Kaufland is a German hypermarket chain part of the same group as Lidl and Handelshof. It opened its first store in 1984 in Neckarsulm and quickly expanded to become a leader in what was formerly East Germany. A Lidl in Cornwall, UK Lidl (either leed-ul as pronounced in German and in recently-launched British TV commercials, or lid-ul) is a European discount supermarket chain of German origin that operates 5,000 stores. ... Sign denoting twin towns of Neckarsulm Neckarsulm is a city in northern Baden-WÃ¼rttemberg, Germany, near Stuttgart, and part of the district Heilbronn. ... GDR redirects here. ...
According to Gunter Grieb, general manager of Kaufland, competition is not as fierce in smaller Romanian cities.
On average, investment in each new Kaufland outlet amounts to 10m euros, which includes the price of the plot of land, as well as the 4-5m euros spent for in the construction of the building, according to the data published by the company.
Kaufland was the most dynamic retail network this year, increasing its sales area by more than five times.
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