McDonald's opens its first outlet in Italy, in the city of Bolzano-Bozen. Worried about acceptance of its restaurants in historic settings, the subsequent first restaurant in Rome has a subdued facade and sets new standards for its interior decor.
  • 1988: McDonald's opens its first restaurant in a communist country, in Győr, Hungary. Belgrade, Yugoslavia follows in the same year.
  • 1990: On January 31, the first McDonald's opens in Moscow. At the time it was the largest McDonald's in the world. McDonald's Canada was independently responsible for this opening with little input from the US parent company, though by rights the American headquarters got full credit. To overcome Soviet supply problems, the company creates its own supply chain, including farms, within the Soviet Union. Unlike other foreign investments, the restaurant accepts rubles, not dollars, and is extremely popular, with waiting lines of several hours common in its early days.
  • 1992: Stella Liebeck receives third degree burns from coffee purchased at a McDonald's drive-through. She sued in what became known as the McDonald's coffee case.
  • Circa 1995: McDonald's receives complaints from franchisers that too many franchises were being granted, leading to competition among franchisees. McDonald's started conducting market impact studies before granting further franchises.
  • 1997: McDonald's wins the "McLibel" case, in what many consider to be a Pyrrhic victory in terms of the company's image.
  • 1999 French Marxist activist José Bové and others gain worldwide attention when they destroy a half-built McDonald's franchise in Millau (Aveyron). The incident follows a European Union ban on American meat imports, on the grounds that they use hormone treatments; in response the U.S. had increased import duties on French Roquefort cheese and other European Union products. Bové was sentenced to three months in prison for his role in the incident.
  • 2000: Eric Schlosser publishes Fast Food Nation, a book critical of Fast Food in general and McDonalds in particular.
  • 2001: The FBI reports that employees of Simon Worldwide, a company hired by McDonald's to provide promotion marketing services for Happy Meals and the 'Millionaire'/'Monopoly' contest, stole winning game pieces worth more than $20 million.
  • 2002: A survey in Restaurants and Institutions Magazine, ranks McDonald's 15th in food quality among hamburger chains, highlighting the company's failure to enforce standards across its franchise network.
  • 2002: McDonald's posts its first quarterly loss ($344m) for the last quarter. It responds to the stiff competition from other fast-food restaurants, offering higher quality burgers and more variety, by attempting to move more up market by expanding its menu and refitting restaurants.
  • 2003 McDonald's starts a global marketing campaign which promotes a new healthier and higher-quality image. The campaign was labeled "i'm lovin' it™" and began simultaneously in more than 100 countries around the world.
  • 2003: According to Technomic, a market research firm, McDonald's' share of the U.S. market has fallen 3 percent in five years and is now at 15.2 percent. [2]
  • 2003: The firm reports a $126m loss for the fourth quarter [3].
  • 2004: Morgan Spurlock directs and stars in Super Size Me documentary film in which the protagonist eats nothing but McDonald's food for 30 days to the severe detriment of his health.
  • 2005 McDonald's Corporation celebrates its 50th birthday, 65 years after the McDonald brothers opened their first restaurant.

50s-themed McDonalds sign in Bangor, Maine File history Legend: (cur) = this is the current file, (del) = delete this old version, (rev) = revert to this old version. ... 50s-themed McDonalds sign in Bangor, Maine File history Legend: (cur) = this is the current file, (del) = delete this old version, (rev) = revert to this old version. ... Downtown Bangor, Maine Bangor is a city located in Penobscot County, Maine, United States. ... Download high resolution version (2048x1536, 671 KB)McDonalds at Midvalley Megamall, by alexallied (Alex Ling of Sibu, Sarawak, Malaysia), There are no usage restrictions for this photo. ... Download high resolution version (2048x1536, 671 KB)McDonalds at Midvalley Megamall, by alexallied (Alex Ling of Sibu, Sarawak, Malaysia), There are no usage restrictions for this photo. ... McDonalds interior File history Legend: (cur) = this is the current file, (del) = delete this old version, (rev) = revert to this old version. ... McDonalds interior File history Legend: (cur) = this is the current file, (del) = delete this old version, (rev) = revert to this old version. ... Download high resolution version (2048x1536, 965 KB) Matao Herrera was eating in a booth when Huberty entered File links The following pages link to this file: McDonalds Corporation ... Download high resolution version (2048x1536, 965 KB) Matao Herrera was eating in a booth when Huberty entered File links The following pages link to this file: McDonalds Corporation ... Saint Petersburg  listen (Russian: Санкт-Петербу́рг, English transliteration: Sankt-Peterburg), colloquially known as Питер (transliterated Piter), formerly known as Leningrad (Ленингра́д, 1924–1991) and Petrograd (Петрогра́д, 1914–1924), is a city located in Northwestern Russia on the delta of the river Neva at the east end of the Gulf of... 1937 was a common year starting on Friday (link will take you to calendar). ... Richard Dick McDonald (February 16, 1909 - July 14, 1998) and Maurice Mac McDonald (died 1971), were two early fast food pioneers, originally from New Hampshire, who established the first McDonalds restaurant in 1940. ... A large hot dog with ketchup A hot dog is classified as a type of sausage or, alternatively, a sandwich on a suitably shaped bun with the sausage and condiments on it. ... Arcadia is a city located in Los Angeles County, California, United States. ... 1940 was a leap year starting on Monday (link will take you to calendar). ... San Bernardino is the county seat of San Bernardino County, California, United States. ... May 15 is the 135th day of the year in the Gregorian Calendar (136th in leap years). ... A member of the Airpork Crew barbecue team prepares pork shoulder at the Memphis in May World Championship Barbecue Cooking Contest. ... A carhop is a waiter or waitress on rollerskates who brings food to people in their cars. ... 1948 is a leap year starting on Thursday (link will take you to calendar). ... An assembly line is a manufacturing process in which interchangeable parts are added to a product in a sequential manner to create an end product. ... 1953 is a common year starting on Thursday. ... Phoenix (Oodham: Skikik) was incorporated as a city on February 5, 1881. ... The Golden Arches are the famous symbol of McDonalds, a fast-food hamburger chain based in Chicago. ... Downey is a city located in Los Angeles County, California, United States, 21 km (13 miles) southeast of downtown Los Angeles. ... 1954 was a common year starting on Friday of the Gregorian calendar. ... Look up Entrepreneur in Wiktionary, the free dictionary Entrepreneur is a loanword from the French language that refers to a person who undertakes and operates a new venture, and assumes some accountability for the inherent risks. ... A milkshake is: in New England and Great Britain, a beverage which is made from milk and flavorings. ... Ray Kroc built the corporate empire that is the McDonalds chain of fast food restaurants. ... James McLamore James Whitman McLamore (b. ... Burger King, Seoul, South Korea Burger King, Mississauga, Ontario, Canada Whopper Combo with fries and drink Burger King Corporation (BK for short) is a large international food corporation that sells fast food in chain stores. ... Glen Bell (born c. ... Taco Bell is a fast-food restaurant chain which is a division of Yum! Brands, Inc. ... Walt Disney Walter Elias Walt Disney (December 5, 1901 – December 15, 1966), was an American film producer, director, screenwriter, voice actor, and animator. ... Disneyland is a theme park at Disneyland Resort in Anaheim, California. ... 1955 is a common year starting on Saturday of the Gregorian calendar. ... Incorporated City in 1874. ... Chicago, colloquially known as the Second City and the Windy City, is the third-largest city in population in the United States and the largest inland city in the country. ... March 2 is the 61st day of the year in the Gregorian Calendar (62nd in leap years). ... 1960 was a leap year starting on Friday (link will take you to calendar). ... 1961 was a common year starting on Sunday (link will take you to calendar). ... For other Princetons, see Princeton. ... The 1960s, or The Sixties, in its most obvious sense refers to the decade between 1960 and 1969, but the expression has taken on a wider meaning over the past twenty years. ... Washington, D.C., short for the District of Columbia (also known as the the District or, historically, the Federal City) is the capital city and administrative district of the United States of America. ... Bozo the Clown is the name of a clown whose widespread syndication in early television made him the best-known clown character in the United States. ... Willard Herman Scott, Jr. ... Ronald McDonald Ronald McDonald is an advertising mascot created in 1963, to promote the McDonalds fast-food restaurant chain. ... McDonaldland is a fictional place used in marketing for McDonalds to young audiences. ... 1963 was a common year starting on Tuesday (link will take you to calendar). ... The Filet-O-Fish is a fish sandwich sold by McDonalds since 1963, due to the Catholic practice of not eating meat on Fridays. ... Cincinnati, Ohio viewed from the SW, across the Ohio River from Kentucky. ... The Roman Catholic Church, most often spoken of simply as the Catholic Church, is the largest Christian church, with over one billion members. ... Abstinence is the act or habit of refraining from some tempting activity, usually sex, but also other activities such as alcohol or food consumption. ... Gortons of Gloucester is a subsidiary of the Japanese seafood conglomerate Nippon Suisan Kaisha, Ltd. ... 1967 was a common year starting on Sunday of the Gregorian calendar. ... Richmond is an incorporated city on the Pacific coast of British Columbia, Canada. ... Jules Hardouin-Mansart, marble bust by Jean-Louis Lemoyne: a full-dress Baroque portrait bust demonstrates that the Kings architect is no mere craftsman Jules Hardouin-Mansart (Paris, April 16, 1646 – Marly, France, May 11, 1708) was a French architect whose work is generally considered to be the apex... 1968 was a leap year starting on Monday (the link is to a full 1968 calendar). ... McDonalds Big Mac The Big Mac is a type of hamburger sold since 1968 by the McDonalds chain of fast food restaurants. ... The name Big Boy has been applied to several different things: The Union Pacific Big Boy steam locomotive The Bobs Big Boy restaurant. ... 1970 was a common year starting on Thursday. ... 1968 was a leap year starting on Monday (the link is to a full 1968 calendar). ... 1971 is a common year starting on Friday (click for link to calendar). ... The coat of arms of Sydney Sydney Harbour looking south from the vicinity of the Sydney Harbour Bridge towards the CBD skyline; the Opera House is visible in the background on the left. ... Yagoona is a suburb of Sydney, Australia. ... The river Zaan Zaanstad (population: 139,774 in 2004) is a municipality in the north-western Netherlands, in the province of North Holland. ... Amsterdam Location Country The Netherlands Province North Holland Population 739,295 (1 January 2005) Coordinates 4°89E - 52°37N Website www. ... Who they own Europe Ahold Czech Republic A.S. Ahold Polska - (Poland) Ahold Retail Slovakia k. ... McDonalds Nederland Zaandam File links The following pages link to this file: McDonalds Corporation ... McDonalds Nederland Zaandam File links The following pages link to this file: McDonalds Corporation ... A typical mug of lager beer, showing the golden colour of the beer and the foamy head floating on top. ... This article provides extensive lists of events and significant personalities of the 1970s. ... 1973 was a common year starting on Monday. ... McDonalds Corporation (NYSE: MCD) is the worlds largest chain of fast-food restaurants[1]. Although McDonalds did not invent the hamburger or fast food, its name has become nearly synonymous with both. ... 1974 is a common year starting on Tuesday (click on link for calendar). ... October 12 is the 285th day of the year in the Gregorian calendar (286th in leap years). ... Woolwich (pronounced Woolitch) is a town in south-east London, England in the London Borough of Greenwich, on the south side of the River Thames, though the tiny exclave of North Woolwich (which is now part of the London Borough of Newham) is on the north side of the river. ... St. ... 1975 was a common year starting on Wednesday (the link is to a full 1975 calendar). ... 1979 is a common year starting on Monday. ... Happy Meal logo, English Happy Meal logo, Japanese Happy Meal logo, Spanish A Happy Meal is a meal specially tailored for children, sold at McDonalds since 1979. ... 1979 is a common year starting on Monday. ... City motto: – City proper (commune) Région Alsace Département Bas-Rhin (67) Mayor Fabienne Keller (UMP) (since 2001) Area 78. ... 1980 is a leap year starting on Tuesday. ... Chicken McNuggets are one of the most popular trademark items of the McDonalds resturaunt chain. ... 1983 is a common year starting on Saturday of the Gregorian calendar. ... The Chicken McNugget is a fast-food product offered by world-chain McDonalds, originally introduced in 1983. ... 1984 is a leap year starting on Sunday of the Gregorian calendar. ... July 18 is the 199th day (200th in leap years) of the year in the Gregorian Calendar, with 166 days remaining. ... James Oliver Huberty was the perpetrator of the July 18, 1984 McDonalds massacre in San Ysidro, California, USA. Huberty was veteran of the Vietnam War and worked for 14 years as a welder in Massillon, Ohio. ... San Ysidro is a community within the city of San Diego, California. ... State nickname: The Golden State Other U.S. States Capital Sacramento Largest city Los Angeles Governor Arnold Schwarzenegger (R) Official languages English Area 410,000 km² (3rd)  - Land 404,298 km²  - Water 20,047 km² (4. ... The McDonalds massacre (aka McMurder) was an incident of mass murder at a McDonalds restaurant in San Ysidro, California (a suburb of San Diego), United States, on July 18, 1984. ... The Games of the XXIII Olympiad were held in 1984 in Los Angeles, United States. ... During the Cold War, the Eastern Bloc (or Soviet Bloc) comprised the following Central and Eastern European countries: Bulgaria, Romania, Hungary, East Germany, Poland, Albania (until the early 1960s, see below), the Soviet Union, and Czechoslovakia. ... 1985 is a common year starting on Tuesday of the Gregorian calendar. ... Bolzano (Italian) or Bozen (German) is a town in the Trentino-Upper Adige (It. ... City motto: Senatus Populusque Romanus – SPQR (The Senate and the People of Rome) Founded 21 April 753 BC mythical, 1st millennium BC Region Latium Mayor Walter Veltroni (Democratici di Sinistra) Area  - City Proper  1290 km² Population  - City (2004)  - Metropolitan  - Density (city proper) 2,546,807 almost 4,000,000 1... 1988 is a leap year starting on a Friday of the Gregorian calendar. ... Communism - Wikipedia /**/ @import /w/skins-1. ... GY Gy or gy may stand for: gray (unit) for absorbed dose of radiation (Gy) Guyana (ISO country code) Gy, Switzerland, a village in the canton of Geneva in Switzerland Gy, a commune in the Haute-Saône département in France 1 gigayear (1 billion years) (the preferred symbol is Ga... Belgrade (Serbian, Београд, Beograd   listen? also known in Hungarian as Nándorfehérvár), is the capital of Serbia since 1404, Serbia and Montenegro (2003–Present) and Yugoslavia (1918–2003). ... Yugoslavia (Jugoslavija in all south Slavic languages) is a term used for three separate but successive political entities that existed during most of the 20th century on the Balkan Peninsula in Europe. ... 1990 is a common year starting on Monday of the Gregorian calendar. ... January 31 is the 31st day of the year in the Gregorian Calendar. ... Saint Basils Cathedral and Spasskaya Tower of Moscow Kremlin at Red Square. ... 1997 Russian Federation one rouble coin. ... 1992 is a leap year starting on Wednesday of the Gregorian calendar. ... Stella Liebeck v. ... Evolution of a 2nd degree burn — One hour Evolution of a 2nd degree burn — One day Evolution of a 2nd degree burn — two days This article describes a type of injury. ... Stella Liebeck v. ... 1995 was a common year starting on Sunday of the Gregorian calendar. ... In financial markets, market impact is the effect that a market participant has when it buys or sells an asset. ... 1997 is a common year starting on Wednesday of the Gregorian calendar. ... Helen Steel and David Morris, the defendants in the McLibel case, at the launch of McSpotlight. ... A Pyrrhic victory (pronounced pirric) is a victory which is won at too great a cost for the victor. ... 1999 is a common year starting on Friday of the Common Era, and was designated the International Year of Older Persons by the United Nations. ... Marx is a common German surname. ... José Bové (born June 11, 1953) is a French farmer, anarcho-syndicalist, member of the anti-globalisation movement, and spokesperson for Via Campesina. ... A hormone (from Greek horman - to set in motion) is a chemical messenger from one cell (or group of cells) to another. ... Roquefort can have one of several meanings: Roquefort cheese Roquefort, the mouse in Disneys The Aristocats Roquefort is the name or part of the name of several communes in France: Roquefort, in the Gers département Roquefort, in the Landes département Roquefort, in the Lot-et-Garonne département Roquefort-de... This article is about the year 2000. ... Eric Schlosser is an American journalist and author. ... Fast Food Nation: The Dark Side of the All-American Meal (2001) is a book by Eric Schlosser which examines the fast food industry in the United States. ... 2001: A Space Odyssey. ... Official FBI Seal The Federal Bureau of Investigation (FBI) is a Federal police force which is the principal investigative arm of the United States Department of Justice (DOJ). ... Happy Meal logo, English Happy Meal logo, Japanese Happy Meal logo, Spanish A Happy Meal is a meal specially tailored for children, sold at McDonalds since 1979. ... 2002 is a common year starting on Tuesday of the Gregorian calendar. ... 2003 is a common year starting on Wednesday of the Gregorian calendar. ... im lovin it is the English name for an international branding campaign by McDonalds Corporation. ... 2004 is a leap year starting on Thursday of the Gregorian calendar. ... Morgan Spurlock Morgan Spurlock (born November 7, 1970) is an American independent film director and screenwriter, known for the documentary film Super Size Me, and related book Dont Eat This Book: Fast Food and the Supersizing of America, in which he featured the ill-health effects of McDonalds food. ... Super Size Me movie poster. ... Documentary film is a broad category of cinematic expression united by the intent to remain factual or non-fictional. ... 2005 is a common year starting on Saturday of the Gregorian calendar and is the current year. ...

Challenges

Drive-through window in Oregon
Drive-through window in Oregon

As the world's largest restaurant chain, McDonald's is a target for criticism. Even though its foreign franchise locations are usually locally owned and use locally-produced foods, the company is seen as a symbol of American domination of economic resources. Urban legends about the company and its food abound and it is often the target of unusual lawsuits. drive-thru pickup window at mcdonalds File history Legend: (cur) = this is the current file, (del) = delete this old version, (rev) = revert to this old version. ... drive-thru pickup window at mcdonalds File history Legend: (cur) = this is the current file, (del) = delete this old version, (rev) = revert to this old version. ...


However, McDonald's has modified its products to cater for local tastes, not least in countries that have special dietary laws. In Muslim countries like Malaysia, bacon is not served in McDonald's burgers or in its breakfast menu, as pork is haraam, or not permissible under Islamic dietary law. In Israel, the nature of kosher dietary laws, forbidding the mixture of meat and dairy products, means that cheeseburgers are not popular among Jewish customers; furthermore, all meat not prepared in a certain manner is considered unkosher by strict observers of the dietary laws. McDonald's has taken steps to cater to Jewish customers by opening kosher McDonald's in Jerusalem and Buenos Aires and by offering a 'Passover Bun' for the eight-day period in which practicing Jews abstain from leavened bread. In India, the fact that Hinduism forbids the eating of beef prompted McDonald's to use lamb instead. Vegetarian burgers are offered wherever there is a significant demand, including India and much of Western Europe. A Muslim (Arabic: مسلم) is a believer in or follower of Islam. ... Haraam is an Arabic word, used in Islam to refer to anything that is prohibited by the faith. ... The circled U indicates that this can of tuna is certified kosher by the Union of Orthodox Congregations. ... Jerusalem (31°46′ N 35°14′ E; Hebrew: יְרוּשָׁלַיִם Yerushalayim; Arabic: القدس al-Quds; see also names of Jerusalem) is an ancient Middle Eastern city of key importance to the religions of Judaism, Christianity, and Islam. ... Buenos Aires (Good Airs in Spanish, originally meaning Fair Winds) is the capital of Argentina and its largest city and port, as well as one of the largest cities in South America. ... Passover, also known as Pesach or Pesah (פסח pesaḥ), is a Holy Day, observed by several religions, beginning on the evening of the 14th day of Nisan and lasting seven days (in Israel and among some liberal Diaspora Jews, and eight days among other Diaspora Jews) that commemorates the exodus and... Hinduism (सनातन धर्म; also known as Sanātana Dharma, and Vaidika-Dharma ) is a worldwide tradition that encompasses several religions and ideologies. ... A lamb being bottle fed Lamb A lamb is a young sheep. ... For animals adapted to eat primarily plants, sometimes referred to as vegetarian animals, see Herbivore. ... Western Europe is distinguished from Eastern Europe by differences of history and culture rather than by geography. ...


Soft drinks on offer also vary from country to country, with local brands available on tap alongside Coca-Cola, Fanta, etc. For example, Irn-Bru in Scotland and Guarana in Brazil are more popular in those countries than the leading international brands. For a time, British outlets offered "McDonald's Cola" rather than Coca-Cola, for legal reasons. The wave shape (known as the dynamic ribbon device) present on all Coca-Cola cans throughout the world derives from the contour of the original Coca-Cola bottles. ... 3 cans of Fanta Fanta is a soft drink currently produced by The Coca-Cola Company. ... Irn Bru Irn Bru is the most popular caffeinated soft drink in Scotland. ... Scotland (Alba in Scottish Gaelic) is a country in northwest Europe and a constituent nation of the United Kingdom. ... Binomial name Paullinia cupana Kunth Guarana or Guaraná (pronounced gwa-ra-naa), Paullinia cupana (syn. ...


McDonald's went head-to-head with small Perth, Australia based burger restaurant Retro Betty's in 2005. Retro Betty's specialises in healthy natural burgers 'made like your Mum does' with 'meat and three veges in a bun'. Retro Betty was able to compete again the huge McDonald's corporation and its founder Michael Wiss has become something of a legend amongst antiglobalisation advocates. As a direct result of Retro Betty and the documentary film "Super Size Me" by Morgan Spurlock, McDonald's began to explore 'healthy options' as part of their menu. Retro Bettys, founded by Tasmanian born Michael Wiss, (with a background in fitness and nutrition and a former Australian body building champion), is a Australian Burger Cafe chain. ... Retro Bettys, founded by Tasmanian born Michael Wiss, (with a background in fitness and nutrition and a former Australian body building champion), is a Australian Burger Cafe chain. ... Retro Bettys, founded by Tasmanian born Michael Wiss, (with a background in fitness and nutrition and a former Australian body building champion), is a Australian Burger Cafe chain. ... Michael Wiss is the Tasmanian born proponent of Anti-globalization. ... Retro Bettys, founded by Tasmanian born Michael Wiss, (with a background in fitness and nutrition and a former Australian body building champion), is a Australian Burger Cafe chain. ... Super Size Me movie poster. ... Morgan Spurlock Morgan Spurlock (born November 7, 1970) is an American independent film director and screenwriter, known for the documentary film Super Size Me, and related book Dont Eat This Book: Fast Food and the Supersizing of America, in which he featured the ill-health effects of McDonalds food. ...


Criticism

An anti-McDonald's leafletting campaign in front of the restaurant in Leicester Square, London in 2004
An anti-McDonald's leafletting campaign in front of the restaurant in Leicester Square, London in 2004

As the world's largest fast-food company, McDonald's has been the target of criticism for allegations of exploitation of entry-level workers, ecological damage caused by agricultural production and industrial processing of its products, selling unhealthy food, production of packaging waste, exploitative advertising (especially targeted at children, minorities, and low-income people), and contributing to suffering and exploitation of livestock. McDonald's' historic tendency towards promoting high-calorie foods such as French fries has earned it the nickname "the starchy arches". Download high resolution version (1760x1168, 589 KB)an anti-McDonalds leafletting campaign in front of the McDonalds restaurant in Leicester Square, London, during the European Social Forum season, 16 October 2004. ... Download high resolution version (1760x1168, 589 KB)an anti-McDonalds leafletting campaign in front of the McDonalds restaurant in Leicester Square, London, during the European Social Forum season, 16 October 2004. ... For details on the adjacent London Underground station, see Leicester Square tube station Leicester Square in 1750, looking north. ... 2004 is a leap year starting on Thursday of the Gregorian calendar. ... Fried fish and chips Hamburger Döner kebab Fast food is food prepared and served quickly at a fast-food restaurant or shop at low cost. ... An entry-level job is a job that requires very little skill and knowledge and is generally of a low pay. ... Ecological health or ecological integrity or ecological damage is used to refer to symptoms of an ecosystems pending loss of carrying capacity, ability to perform natures services, or pending ecocide due to cumulative causes such as pollution. ... Generally speaking, advertising is the paid promotion of goods, services, companies and ideas by an identified sponsor. ... Sheep are commonly bred as livestock. ... French fries (or french-fried potatoes, or simply fries) are pieces of potato that have been deep-fried. ...


In the high profile McLibel Trial, McDonald's took two anti-McDonald's campaigners, Helen Steel and Dave Morris, to court for a trial lasting two and a half years—the longest in English legal history and part of a 20-year battle—after the pair distributed leaflets critical of the company in London's streets. McDonald's won the case in the U.K. High Court, and were awarded £60,000 damages, which later was reduced to £40,000 by the Court of Appeal. Steel and Morris then made a separate but related claim against the U.K. Government in the European Court of Human Rights, claiming that the lack of access to legal aid and the heavy burden of proof that lay with them to prove their claims (rather than McDonald's, the claimants, having to prove that the claims were false) under U.K. libel law breached the right to a fair trial and freedom of expression. The ECHR ruled against the U.K. Government, which subsequently introduced legislation to change the libel laws to remedy the defects highlighted by the ECHR judgment. Steel and Morris claim not to have paid any of the damages, and report that McDonald's has not pursued them for the money. The suit created a great deal of bad publicity for the company despite the fact that the majority of the leaflet's claims were found false by the judge in his summary. For more information, see McLibel case. St. ... European Court of Human Rights building in Strasbourg The European Court of Human Rights often referred to informally as the Strasbourg Court, was created to systematise the hearing of human rights complaints from Council of Europe member states. ... In general Most liberal democracies consider that it is necessary to provide some level of legal aid to persons otherwise unable to afford legal representation. ... Burden of proof is the obligation to prove allegations which are presented in a legal action. ... The plaintiff, claimant, or complainant is the party initiating a lawsuit, (also known as an action). ... The Right to a fair trial is an essential right in all countries respecting the rule of law. ... Freedom of speech is the right to freely say what one pleases, as well as the related right to hear what others have stated. ... Legislation refers 1. ... In English and American law, and systems based on them, libel and slander are two forms of defamation (or defamation of character), which is the tort or delict of making a false statement of fact that injures someones reputation. ... Helen Steel and David Morris, the defendants in the McLibel case, at the launch of McSpotlight. ...


McDonald's has also been criticized for its approach to preserving its image and copyrights--in one case suing a Scottish cafe owner called McDonald for infringement of the name McDonald's, even though the business in question was a family business dating back well over a century. In another case, McDonald's enjoined the creator of Ronald McDonald from performing as, or displaying the likeness of, the character in any form. McDonald's also replaced the performer who portrayed Ronald in the first three television ads (Willard Scott, a former Bozo) that featured Ronald McDonald. In South Africa, however, McDonald's had to battle against the country's trademark laws, which stated that a registered trademark had to be used within a certain period of time. This resulted in a local company announcing plans to launch its own fast-food chain using the McDonald's name, although the South African High Court eventually ruled in McDonald's' favor. Ronald McDonald Ronald McDonald is an advertising mascot created in 1963, to promote the McDonalds fast-food restaurant chain. ... Willard Herman Scott, Jr. ... Bozo the Clown is the name of a clown whose widespread syndication in early television made him the best-known clown character in the United States. ...

I'm lovin' it by Justin Timberlake, is a song that was heard on McDonald's commercials.
I'm lovin' it by Justin Timberlake, is a song that was heard on McDonald's commercials.
Love ko 'to by Jasmine Trias, is the Philippine version/song that was heard on McDonald's commercials.
Love ko 'to by Jasmine Trias, is the Philippine version/song that was heard on McDonald's commercials.

In June 2004, the UK's Private Eye reported that McDonald's was handing out meal vouchers, balloons, and toys to children in pediatric wards. This was especially controversial as the report was made within weeks of a British Government report stating that the present generation may be the first to die before their parents due to spiraling obesity in the British population. A McDonalds in San Jose, Costa Rica File history Legend: (cur) = this is the current file, (del) = delete this old version, (rev) = revert to this old version. ... A McDonalds in San Jose, Costa Rica File history Legend: (cur) = this is the current file, (del) = delete this old version, (rev) = revert to this old version. ... im lovin it is the English name for an international branding campaign by McDonalds Corporation. ... Justin Timberlake Justin Randall Timberlake (born January 31, 1981 in Memphis, Tennessee) is an American singer who came to fame as a vocalist in the pop band *NSYNC. Timberlake gained some notoriety for baring the breast of Janet Jackson during the 2004 Superbowl halftime show. ... Image File history File links File history Legend: (cur) = this is the current file, (del) = delete this old version, (rev) = revert to this old version. ... Jasmine Trias on the cover of her self-titled debut album; in stores July 12 Jasmine Soriano Trias (born 3 November 1986) is an American singer and entertainer who rose to fame as the third place finalist on the third season of American Idol, a talent-based reality program broadcast... 2004 : January - February - March - April - May - June - July - August - September - October - November - December See also: June 2004 in sports Deaths in June • 28 Anthony Buckeridge • 26 Naomi Shemer • 26 Yash Johar • 22 Bob Bemer • 22 Thomas Gold • 22 Francisco Ortiz Franco • 16 Thanom Kittikachorn • 10 Ray Charles • 5 Ronald Reagan... March 4, 2005 cover of Private Eye; this is a typical example of the magazines front cover. ... Pediatrics - Wikipedia, the free encyclopedia /**/ @import /skins-1. ... The United Kingdom is a unitary state and a democratic constitutional monarchy. ...


In 2004, Morgan Spurlock's documentary film Super Size Me produced negative publicity for McDonald's, with allegations that McDonald's food was contributing heavily to the [4] epidemic of obesity in American society, and failing to provide nutritional information about its food for its customers. Subsequent to the showing of the film at the Sundance Film Festival, but before its cinematic release, McDonald's phased out its Supersize meal option and began offering several healthier menu items, though no link to the film was cited in this decision. They also began a practice of putting all nutritional information for all menu items in light grey small print on the reverse of their tray liners. Morgan Spurlock Morgan Spurlock (born November 7, 1970) is an American independent film director and screenwriter, known for the documentary film Super Size Me, and related book Dont Eat This Book: Fast Food and the Supersizing of America, in which he featured the ill-health effects of McDonalds food. ... Documentary film is a broad category of cinematic expression united by the intent to remain factual or non-fictional. ... Super Size Me movie poster. ... The Sundance Film Festival is a film festival in the United States, and ranks amongst the top five events of its type in the world. ... Small print refers to the practice of including necessary legal terms or phrases in small writing on commercial or contractual documents. ...


The book Fast Food Nation also doles out scathing criticism of McDonald's' business practices. Among the critiques are allegations that McDonald's (along with other companies within the fast-food industry) uses its political influence to increase their own profits at the expense of the health of the nation and the social conditions of its workers. While the book does mention other fast-food chains, it focuses primarily on McDonald's. Fast Food Nation: The Dark Side of the All-American Meal (2001) is a book by Eric Schlosser which examines the fast food industry in the United States. ...


In 2003, a ruling by the UK Advertising Standards Authority determined that the corporation had acted in breach of the codes of practice in describing how its french fries were prepared. A McDonald's print ad stated that "after selecting certain potatoes" "we peel them, slice them, fry them and that's it." It showed a picture of a potato in a McDonald's "fries" box. In fact the product was sliced, pre-fried, sometimes had dextrose added, was then frozen, shipped, and re-fried and then had salt added. 2003 is a common year starting on Wednesday of the Gregorian calendar. ... The Advertising Standards Authority (ASA) is a British regulatory body which monitors advertising, ensuring each advert does not breach the Advertising Code, which requires accuracy and decency in advertising. ...


Emblem for globalization

McDonald's in Tokyo, Japan
McDonald's in Tokyo, Japan
McDonald's in Khobar, Saudi Arabia
McDonald's in Khobar, Saudi Arabia

McDonald's has become emblematic of globalization, sometimes referred as The Mcdonaldization of society. The Economist magazine uses the "Big Mac index" (the price of a Big Mac) as an informal measure of purchasing power parity among world currencies. Thomas Friedman suggested that no countries with McDonald's had gone to war with each other. His theory seemed to have been disproved when NATO bombed Serbia in 1999, although it was pointed out in The Economist that NATO itself has no McDonald's. McDonald's remains a target of anti-globalization protesters worldwide. Download high resolution version (802x546, 145 KB)A McDonalds shop in Setagaya-ku, Tokyo, Japan. ... Download high resolution version (802x546, 145 KB)A McDonalds shop in Setagaya-ku, Tokyo, Japan. ... The modern skyline of Tokyo is highly decentralized. ... McDonalds in the corniche of Khobar in Saudi Arabia. ... McDonalds in the corniche of Khobar in Saudi Arabia. ... Downtown Khobar, Eastern Province Nightview of Khobar Khobar (also written al-Khobar or al-Khubar ; Arabic: الخبر) is a large city located in the Eastern Province of the Kingdom of Saudi Arabia on the Arabian/Persian Gulf. ... Globalization (or globalisation) is a term used to describe the changes in societies and the world economy that result from dramatically increased international trade and cultural exchange. ... McDonaldization is the process by which a society takes on the characteristics of a fast-food restaurant. ... Front cover of UK edition, May 7, 2005 The Economist is a weekly news and international affairs publication of The Economist Newspaper Limited in London. ... McDonalds Big Mac The Big Mac index is an informal way of measuring whether one currency is at the theoretically correct exchange rate with another currency. ... McDonalds Big Mac The Big Mac is a type of hamburger sold since 1968 by the McDonalds chain of fast food restaurants. ... In economics, purchasing power parity (PPP) is a method used to calculate an alternative exchange rate between the currencies of two countries. ... Thomas L. Friedman (born July 20, 1953) is an American journalist, columnist, and author, currently working as an Op-Ed columnist for the New York Times. ... The term Kosovo War or Kosovo Conflict is often used to describe two sequential and at times parallel armed conflicts (a civil war followed by an international war) in the southern Serbian province called Kosovo (officially Kosovo and Metohia), part of the former Federal Republic of Yugoslavia. ... Front cover of UK edition, May 7, 2005 The Economist is a weekly news and international affairs publication of The Economist Newspaper Limited in London. ...


McDonald's impact has garnered praise as well as criticism. Some observers have suggested that many of its innovations have become commonplace and are no longer seen as such, and that the company should be given credit for increasing the standard of service in markets it enters. A Stanford University study entitled Golden Arches East (1998, edited by James L. Watson) looked at the impact McDonald's had had on East Asia, and Hong Kong in particular. Among the findings were that McDonald's had solved the problem of losing face for many customers (who might be embarrassed when someone else ordered a more expensive item in a restaurant; as the food at McDonald's is all similarly priced, this ceased to be an issue). When it opened in Hong Kong in 1975, McDonald's was the first restaurant to consistently offer clean restrooms, driving customers to demand the same of other restaurants and institutions. By popularizing the idea of a quick restaurant meal, the study suggests, McDonald's led to the elimination of various taboos, such as that on eating while standing in Japan. In most cases, McDonald's quickly became accepted, and was no longer seen as a foreign institution. For other meanings of Stanford, see Stanford (disambiguation). ... East Asia can be defined in either cultural or geographic terms. ... Face refers to two separate but related concepts in Chinese social relations. ... 1975 was a common year starting on Wednesday (the link is to a full 1975 calendar). ...


McDonald's was also an early advocate of equal opportunity in the U.S., actively seeking out women and ethnic minorities for its then-lucrative franchises. Equal opportunity is a descriptive term for an approach intended to give equal access to an environment or benefits, such as education, employment, health care, or social welfare to all, often with emphasis on members of various social groups which might have at some time suffered from discrimination. ...


When concern mounted that the company's restaurants produced a large amount of waste, McDonald's investigated recycling of plastic trays and polystyrene hamburger boxes. A joint project with Friends of the Earth led to a number of changes in restaurant policies, among which are waste reduction and eliminating the use of polystyrene serving containers. This article needs to be cleaned up to conform to a higher standard of quality. ... Styrofoam redirects here. ... Friends of the Earth is an international network of environmental organizations in 70 countries. ...


Restaurants around the world

The northernmost McDonald's restaurant is located on the Arctic Circle in Rovaniemi, Finland, while the southernmost franchise is located in Invercargill, New Zealand. Also, the world's easternmost McDonald's is located in New Zealand, in the city of Gisborne; the westernmost restaurant is in Western Samoa, as they are the closest to either side of the International date line. Because of this, it is said that "the sun never sets on the Golden Arches". The world's largest McDonald's is located in Orlando, Florida, USA off of International Drive. It sports two floors, a massive game and arcade area--much like a Chuck E. Cheese's, and a "McGourmet" section (in which you can buy items such as panini and gourmet sundaes). A similarly sized McDonald's restaurant is located in Brisbane, Queensland, Australia.. The McDonald's at the lowest point on earth (-396 meters/-1 299 feet) is located in Israel in the village of Ein Bokek near the Dead Sea. World map showing the five major circles of latitude The Arctic Circle is one of the five major circles of latitude that mark maps of the Earth. ... City scenery of Rovaniemi in January 2004 Rovaniemi (Roavenjarga in Northern Sami) is the administrative capital and the centre of commerce of Finlands northernmost Province, Lapland. ... Invercargill is the southernmost city in New Zealand, and one of the most southern settlements in the world. ... Gisborne is the name of a unitary authority (in this case, a region and district) in New Zealand. ... The Independent State of Samoa (conventional long form) or Samoa (conventional short form) is a country comprising a group of islands in the South Pacific Ocean. ... The International Date Line around 180° The International Date Line is an imaginary line on the surface of the Earth, which offsets the hours that are added or subtracted as one travels east or west through successive time zones. ... Skyline of Orlando at night, from across Lake Eola The city of Orlando is the county seat of Orange County, Florida. ... The current logo for Chuck E. Cheeses Pizza. ... A panino (plural panini, although panini is often used in a singular sense outside Italy) is a toasted sandwich made from a small loaf of bread, typically ciabatta. ... The Jordan River flowing into the Dead Sea The Dead Sea (Arabic البحر الميت,Hebrew ים המלח) is the lowest exposed point on the Earths surface. ...


Other interesting restaurants

A McDonald's near Vinita, Oklahoma is situated above Interstate 44, such that it is possible to eat while cars and trucks pass underneath. A former McDonald's in St. Louis, Missouri was a riverboat on the Mississippi River. The restaurant is now closed and the boat is gone. Prices on this particular McDonald's were higher than in other McDonald's. Vinita is a city located in Craig County, Oklahoma. ... Interstate 44 is an interstate highway in the central United States. ... The Gateway Arch, shown here behind the Old Courthouse, is the most recognizable part of the St. ... Length 6,270 km Elevation of the source 450 m Average discharge Saint Louis¹: 5,500 m³/s Vicksburg²: 16,800 m³/s Baton Rouge³: 12,800 m³/s Area watershed 2,980,000 km² Origin Lake Itasca Mouth Gulf of Mexico Basin countries United States (98. ...


McDonald's TV campaigns and slogans

See: McDonald's TV campaigns and slogans There have been many McDonalds TV campaigns and slogans over the years. ...


Food offered at most U.S. McDonald's outlets

  • Hamburger A.K.A Junior Burger
  • Cheeseburger
  • Double Cheeseburger
  • The Big Mac, introduced in 1968 as a response to the flagship burger at Big Boy restaurants. Two pieces of regular meat, special Big Mac sauce, onions, pickles, lettuce, and cheese, on a sesame-seed bun.
  • Quarter Pounder: A larger hamburger or cheeseburger, which weighs a quarter pound (4 ounces or 114 grams) before cooking; compare with regular meat weighing 1/10 pound. In most markets unfamiliar with Imperial measurements it is known as the Royale with Cheese.
  • Double Quarter Pounder
  • Big and Tasty –a quarter pound hamburger patty with optional American cheese, served with lettuce, tomato, onion, pickle, ketchup and mayonnaise on a sesame seed bun. Devised to resemble Burger King's Whopper sandwich.
  • McRib: A pork sandwich, introduced in 1981, and released annually in the U.S. on a temporary basis; it is a permanent fixture in some countries.
  • Filet-O-Fish: A fish burger with tartar sauce and a half-slice of American (processed) cheese. It was introduced in Cincinnati in 1963 when it was discovered that many Catholics chose to eat at Big Boy on Friday, as it had a fish sandwich.
  • McChicken: A mildly spicy chicken sandwich. Made from 50% white meat and 50% dark meat, topped with mayonnaise and shredded lettuce. It was introduced in 1980, later removed, then reintroduced.
  • Chicken McNuggets: Small chicken pieces made from chicken served with a dipping sauce. Formerly a combination of white and dark meat, they are now all white meat. Available in 4-, 6-, 10-, and 20-piece sizes. (1983)
  • Crispy Chicken: A breaded, fried chicken breast served on a sesame-seed bun with mayonnaise, lettuce and tomato.
  • Chicken McGrill: Same as the Crispy Chicken, but with a marinated, grilled chicken breast. Both the Crispy and Grilled Chicken are derivatives of the failed Arch Deluxe sandwiches.
  • Chicken Selects: Premium chicken breast strips served with a dipping sauce. Sold in 3-, 5-, and 10-piece sizes.(2004)
  • Happy Meal: A child's meal, consisting of an entree (Hamburger, Cheeseburger, or 4-piece Nuggets), fries, drink, and a promotional toy.
  • Egg McMuffin: Canadian bacon, egg and cheese breakfast sandwich on English muffin. (1973)
  • McGriddle: A breakfast sandwich with sausage, bacon, and/or egg with cheese, sandwiched between maple-syrup filled griddle cakes.
  • French fries: Until 1989, fried in a mixture of vegetable and beef oil. The U.S. fries continued to be flavored with beef extract, which McDonald's did not make public; when this was discovered in 2002 the company was threatened with lawsuits from vegetarians, Hindus, and Buddhists.
  • Hash browns: fried potato cakes served during breakfast.
  • Salads, such as the Fruit and Walnut salad, first introduced in 1985.
  • Carbonated soft drinks such as Coca-Cola.
  • Milkshakes: Usually vanilla, strawberry, and chocolate flavors with the Shamrock Shake at around St.Patrick's Day.
  • Ice cream: simple cone, sundae, and McFlurry.
  • Fruit and Yogurt Parfaits
  • Baked pies, though they resemble crusty turnovers more than actual pies. Apple pies are available year round; seasonal varieties have included cherry, strawberry, pumpkin (Thanksgiving) and custard (Christmas).
  • Coffee and tea.

Former menu items Hamburgers often contain lettuce, onions, and other toppings, as shown here. ... A cheeseburger is a hamburger with cheese on top of (or below) the meat. ... McDonalds Big Mac The Big Mac is a type of hamburger sold since 1968 by the McDonalds chain of fast food restaurants. ... 1968 was a leap year starting on Monday (the link is to a full 1968 calendar). ... The name Big Boy has been applied to several different things: The Union Pacific Big Boy steam locomotive The Bobs Big Boy restaurant. ... McDonalds Corporation (NYSE: MCD) is the worlds largest chain of fast-food restaurants[1]. Although McDonalds did not invent the hamburger or fast food, its name has become nearly synonymous with both. ... Officially the pound is the name for at least three different units of mass: The pound (avoirdupois). ... The ounce is the name for a number of different units of mass (oz), and also of two units of fluid volume (fl oz) and of one unit of force, the ounce-force (ozf). ... The gram or gramme, symbol g, is a unit of mass, and is defined in the SI system of units as one one-thousandth of a kilogram (i. ... The Imperial units are an irregularly standardized system of units that have been used in the United Kingdom and its former colonies, including the United States and Commonwealth countries. ... The Big N Tasty was introduced February 16, 2001 with NBA Superstar Kobe Bryant featured in the advertising campaign. ... Burger King, Seoul, South Korea Burger King, Mississauga, Ontario, Canada Whopper Combo with fries and drink Burger King Corporation (BK for short) is a large international food corporation that sells fast food in chain stores. ... The McRib is a seasonal sandwich produced by the fast food restaurant chain McDonalds. ... Hormel Pork Loin Filets This article is on meat. ... 1981 is a common year starting on Thursday of the Gregorian calendar. ... The Filet-O-Fish is a fish sandwich sold by McDonalds since 1963, due to the Catholic practice of not eating meat on Fridays. ... Groups Conodonta Hyperoartia Petromyzontidae (lampreys) Pteraspidomorphi (early jawless fish) Thelodonti Anaspida Cephalaspidomorphi (early jawless fish) Galeaspida Pituriaspida Osteostraci Gnathostomata (jawed vertebrates) Placodermi Chondrichthyes (cartilaginous fish) Acanthodii Osteichthyes (bony fish) Actinopterygii (ray-finned fish) Sarcopterygii (lobe-finned fish) Actinistia (coelacanths) Dipnoi (lungfish) A fish is a poikilothermic (cold-blooded)* water-dwelling... Tartare sauce (also known as tartar sauce) is a thick white sauce made from mayonnaise and finely chopped vegetables (usually including pickled gherkins, capers and pickled onions) which is frequently used to season fish and chips and other fried fish dishes. ... 1963 was a common year starting on Tuesday (link will take you to calendar). ... McDonalds Corporation (NYSE: MCD) is the worlds largest chain of fast-food restaurants [1]. Although McDonalds did not invent the hamburger or fast food, its name has become nearly synonymous with both. ... Binomial name Gallus gallus (Linnaeus, 1758) This article is concerned with chicken as a domesticated fowl; for other uses of the term see chicken (disambiguation). ... 1980 is a leap year starting on Tuesday. ... Chicken McNuggets are one of the most popular trademark items of the McDonalds resturaunt chain. ... 1983 is a common year starting on Saturday of the Gregorian calendar. ... 2004 is a leap year starting on Thursday of the Gregorian calendar. ... Happy Meal logo, English Happy Meal logo, Japanese Happy Meal logo, Spanish A Happy Meal is a meal specially tailored for children, sold at McDonalds since 1979. ... Green Razor Scooter This article is about things that people play with. ... 1973 was a common year starting on Monday. ... French fries (or french-fried potatoes, or simply fries) are pieces of potato that have been deep-fried. ... 1989 is a common year starting on Sunday of the Gregorian calendar. ... 2002 is a common year starting on Tuesday of the Gregorian calendar. ... A hash brown (frequently in the pural: hashed browns) is a food made of fried diced or shredded potatoes. ... —Cleopatra, in Shakespeares Antony and Cleopatra, 1606 A salad is a food item generally served either before or after the main dish as a separate course, as a main course in itself, or as a side dish accompanying the main dish. ... The fruit and walnut salad is a fruit dish sold by global fast-food chain McDonalds. ... 1985 is a common year starting on Tuesday of the Gregorian calendar. ... Carbonated bubbles in a soda float to the surface. ... A soft drink is a drink that contains no alcohol. ... The wave shape (known as the dynamic ribbon device) present on all Coca-Cola cans throughout the world derives from the contour of the original Coca-Cola bottles. ... A milkshake is: in New England and Great Britain, a beverage which is made from milk and flavorings. ... St. ... Missing image Ice cream is often served on a stick Boxes of ice cream are often found in stores in a display freezer. ... McFlurry A McFlurry is a type of ice cream sold by McDonalds, developed and first sold in Canada. ... Yoghurt Yoghurt or yogurt, less commonly yoghourt or yogourt, is a dairy product produced by bacterial fermentation of milk. ... Parfait, French for perfect can mean several things: French Parfait: Frozen custard made with cream, and usually with a fruit puree. ... A slice of strawberry-rhubarb pie à la mode A pie is a baked dish with a pastry shell that covers or completely contains a filling of meat, fish, vegetables, fruit, cheeses, creams, chocolate, custards, nuts, or other sweet or savoury ingredient. ... The First Thanksgiving, after the painting by Jean Louis Gerome Ferris (1863-1930) Thanksgiving is a holiday celebrated in much of North America, generally observed as an expression of gratitude, usually to God. ... Christmas (literally, the Mass of Christ) is a holiday in the Christian calendar, usually observed on December 25, which celebrates the birth of Jesus. ... Coffee beans and a cup of coffee Coffee as a drink, usually served hot, is prepared from the roasted seeds (beans) of the coffee plant. ... A hot cup of tea A tea bush. ...

  • Hulaburger: A Ray Kroc invention, it featured a slice of pineapple instead of meat. It flopped when it was test-marketed in 1969.
  • Beefsteak Sandwich, test-marketed in New York and other East Coast markets in 1980.
  • McDLT, a Quarter Pounder-type sandwich served in a foam clamshell container with the hot meat in one side and the cool components (lettuce, tomato) on the other. (1985).
  • McLean, a lower-calorie Quarter Pounder-type sandwich (1991).
  • Arch Deluxe: A failed attempt to produce a "luxury" hamburger, promoted by a high-profile advertising campaign (1996).

McDonald's has also attempted pizza at various times, with an apple-pie-like McPizza and more conventional McDonald's Pizza. 1969 was a common year starting on Wednesday (the link is to a full 1969 calendar). ... 1980 is a leap year starting on Tuesday. ... 1985 is a common year starting on Tuesday of the Gregorian calendar. ... 1991 is a common year starting on Tuesday of the Gregorian calendar. ... The Arch Deluxe was a hamburger created and marketed by McDonalds with the intent of capturing the adult fast food consumer market, presented as a more sophisticated burger for an adult palate. ... 1996 is a leap year starting on Monday of the Gregorian calendar, and was designated the International Year for the Eradication of Poverty. ... A supreme pizza such as this one includes many different toppings, such as pepperoni (one of the most popular toppings on American pizzas), green peppers, olives, and mushrooms. ...


The range of foods offered depends on the time of day. Lunch items such as hamburgers and fries are not served during breakfast time (from store open until 10:30 AM on weekdays, or 11 AM on weekends). Breakfast is a meal preceding lunch or dinner and usually eaten in the morning. ...


International adaptations and variations

McDonald's on Nanjing Road in Shanghai
Enlarge
McDonald's on Nanjing Road in Shanghai

The traditional hamburger made of ground beef served at most McDonald's is varied in some countries as is the name. In India the Big Mac transmogrifies into the Maharaja Mac, a mutton burger in deference to religious injunctions against the consumption of beef and pork. Also in India vegetarian and meat dishes are prepared in separate areas of the restaurant in respect for vegetarians. In Thailand the Samurai Pork Burger, flavored with teriyaki sauce, is served. In Japan, home of the original teriyaki burger, rice dishes were once served (though no longer) and a chicken sandwich flavored with soy sauce and ginger is a seasonal product. The Australian McDonald's menu features the McOz which is similar to a Quarter Pounder and features beetroot, a popular addition to burgers in Australia. Names of other international dishes include the Kiwi Burger, the McHuevo, the McNifica, the McAfrika, and the McLaks. Shanghai, Nanjing Rd at night, replacement image, photo by Nevilley Image:Town06. ... Shanghai, Nanjing Rd at night, replacement image, photo by Nevilley Image:Town06. ... Shanghai (Chinese: 上海; pinyin: ; Shanghainese IPA: ), situated on the banks of the Yangtze River Delta, is Chinas largest city. ... This article is about the animal, sheep; for other meanings of Sheep, see Sheep (disambiguation). ... Beef is meat obtained from a bovine. ... Hormel Pork Loin Filets This article is on meat. ... Teriyaki (照り焼き, テリヤキ) is a Japanese cooking technique where fish or meat that has been cut or sliced is broiled or grilled in a sweet soy sauce marinade. ... McDonalds Corporation (NYSE: MCD) is the worlds largest chain of fast-food restaurants[1]. Although McDonalds did not invent the hamburger or fast food, its name has become nearly synonymous with both. ... A beet (called beetroot in the United Kingdom and its former colonies, as well as table beet, garden beet, blood turnip or red beet) is a plant of the genus Beta of which both the leaves and root are edible. ...


In the early 1990s, McPizza was introduced in North America outlets; it failed quickly, due to fierce competition.


Sälen in Sweden opened the first SKI-THROUGH McDonald's in the world. Sälen is a village of Malung Municipality in Dalecarlia, in Sweden. ...


McDonald's also sells poutine, a Canadian dish of French Fries, cheese curds, and gravy, in some Canadian locations. Poutine (pronounced, roughly, poo-tine, or peuh-tsin; exact Quebecer pronunciation is IPA — listen to it in WAVE or OGG) is a popular junk food snack similar to American disco fries. ...


In some locations in the Maritime Provinces of Canada, McDonald's offers the McLobster (called McHomard in French), a sandwich consisting of chunks of lobster meat on a white bread roll. The Maritimes or Maritime provinces are a region of Canada on the Atlantic coast, consisting of New Brunswick, Nova Scotia and Prince Edward Island. ... Subfamilies and Genera Neophoberinae Acanthacaris Thymopinae Nephropsis Nephropides Thymops Thymopsis Nephropinae Homarus Nephrops Homarinus Metanephrops Eunephrops Thymopides Clawed lobsters comprise a family (Nephropidae, sometimes also Homaridae) of large marine crustaceans. ...


Possibly in an effort for European nations to become more accepting of the McDonald's concept, the first McDonald's in Rome, opened 1986 near the Spanish Steps, is widely heralded as the most luxurious McDonald's restaurant. It features indoor fountains, marble walls and floors among other luxuries not enjoyed by customers in other restaurants owned by the company. It now also features Wi-Fi. This article is about the continent. ... City motto: Senatus Populusque Romanus – SPQR (The Senate and the People of Rome) Founded 21 April 753 BC mythical, 1st millennium BC Region Latium Mayor Walter Veltroni (Democratici di Sinistra) Area  - City Proper  1290 km² Population  - City (2004)  - Metropolitan  - Density (city proper) 2,546,807 almost 4,000,000 1... 1986 is a common year starting on Wednesday of the Gregorian calendar. ... The Samson fountain at Peterhof near St Petersburg: the lion is the heraldic animal of Peter the Greats enemy, Sweden International Fountain (Seattle) was designed specifically as a bathing fountain (for fun and frolic) and includes a large nonslip play area, with speakers for music to splash to. ... Ethernet, Wi-Fi, Token ring, FDDI, PPP RS-232, EIA-422, RS-449, EIA-485, 10BASE2, 10BASE-T... Wi-Fi (or Wi-fi, WiFi, Wifi, wifi), short for Wireless Fidelity, is a set of product compatibility standards for wireless local area networks (WLAN) based on the IEEE 802. ...


In some countries McDonald's is expanding some of its restaurants to include "McCafé" counters, which sell brewed and specialty coffees, frappés, and a range of cakes, biscuits (cookies), and sandwiches in addition to the regular McDonald's menu; the first such McCafé was installed at an existing McDonald's in Maple Ridge, British Columbia. Maple Ridge District Municipality in British Columbia, located east of Vancouver, on the Fraser River. ...


In China there are specific McDonald's restaurants and counters for ice cream, beverages, and desserts (otherwise rare in China).


In Taiwan McDonalds has introduced fan kao (literally "baked rice"), a burger-like entree with rice patties in place of buns. It is modeled on the eponymous product of McDonald's Japanese rival, MOS Burger. MOS Burger is a fast-food restaurant chain that originated in Japan. ...


Some franchisers in America have sold doughnuts, and they are a fixture on all British resturant menus. Glazed doughnuts A doughnut, or donut, is a deep-fried piece of dough or batter. ...


In Peru McDonalds offers "aji" (a spicy sauce) for customers to dip their fries in or add to their hamburgers.


In the Netherlands, French Fries are most often served with mayonnaise, as it is popular there. French fries (or french-fried potatoes, or simply fries) are pieces of potato that have been deep-fried. ...


In Indonesia, McDonalds sells fried chicken, which is by far more popular than the hamburgers.


Hawaiian franchisers offer SPAM or Portuguese sausage with eggs and white rice on their breakfast menus. State nickname: The Aloha State Other U.S. States Capital Honolulu Largest city Honolulu Governor Linda Lingle (R) Official languages Hawaiian and English Area 28,337 km² (43rd)  - Land 16,649 km²  - Water 11,672 km² (41. ... Spam typically refers to any of the following: SPAM - a brand of canned meat sold by Hormel Spam (Monty Python), a comedy sketch involving this meat, which in turn gave rise to the sense below. ... Linguiça (lean-GWEE-sah) is a form of Portuguese pork sausage seasoned with onions, garlic, and pepper. ...


In Australia, the selection is greatly extended with a range of healthier options under the menus "Salads Plus" (which offers salads, lean-beef burgers, yoghurts and more) and "Deli Fresh" (which offers sub-like sandwiches, which could be seen as an attempt to rival Subway's menus).


See also

McDonaldland is a fictional place used in marketing for McDonalds to young audiences. ... Ronald McDonald Ronald McDonald is an advertising mascot created in 1963, to promote the McDonalds fast-food restaurant chain. ... Birdie the Early Bird Birdie the Early Bird is one of the McDonaldland characters used to promote McDonalds Corporations restaurants. ... Grimace Grimace (aka The Grimace/Caperism) is a fictional character who is part of the marketing campaign of McDonalds. ... The Hamburglar circa 2003 The Hamburglar is a fictional character that was once part of the marketing campaign of McDonalds. ... The Fry Kids are McDonaldland characters used to promote McDonalds restaurants. ... Mayor McCheese is the mayor of the fictional McDonaldland, created for an advertising narrative for the McDonalds fast food chain. ... Happy Meal logo, English Happy Meal logo, Japanese Happy Meal logo, Spanish A Happy Meal is a meal specially tailored for children, sold at McDonalds since 1979. ... The Mighty Kids Meal is a meal from McDonalds designed for preteens, who are older than those who might eat a Happy Meal, but still not hungry enough to eat from the full menu. ... This is a list of McWords, words beginning with the Mc prefix, in cases where it references the McDonalds restaurant chain and its associated cultural effects. ... im lovin it is the English name for an international branding campaign by McDonalds Corporation. ... The Golden Arches are the famous symbol of McDonalds, a fast-food hamburger chain based in Chicago. ... McDonalds is one of the most successful restaurant franchisers in the world, with locations in over 100 countries and territories. ... There have been many McDonalds TV campaigns and slogans over the years. ... There are many urban legends about McDonalds, the global United States-based fast food chain. ... George Ritzer (born 1940) is Professor of Sociology at the University of Maryland, College Park. ... McDonaldization is the process by which a society takes on the characteristics of a fast-food restaurant. ... The McDonalds massacre (aka McMurder) was an incident of mass murder at a McDonalds restaurant in San Ysidro, California (a suburb of San Diego), United States, on July 18, 1984. ... View of U.S.-Mexico barrier (and Tijuana, Baja California beyond it) from San Ysidro, California. ... Don Gorske of Fond du Lac, Wisconsin is a Big Mac enthusiast who has eaten over 20,000 Big Mac hamburgers in his lifetime, winning a place in the Guinness Book of Records in the process. ... The Lincoln Fry was a fictional apparition made up for a viral marketing campaign in 2005. ... Viral marketing and viral advertising refer to marketing techniques that seek to exploit pre-existing social networks to produce exponential increases in brand awareness, through viral processes similar to the spread of an epidemic. ... Abraham Lincoln (February 12, 1809 – April 15, 1865), sometimes called Abe Lincoln and nicknamed Honest Abe, the Rail Splitter and the Great Emancipator, was the 16th President of the United States (1861–1865), and the first president from the Republican Party. ...

Documentaries about McDonald's Corporation

  • The emergence and evolution of McDonald's business in Japan is documented in Terry Sanders' film The Japan Project: Made in America.

Terry Sanders is a two-time Academy Award winner, having produced and/or directed more than 70 dramatic features, televisions specials, documentaries and portrait films. ...

External links

Commons
Wikimedia Commons has more media related to:
  • McDonald's, official worldwide website
  • McDonald's company news
  • Official product information
  • DMOZ: McDonald's, directory of links
  • McLibel, a website about the McLibel case
  • Alt.mcdonalds newsgroup FAQ.
  • Fast Food Factory by BBC
  • Calories in McDonald's food
  • The Raw Prawn: Goodbye Golden Arches, a blog about entry about McDonald's UK
  • Fascinating McFacts about McDonald's International, McDonald's press release from December 9, 1996
  • Bantransfats.com, a group that sued McDonald's to require it to publicize its use of trans fat in its food.
  • War on Junk
  • The Japan Project: Made in America (American Film Foundation)

Wikipedia does not have an article with this exact name. ... The Wikimedia Commons (also called Commons or Wikicommons) is a repository of free content images, sound and other multimedia files. ... The McLibel case is the nickname for an English court action filed by McDonalds Corporation against unemployed environmental activists Helen Steel and David Morris. ... A trans fatty acid (commonly shortened to trans fat) is an unsaturated fatty acid molecule that contains a trans double bond between carbon atoms, which makes the molecule less kinked compared to cis fat. Research suggests a correlation between diets high in trans fats and diseases like atherosclerosis and coronary...

News

  • The Raw Prawn: McDonald's uses graffiti to woo the US Latino market September 29, 2004
  • Marginal Revolution: McDonald's tries routing drive-thru orders to a centralized call center, rather than the restaurant itself, July 19, 2004
  • CBC.ca: Death of McDonald's CEO Jim Cantalupo, April 17, 2004
  • CBS News: McDonald's Wins Fat Fight
  • Ananova.com: McDonald's rolls out home delivery in India
  • Advertising Standards Authority ban 'fries' advert

Opposition

  • McSpotlight, an "Anti-McDonald's extravaganza"
  • McDoof, a popular website and forum for "oppressed" McDonald's employees
  • WSWS, "US blocks UN proposal to combat obesity" - describes the link between obesity & fast food

 
 

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