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Encyclopedia > Bill Drake

His real name is Philip Yarbrough, but he is known by his on-air name, Bill Drake. He chose the now-legendary last name from among his relatives' surnames because it rhymed with WAKE, the AM radio station in Atlanta, USA where he worked in the 1950s. He accepted radio work in San Francisco and it was in Fresno, California that he met Lester Eugene Chenault, who became his business partner. Together, the pair developed highly influential radio programming strategies and tactics. Nickname: The Horizon City, Hotlanta, The Big Peach, A-Town, The ATL Official website: http://www. ... Nickname: The City by the Bay Official website: http://www. ... To meet Wikipedias quality standards, this article or section may require cleanup. ...


Drake believed in forward momentum, limiting the number of commercials, and playing the only the top hits. He created concepts such as 20/20 News, counter programming by sweeping the top of the hour while his competitor was in News. Drake-Cheanult had input into everything from the DJ's hired, to contests, visual logos, and promotions. He essentialy put radio back into the hands of programming instead of sales.



After turning around the fortunes of Fresno's KYNO-AM, Draked applied similar tactics to take [KGB] from 14th to 1st in San Diego. KGB's owner, Willett Brown suggested to his fellow RKO board members that Drake could turn KHJ around.



D/C were hired to turn KHJ in Los Angeles from a financial and ratings loser into a success. With Ron Jacobs as program director, Robert W Morgan in mornings, and The Real Don Steele in afternoons, KHJ quickly jumped from near obscurity to the number one radio station in Los Angeles. "Boss Radio" moved faster and sounded more innovative than the competition. KHJ Radio in Los Angeles, California was one of Americas most formidable Top 40 radio stations in the 1960s and 1970s as 93 KHJ. KHJ went on the air in 1922 with a frequency of 930 kHz. ... Nickname: City of Angels Official website: http://www. ...


Bill Drake also programmed KFRC in San Francisco, [WOR-FM] in New York, [KAKC] in Tulsa, [WHBQ] in Memphis, and CKLW in Windsor, Ontario (across the Detroit River from the city of Detroit). KFRC is an AM and FM broadcast radio station in San Francisco, California in the United States. ... CKLW is a 50,000 watt AM radio station broadcasting at 800 kHz located in Windsor, Ontario. ... Template:Hide = Motto: Template:Unhide = Established: unknown Area: City: 120. ... Nickname: Motor City Motto: Speramus Meliora; Resurget Cineribus (Latin for, We Hope For Better Things; It Shall Rise From the Ashes) Official website: www. ...


Drake and Chenault developed a radio consultancy busisness, marketing the "Boss Radio" sound in the form of customized jingle packages. These jingle packages were sold across the US and overseas. They also marketed "automated" radio format packages such as "Hit Parade", "Solid Gold", "Classic Gold" and "Great American Country". Disc Jockey voices heard on those formats included Billy Moore and the legendary Robert W. Morgan.


  Results from FactBites:
 
Bill Drake - Wikipedia, the free encyclopedia (390 words)
Drake believed in forward momentum, limiting the number of commercials, and playing the only the top hits.
D/C were hired to turn KHJ in Los Angeles from a financial and ratings loser into a success.
Bill Drake also programmed KFRC in San Francisco, [WOR-FM] in New York, [KAKC] in Tulsa, [WHBQ] in Memphis, and CKLW in Windsor, Ontario (across the Detroit River from the city of Detroit).
Player Bio: Bill Drake :: Genrel (233 words)
Drake, who was hired in August 1999, directly covers the Cougar football program while supervising a staff of nine other Certified Athletic Trainers and the clinical education of over 30 Athletic Training students.
Drake, who is a native of Coeur d' Alene, Idaho, graduated from the University of Idaho in 1990 with a bachelor's degree in sport science and a minor in athletic training.
Drake worked with the volleyball, men's and women's tennis, women's swimming and soccer, and the men's and women's basketball teams during his six-year tenure.
  More results at FactBites »

 
 

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